CampaignMonitor and GetResponse Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and GetResponse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for GetResponse than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.742 438.550	351.400 364.312	73.529 62.305	12.813 11.933

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. GetResponse beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.28 % 83.07 %	16.80 % 14.21 %	2.93 % 2.72 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, GetResponse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	33590 33961	28036 29225	4723 3938	831 798	83.47 % 86.05 %	14.06 % 11.60 %	2.47 % 2.35 %
Elektronics	33757 34076	27336 28565	5483 4632	938 879	80.98 % 83.83 %	16.24 % 13.59 %	2.78 % 2.58 %
Entertainment	33840 33007	27163 27362	5739 4692	938 953	80.27 % 82.90 %	16.96 % 14.22 %	2.77 % 2.89 %
Cosmetics & Beauty	33782 34121	26970 28262	5792 4934	1020 925	79.84 % 82.83 %	17.15 % 14.46 %	3.02 % 2.71 %
Food & Drink	34074 33678	28320 28981	4870 3917	884 780	83.11 % 86.05 %	14.29 % 11.63 %	2.59 % 2.32 %
Home & Garden	33559 33203	27967 28644	4729 3815	863 744	83.34 % 86.27 %	14.09 % 11.49 %	2.57 % 2.24 %
Finance	33410 33867	25679 26992	6589 5817	1142 1058	76.86 % 79.70 %	19.72 % 17.18 %	3.42 % 3.12 %
Health	33773 34279	26320 27666	6392 5662	1061 951	77.93 % 80.71 %	18.93 % 16.52 %	3.14 % 2.77 %
Pets	33798 33385	27763 28438	5066 4071	969 876	82.14 % 85.18 %	14.99 % 12.19 %	2.87 % 2.62 %
Sport & Fitness	33732 33473	26715 27499	5946 5007	1071 967	79.20 % 82.15 %	17.63 % 14.96 %	3.18 % 2.89 %
Job & Career	33358 34000	26108 27507	6147 5389	1103 1104	78.27 % 80.90 %	18.43 % 15.85 %	3.31 % 3.25 %
Dating	33617 33847	25499 26517	7078 6266	1040 1064	75.85 % 78.34 %	21.05 % 18.51 %	3.09 % 3.14 %
Other	33452 33653	27524 28654	4975 4165	953 834	82.28 % 85.15 %	14.87 % 12.38 %	2.85 % 2.48 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, GetResponse is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	43164 43158	33042 34379	8684 7433	1438 1346	76.55 % 79.66 %	20.12 % 17.22 %	3.33 % 3.12 %
Outlook Mail	42586 42290	33138 34045	8068 6979	1380 1266	77.81 % 80.50 %	18.95 % 16.50 %	3.24 % 2.99 %
Yahoo Mail	42840 42848	34253 35458	7322 6199	1265 1191	79.96 % 82.75 %	17.09 % 14.47 %	2.95 % 2.78 %
AOL Mail	42384 42946	33853 35499	7230 6221	1301 1226	79.87 % 82.66 %	17.06 % 14.49 %	3.07 % 2.85 %
Mail.com	42676 42807	34713 35973	6799 5732	1164 1102	81.34 % 84.04 %	15.93 % 13.39 %	2.73 % 2.57 %
Yandex Mail	42841 42566	33599 34604	7844 6682	1398 1280	78.43 % 81.29 %	18.31 % 15.70 %	3.26 % 3.01 %
GMX Mail	42305 43089	34211 36009	6912 5992	1182 1088	80.87 % 83.57 %	16.34 % 13.91 %	2.79 % 2.53 %
Zoho Mail	43037 42960	35229 36468	6654 5396	1154 1096	81.86 % 84.89 %	15.46 % 12.56 %	2.68 % 2.55 %
ProtonMail	43394 42932	35599 36471	6695 5474	1100 987	82.04 % 84.95 %	15.43 % 12.75 %	2.53 % 2.30 %
Custom Mail	42222 42800	35146 36774	6003 5008	1073 1018	83.24 % 85.92 %	14.22 % 11.70 %	2.54 % 2.38 %
iCloud Mail	3384 3349	2660 2723	559 509	165 117	78.61 % 81.31 %	16.52 % 15.20 %	4.88 % 3.49 %
Tuta	3534 3397	3036 2941	403 350	95 106	85.91 % 86.58 %	11.40 % 10.30 %	2.69 % 3.12 %
Juno.com	3375 3408	2921 2968	356 330	98 110	86.55 % 87.09 %	10.55 % 9.68 %	2.90 % 3.23 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.