CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.081 465.337	373.355 387.193	76.993 65.411	13.733 12.733

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.45 % 83.21 %	16.59 % 14.06 %	2.96 % 2.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35623 35919	29781 30949	4945 4124	897 846	83.60 % 86.16 %	13.88 % 11.48 %	2.52 % 2.36 %
Elektronics	35767 36087	29028 30298	5730 4846	1009 943	81.16 % 83.96 %	16.02 % 13.43 %	2.82 % 2.61 %
Entertainment	35821 35136	28808 29177	6008 4936	1005 1023	80.42 % 83.04 %	16.77 % 14.05 %	2.81 % 2.91 %
Cosmetics & Beauty	35706 36136	28569 29987	6047 5169	1090 980	80.01 % 82.98 %	16.94 % 14.30 %	3.05 % 2.71 %
Food & Drink	36169 35784	30110 30823	5105 4122	954 839	83.25 % 86.14 %	14.11 % 11.52 %	2.64 % 2.34 %
Home & Garden	35559 35220	29674 30409	4957 4012	928 799	83.45 % 86.34 %	13.94 % 11.39 %	2.61 % 2.27 %
Finance	35538 35934	27428 28707	6914 6100	1196 1127	77.18 % 79.89 %	19.46 % 16.98 %	3.37 % 3.14 %
Health	35835 36339	28002 29400	6684 5923	1149 1016	78.14 % 80.90 %	18.65 % 16.30 %	3.21 % 2.80 %
Pets	35802 35444	29440 30223	5315 4289	1047 932	82.23 % 85.27 %	14.85 % 12.10 %	2.92 % 2.63 %
Sport & Fitness	35733 35572	28361 29272	6227 5277	1145 1023	79.37 % 82.29 %	17.43 % 14.83 %	3.20 % 2.88 %
Job & Career	35319 36022	27703 29186	6443 5662	1173 1174	78.44 % 81.02 %	18.24 % 15.72 %	3.32 % 3.26 %
Dating	35660 35925	27157 28238	7389 6554	1114 1133	76.16 % 78.60 %	20.72 % 18.24 %	3.12 % 3.15 %
Other	35549 35819	29294 30524	5229 4397	1026 898	82.40 % 85.22 %	14.71 % 12.28 %	2.89 % 2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	45163 45206	34608 36023	9034 7766	1521 1417	76.63 % 79.69 %	20.00 % 17.18 %	3.37 % 3.13 %
Outlook Mail	44645 44242	34812 35669	8371 7235	1462 1338	77.98 % 80.62 %	18.75 % 16.35 %	3.27 % 3.02 %
Yahoo Mail	44880 44945	35946 37250	7602 6448	1332 1247	80.09 % 82.88 %	16.94 % 14.35 %	2.97 % 2.77 %
AOL Mail	44385 45038	35519 37277	7496 6470	1370 1291	80.02 % 82.77 %	16.89 % 14.37 %	3.09 % 2.87 %
Mail.com	44707 44756	36411 37647	7052 5951	1244 1158	81.44 % 84.12 %	15.77 % 13.30 %	2.78 % 2.59 %
Yandex Mail	44914 44640	35290 36340	8152 6948	1472 1352	78.57 % 81.41 %	18.15 % 15.56 %	3.28 % 3.03 %
GMX Mail	44247 45171	35877 37842	7137 6202	1233 1127	81.08 % 83.77 %	16.13 % 13.73 %	2.79 % 2.49 %
Zoho Mail	45051 45053	36950 38275	6880 5615	1221 1163	82.02 % 84.96 %	15.27 % 12.46 %	2.71 % 2.58 %
ProtonMail	45465 44998	37389 38294	6923 5669	1153 1035	82.24 % 85.10 %	15.23 % 12.60 %	2.54 % 2.30 %
Custom Mail	44259 44961	36897 38673	6226 5211	1136 1077	83.37 % 86.01 %	14.07 % 11.59 %	2.57 % 2.40 %
iCloud Mail	5457 5394	4283 4393	907 813	267 188	78.49 % 81.44 %	16.62 % 15.07 %	4.89 % 3.49 %
Tuta	5594 5523	4785 4783	644 563	165 177	85.54 % 86.60 %	11.51 % 10.19 %	2.95 % 3.20 %
Juno.com	5314 5410	4588 4727	569 520	157 163	86.34 % 87.38 %	10.71 % 9.61 %	2.95 % 3.01 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.