CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
455.406 455.533	366.193 363.045	75.786 78.900	13.427 13.588

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.41 % 79.70 %	16.64 % 17.32 %	2.95 % 2.98 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	34939 34660	29205 28725	4864 5010	870 925	83.59 % 82.88 %	13.92 % 14.45 %	2.49 % 2.67 %
Elektronics	35147 35099	28512 28234	5651 5883	984 982	81.12 % 80.44 %	16.08 % 16.76 %	2.80 % 2.80 %
Entertainment	35195 34685	28297 27643	5918 6041	980 1001	80.40 % 79.70 %	16.81 % 17.42 %	2.78 % 2.89 %
Cosmetics & Beauty	35045 35282	28025 28084	5954 6140	1066 1058	79.97 % 79.60 %	16.99 % 17.40 %	3.04 % 3.00 %
Food & Drink	35461 34849	29512 28753	5019 5198	930 898	83.22 % 82.51 %	14.15 % 14.92 %	2.62 % 2.58 %
Home & Garden	34926 34914	29134 28875	4881 5159	911 880	83.42 % 82.70 %	13.98 % 14.78 %	2.61 % 2.52 %
Finance	34823 35120	26851 26790	6798 7116	1174 1214	77.11 % 76.28 %	19.52 % 20.26 %	3.37 % 3.46 %
Health	35153 35146	27450 27125	6583 6883	1120 1138	78.09 % 77.18 %	18.73 % 19.58 %	3.19 % 3.24 %
Pets	35131 35163	28883 28803	5226 5409	1022 951	82.22 % 81.91 %	14.88 % 15.38 %	2.91 % 2.70 %
Sport & Fitness	35095 35177	27846 27723	6131 6362	1118 1092	79.34 % 78.81 %	17.47 % 18.09 %	3.19 % 3.10 %
Job & Career	34637 35035	27145 27123	6336 6689	1156 1223	78.37 % 77.42 %	18.29 % 19.09 %	3.34 % 3.49 %
Dating	35011 34905	26631 26221	7286 7466	1094 1218	76.06 % 75.12 %	20.81 % 21.39 %	3.12 % 3.49 %
Other	34843 35498	28702 28946	5139 5544	1002 1008	82.38 % 81.54 %	14.75 % 15.62 %	2.88 % 2.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44519 43874	34102 33441	8918 8942	1499 1491	76.60 % 76.22 %	20.03 % 20.38 %	3.37 % 3.40 %
Outlook Mail	43939 44031	34244 33852	8259 8713	1436 1466	77.94 % 76.88 %	18.80 % 19.79 %	3.27 % 3.33 %
Yahoo Mail	44257 43658	35436 34662	7512 7679	1309 1317	80.07 % 79.39 %	16.97 % 17.59 %	2.96 % 3.02 %
AOL Mail	43721 44257	34967 35071	7405 7834	1349 1352	79.98 % 79.24 %	16.94 % 17.70 %	3.09 % 3.05 %
Mail.com	44009 44283	35835 35697	6962 7353	1212 1233	81.43 % 80.61 %	15.82 % 16.60 %	2.75 % 2.78 %
Yandex Mail	44226 44160	34727 34275	8045 8372	1454 1513	78.52 % 77.62 %	18.19 % 18.96 %	3.29 % 3.43 %
GMX Mail	43598 44728	35325 35875	7056 7644	1217 1209	81.02 % 80.21 %	16.18 % 17.09 %	2.79 % 2.70 %
Zoho Mail	44406 43490	36406 35413	6803 6881	1197 1196	81.98 % 81.43 %	15.32 % 15.82 %	2.70 % 2.75 %
ProtonMail	44795 44510	36818 36215	6845 7133	1132 1162	82.19 % 81.36 %	15.28 % 16.03 %	2.53 % 2.61 %
Custom Mail	43586 44089	36319 36285	6146 6628	1121 1176	83.33 % 82.30 %	14.10 % 15.03 %	2.57 % 2.67 %
iCloud Mail	4768 4851	3751 3885	784 760	233 206	78.67 % 80.09 %	16.44 % 15.67 %	4.89 % 4.25 %
Tuta	4907 4916	4215 4269	558 508	134 139	85.90 % 86.84 %	11.37 % 10.33 %	2.73 % 2.83 %
Juno.com	4675 4686	4048 4105	493 453	134 128	86.59 % 87.60 %	10.55 % 9.67 %	2.87 % 2.73 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.