CampaignMonitor and Mailify Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
464.081
393.150
|
373.355
302.866
|
76.993
76.964
|
13.733
13.320
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.45 %
77.04 %
|
16.59 %
19.58 %
|
2.96 %
3.39 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
35623
29688
|
29781
23784
|
4945
5024
|
897
880
|
83.60 %
80.11 %
|
13.88 %
16.92 %
|
2.52 %
2.96 %
|
Elektronics |
35767
30694
|
29028
23911
|
5730
5854
|
1009
929
|
81.16 %
77.90 %
|
16.02 %
19.07 %
|
2.82 %
3.03 %
|
Entertainment |
35821
30167
|
28808
23222
|
6008
5902
|
1005
1043
|
80.42 %
76.98 %
|
16.77 %
19.56 %
|
2.81 %
3.46 %
|
Cosmetics & Beauty |
35706
30530
|
28569
23551
|
6047
6004
|
1090
975
|
80.01 %
77.14 %
|
16.94 %
19.67 %
|
3.05 %
3.19 %
|
Food & Drink |
36169
30519
|
30110
24459
|
5105
5133
|
954
927
|
83.25 %
80.14 %
|
14.11 %
16.82 %
|
2.64 %
3.04 %
|
Home & Garden |
35559
30222
|
29674
24200
|
4957
5111
|
928
911
|
83.45 %
80.07 %
|
13.94 %
16.91 %
|
2.61 %
3.01 %
|
Finance |
35538
30341
|
27428
22294
|
6914
6899
|
1196
1148
|
77.18 %
73.48 %
|
19.46 %
22.74 %
|
3.37 %
3.78 %
|
Health |
35835
29945
|
28002
22376
|
6684
6489
|
1149
1080
|
78.14 %
74.72 %
|
18.65 %
21.67 %
|
3.21 %
3.61 %
|
Pets |
35802
30312
|
29440
23940
|
5315
5353
|
1047
1019
|
82.23 %
78.98 %
|
14.85 %
17.66 %
|
2.92 %
3.36 %
|
Sport & Fitness |
35733
29754
|
28361
22668
|
6227
6059
|
1145
1027
|
79.37 %
76.18 %
|
17.43 %
20.36 %
|
3.20 %
3.45 %
|
Job & Career |
35319
30434
|
27703
22773
|
6443
6473
|
1173
1188
|
78.44 %
74.83 %
|
18.24 %
21.27 %
|
3.32 %
3.90 %
|
Dating |
35660
30388
|
27157
21850
|
7389
7353
|
1114
1185
|
76.16 %
71.90 %
|
20.72 %
24.20 %
|
3.12 %
3.90 %
|
Other |
35549
30156
|
29294
23838
|
5229
5310
|
1026
1008
|
82.40 %
79.05 %
|
14.71 %
17.61 %
|
2.89 %
3.34 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
45163
39832
|
34608
29370
|
9034
8994
|
1521
1468
|
76.63 %
73.73 %
|
20.00 %
22.58 %
|
3.37 %
3.69 %
|
Outlook Mail |
44645
39308
|
34812
29211
|
8371
8600
|
1462
1497
|
77.98 %
74.31 %
|
18.75 %
21.88 %
|
3.27 %
3.81 %
|
Yahoo Mail |
44880
39728
|
35946
30512
|
7602
7852
|
1332
1364
|
80.09 %
76.80 %
|
16.94 %
19.76 %
|
2.97 %
3.43 %
|
AOL Mail |
44385
39483
|
35519
30274
|
7496
7780
|
1370
1429
|
80.02 %
76.68 %
|
16.89 %
19.70 %
|
3.09 %
3.62 %
|
Mail.com |
44707
39166
|
36411
30496
|
7052
7320
|
1244
1350
|
81.44 %
77.86 %
|
15.77 %
18.69 %
|
2.78 %
3.45 %
|
Yandex Mail |
44914
38650
|
35290
29125
|
8152
8096
|
1472
1429
|
78.57 %
75.36 %
|
18.15 %
20.95 %
|
3.28 %
3.70 %
|
GMX Mail |
44247
39013
|
35877
30376
|
7137
7420
|
1233
1217
|
81.08 %
77.86 %
|
16.13 %
19.02 %
|
2.79 %
3.12 %
|
Zoho Mail |
45051
38996
|
36950
30789
|
6880
7018
|
1221
1189
|
82.02 %
78.95 %
|
15.27 %
18.00 %
|
2.71 %
3.05 %
|
ProtonMail |
45465
39917
|
37389
31451
|
6923
7261
|
1153
1205
|
82.24 %
78.79 %
|
15.23 %
18.19 %
|
2.54 %
3.02 %
|
Custom Mail |
44259
39057
|
36897
31262
|
6226
6623
|
1136
1172
|
83.37 %
80.04 %
|
14.07 %
16.96 %
|
2.57 %
3.00 %
|
iCloud Mail |
5457
|
4283
|
907
|
267
|
78.49 %
%
|
16.62 %
%
|
4.89 %
%
|
Tuta |
5594
|
4785
|
644
|
165
|
85.54 %
%
|
11.51 %
%
|
2.95 %
%
|
Juno.com |
5314
|
4588
|
569
|
157
|
86.34 %
%
|
10.71 %
%
|
2.95 %
%
|
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