CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.742 438.019	351.400 348.262	73.529 76.745	12.813 13.012

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.28 % 79.51 %	16.80 % 17.52 %	2.93 % 2.97 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33590 33358	28036 27594	4723 4877	831 887	83.47 % 82.72 %	14.06 % 14.62 %	2.47 % 2.66 %
Elektronics	33757 33696	27336 27031	5483 5728	938 937	80.98 % 80.22 %	16.24 % 17.00 %	2.78 % 2.78 %
Entertainment	33840 33364	27163 26523	5739 5877	938 964	80.27 % 79.50 %	16.96 % 17.61 %	2.77 % 2.89 %
Cosmetics & Beauty	33782 33908	26970 26923	5792 5969	1020 1016	79.84 % 79.40 %	17.15 % 17.60 %	3.02 % 3.00 %
Food & Drink	34074 33580	28320 27659	4870 5067	884 854	83.11 % 82.37 %	14.29 % 15.09 %	2.59 % 2.54 %
Home & Garden	33559 33611	27967 27734	4729 5023	863 854	83.34 % 82.51 %	14.09 % 14.94 %	2.57 % 2.54 %
Finance	33410 33805	25679 25711	6589 6926	1142 1168	76.86 % 76.06 %	19.72 % 20.49 %	3.42 % 3.46 %
Health	33773 33768	26320 25990	6392 6694	1061 1084	77.93 % 76.97 %	18.93 % 19.82 %	3.14 % 3.21 %
Pets	33798 33812	27763 27645	5066 5248	969 919	82.14 % 81.76 %	14.99 % 15.52 %	2.87 % 2.72 %
Sport & Fitness	33732 33790	26715 26572	5946 6179	1071 1039	79.20 % 78.64 %	17.63 % 18.29 %	3.18 % 3.07 %
Job & Career	33358 33687	26108 26026	6147 6496	1103 1165	78.27 % 77.26 %	18.43 % 19.28 %	3.31 % 3.46 %
Dating	33617 33527	25499 25090	7078 7275	1040 1162	75.85 % 74.84 %	21.05 % 21.70 %	3.09 % 3.47 %
Other	33452 34113	27524 27764	4975 5386	953 963	82.28 % 81.39 %	14.87 % 15.79 %	2.85 % 2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	43164 42551	33042 32409	8684 8719	1438 1423	76.55 % 76.17 %	20.12 % 20.49 %	3.33 % 3.34 %
Outlook Mail	42586 42769	33138 32802	8068 8539	1380 1428	77.81 % 76.70 %	18.95 % 19.97 %	3.24 % 3.34 %
Yahoo Mail	42840 42293	34253 33509	7322 7503	1265 1281	79.96 % 79.23 %	17.09 % 17.74 %	2.95 % 3.03 %
AOL Mail	42384 42916	33853 33951	7230 7659	1301 1306	79.87 % 79.11 %	17.06 % 17.85 %	3.07 % 3.04 %
Mail.com	42676 42938	34713 34545	6799 7191	1164 1202	81.34 % 80.45 %	15.93 % 16.75 %	2.73 % 2.80 %
Yandex Mail	42841 42780	33599 33138	7844 8186	1398 1456	78.43 % 77.46 %	18.31 % 19.14 %	3.26 % 3.40 %
GMX Mail	42305 43418	34211 34750	6912 7506	1182 1162	80.87 % 80.04 %	16.34 % 17.29 %	2.79 % 2.68 %
Zoho Mail	43037 42142	35229 34261	6654 6732	1154 1149	81.86 % 81.30 %	15.46 % 15.97 %	2.68 % 2.73 %
ProtonMail	43394 43037	35599 34933	6695 6982	1100 1122	82.04 % 81.17 %	15.43 % 16.22 %	2.53 % 2.61 %
Custom Mail	42222 42712	35146 35080	6003 6494	1073 1138	83.24 % 82.13 %	14.22 % 15.20 %	2.54 % 2.66 %
iCloud Mail	3384 3500	2660 2804	559 542	165 154	78.61 % 80.11 %	16.52 % 15.49 %	4.88 % 4.40 %
Tuta	3534 3567	3036 3106	403 365	95 96	85.91 % 87.08 %	11.40 % 10.23 %	2.69 % 2.69 %
Juno.com	3375 3396	2921 2974	356 327	98 95	86.55 % 87.57 %	10.55 % 9.63 %	2.90 % 2.80 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.