CampaignMonitor and Mailify Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
455.406
393.150
|
366.193
302.866
|
75.786
76.964
|
13.427
13.320
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.41 %
77.04 %
|
16.64 %
19.58 %
|
2.95 %
3.39 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
34939
29688
|
29205
23784
|
4864
5024
|
870
880
|
83.59 %
80.11 %
|
13.92 %
16.92 %
|
2.49 %
2.96 %
|
Elektronics |
35147
30694
|
28512
23911
|
5651
5854
|
984
929
|
81.12 %
77.90 %
|
16.08 %
19.07 %
|
2.80 %
3.03 %
|
Entertainment |
35195
30167
|
28297
23222
|
5918
5902
|
980
1043
|
80.40 %
76.98 %
|
16.81 %
19.56 %
|
2.78 %
3.46 %
|
Cosmetics & Beauty |
35045
30530
|
28025
23551
|
5954
6004
|
1066
975
|
79.97 %
77.14 %
|
16.99 %
19.67 %
|
3.04 %
3.19 %
|
Food & Drink |
35461
30519
|
29512
24459
|
5019
5133
|
930
927
|
83.22 %
80.14 %
|
14.15 %
16.82 %
|
2.62 %
3.04 %
|
Home & Garden |
34926
30222
|
29134
24200
|
4881
5111
|
911
911
|
83.42 %
80.07 %
|
13.98 %
16.91 %
|
2.61 %
3.01 %
|
Finance |
34823
30341
|
26851
22294
|
6798
6899
|
1174
1148
|
77.11 %
73.48 %
|
19.52 %
22.74 %
|
3.37 %
3.78 %
|
Health |
35153
29945
|
27450
22376
|
6583
6489
|
1120
1080
|
78.09 %
74.72 %
|
18.73 %
21.67 %
|
3.19 %
3.61 %
|
Pets |
35131
30312
|
28883
23940
|
5226
5353
|
1022
1019
|
82.22 %
78.98 %
|
14.88 %
17.66 %
|
2.91 %
3.36 %
|
Sport & Fitness |
35095
29754
|
27846
22668
|
6131
6059
|
1118
1027
|
79.34 %
76.18 %
|
17.47 %
20.36 %
|
3.19 %
3.45 %
|
Job & Career |
34637
30434
|
27145
22773
|
6336
6473
|
1156
1188
|
78.37 %
74.83 %
|
18.29 %
21.27 %
|
3.34 %
3.90 %
|
Dating |
35011
30388
|
26631
21850
|
7286
7353
|
1094
1185
|
76.06 %
71.90 %
|
20.81 %
24.20 %
|
3.12 %
3.90 %
|
Other |
34843
30156
|
28702
23838
|
5139
5310
|
1002
1008
|
82.38 %
79.05 %
|
14.75 %
17.61 %
|
2.88 %
3.34 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
44519
39832
|
34102
29370
|
8918
8994
|
1499
1468
|
76.60 %
73.73 %
|
20.03 %
22.58 %
|
3.37 %
3.69 %
|
Outlook Mail |
43939
39308
|
34244
29211
|
8259
8600
|
1436
1497
|
77.94 %
74.31 %
|
18.80 %
21.88 %
|
3.27 %
3.81 %
|
Yahoo Mail |
44257
39728
|
35436
30512
|
7512
7852
|
1309
1364
|
80.07 %
76.80 %
|
16.97 %
19.76 %
|
2.96 %
3.43 %
|
AOL Mail |
43721
39483
|
34967
30274
|
7405
7780
|
1349
1429
|
79.98 %
76.68 %
|
16.94 %
19.70 %
|
3.09 %
3.62 %
|
Mail.com |
44009
39166
|
35835
30496
|
6962
7320
|
1212
1350
|
81.43 %
77.86 %
|
15.82 %
18.69 %
|
2.75 %
3.45 %
|
Yandex Mail |
44226
38650
|
34727
29125
|
8045
8096
|
1454
1429
|
78.52 %
75.36 %
|
18.19 %
20.95 %
|
3.29 %
3.70 %
|
GMX Mail |
43598
39013
|
35325
30376
|
7056
7420
|
1217
1217
|
81.02 %
77.86 %
|
16.18 %
19.02 %
|
2.79 %
3.12 %
|
Zoho Mail |
44406
38996
|
36406
30789
|
6803
7018
|
1197
1189
|
81.98 %
78.95 %
|
15.32 %
18.00 %
|
2.70 %
3.05 %
|
ProtonMail |
44795
39917
|
36818
31451
|
6845
7261
|
1132
1205
|
82.19 %
78.79 %
|
15.28 %
18.19 %
|
2.53 %
3.02 %
|
Custom Mail |
43586
39057
|
36319
31262
|
6146
6623
|
1121
1172
|
83.33 %
80.04 %
|
14.10 %
16.96 %
|
2.57 %
3.00 %
|
iCloud Mail |
4768
|
3751
|
784
|
233
|
78.67 %
%
|
16.44 %
%
|
4.89 %
%
|
Tuta |
4907
|
4215
|
558
|
134
|
85.90 %
%
|
11.37 %
%
|
2.73 %
%
|
Juno.com |
4675
|
4048
|
493
|
134
|
86.59 %
%
|
10.55 %
%
|
2.87 %
%
|
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