CampaignMonitor and Mailjet Email Deliverability Comparison

CampaignMonitor

Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.889 63.497	50.007 49.978	12.907 12.500	1.400 1.457

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.27 % 78.71 %	20.20 % 19.69 %	2.19 % 2.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5227 4936	4110 3890	1055 1010	115 111	78.63 % 78.81 %	20.18 % 20.46 %	2.20 % 2.25 %
Elektronics	5047 4799	3909 3792	1037 927	107 113	77.45 % 79.02 %	20.55 % 19.32 %	2.12 % 2.35 %
Entertainment	4880 4871	3801 3816	959 971	101 107	77.89 % 78.34 %	19.65 % 19.93 %	2.07 % 2.20 %
Cosmetics & Beauty	4956 4777	3932 3771	968 916	105 107	79.34 % 78.94 %	19.53 % 19.18 %	2.12 % 2.24 %
Food & Drink	4941 4949	3836 3864	1023 1015	106 114	77.64 % 78.08 %	20.70 % 20.51 %	2.15 % 2.30 %
Home & Garden	4849 5003	3782 3910	1024 994	108 117	78.00 % 78.15 %	21.12 % 19.87 %	2.23 % 2.34 %
Finance	4989 4844	4007 3949	914 809	116 119	80.32 % 81.52 %	18.32 % 16.70 %	2.33 % 2.46 %
Health	4749 4803	3852 3903	833 806	105 108	81.11 % 81.26 %	17.54 % 16.78 %	2.21 % 2.25 %
Pets	4871 4794	3794 3748	1001 984	112 116	77.89 % 78.18 %	20.55 % 20.53 %	2.30 % 2.42 %
Sport & Fitness	5068 4779	3929 3772	1047 935	108 109	77.53 % 78.93 %	20.66 % 19.56 %	2.13 % 2.28 %
Job & Career	4707 4955	3617 3817	1015 1061	107 117	76.84 % 77.03 %	21.56 % 21.41 %	2.27 % 2.36 %
Dating	4857 5107	3680 3880	1104 1150	111 107	75.77 % 75.97 %	22.73 % 22.52 %	2.29 % 2.10 %
Other	4748 4880	3758 3866	927 922	99 112	79.15 % 79.22 %	19.52 % 18.89 %	2.09 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4456 4635	3380 3515	1011 1045	96 108	75.85 % 75.84 %	22.69 % 22.55 %	2.15 % 2.33 %
Outlook Mail	4614 4576	3544 3531	1000 970	108 100	76.81 % 77.16 %	21.67 % 21.20 %	2.34 % 2.19 %
Yahoo Mail	4702 4576	3633 3611	965 900	101 110	77.26 % 78.91 %	20.52 % 19.67 %	2.15 % 2.40 %
AOL Mail	4805 4733	3702 3682	1019 974	105 111	77.04 % 77.79 %	21.21 % 20.58 %	2.19 % 2.35 %
Mail.com	4686 4761	3685 3798	921 877	95 110	78.64 % 79.77 %	19.65 % 18.42 %	2.03 % 2.31 %
Yandex Mail	4614 4752	3602 3743	971 929	98 111	78.07 % 78.77 %	21.04 % 19.55 %	2.12 % 2.34 %
GMX Mail	4668 4652	3609 3632	973 962	97 107	77.31 % 78.07 %	20.84 % 20.68 %	2.08 % 2.30 %
Zoho Mail	4755 4694	3801 3716	894 896	104 117	79.94 % 79.16 %	18.80 % 19.09 %	2.19 % 2.49 %
ProtonMail	4645 4561	3715 3649	880 839	106 105	79.98 % 80.00 %	18.95 % 18.40 %	2.28 % 2.30 %
Custom Mail	4689 4762	3784 3849	846 867	101 103	80.70 % 80.83 %	18.04 % 18.21 %	2.15 % 2.16 %
iCloud Mail	4709 4591	3565 3508	1068 1028	107 96	75.71 % 76.41 %	22.68 % 22.39 %	2.27 % 2.09 %
Tuta	4776 4623	3789 3675	916 849	104 107	79.33 % 79.49 %	19.18 % 18.36 %	2.18 % 2.31 %
Juno.com	4787 4556	3838 3669	885 802	113 109	80.18 % 80.53 %	18.49 % 17.60 %	2.36 % 2.39 %
Mailfence	2983 3025	2360 2400	558 562	65 63	79.11 % 79.34 %	18.71 % 18.58 %	2.18 % 2.08 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.