CampaignMonitor and Clever Elements Email Deliverability Comparison

CampaignMonitor

Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.339 64.944	50.366 48.918	13.501 14.214	1.472 1.812

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.08 % 75.32 %	20.66 % 21.89 %	2.25 % 2.79 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5098 5047	3936 3753	1045 1150	117 144	77.21 % 74.36 %	20.50 % 22.79 %	2.30 % 2.85 %
Elektronics	5252 4920	3997 3705	1133 1070	122 145	76.10 % 75.30 %	21.57 % 21.75 %	2.32 % 2.95 %
Entertainment	5057 5083	3882 3767	1060 1173	115 143	76.76 % 74.11 %	20.96 % 23.08 %	2.27 % 2.81 %
Cosmetics & Beauty	5163 5004	4022 3817	1031 1035	110 152	77.90 % 76.28 %	19.97 % 20.68 %	2.13 % 3.04 %
Food & Drink	5178 4958	3975 3710	1092 1112	111 136	76.77 % 74.83 %	21.09 % 22.43 %	2.14 % 2.74 %
Home & Garden	4964 5132	3808 3880	1047 1120	109 132	76.71 % 75.60 %	21.09 % 21.82 %	2.20 % 2.57 %
Finance	4867 4833	3876 3812	873 890	118 131	79.64 % 78.87 %	17.94 % 18.42 %	2.42 % 2.71 %
Health	4930 4982	3982 3939	833 906	115 137	80.77 % 79.06 %	16.90 % 18.19 %	2.33 % 2.75 %
Pets	5009 5050	3870 3834	1027 1076	112 140	77.26 % 75.92 %	20.50 % 21.31 %	2.24 % 2.77 %
Sport & Fitness	4920 5067	3742 3771	1062 1159	116 137	76.06 % 74.42 %	21.59 % 22.87 %	2.36 % 2.70 %
Job & Career	5089 5204	3822 3775	1151 1277	116 152	75.10 % 72.54 %	22.62 % 24.54 %	2.28 % 2.92 %
Dating	4946 4805	3594 3407	1244 1270	108 128	72.66 % 70.91 %	25.15 % 26.43 %	2.18 % 2.66 %
Other	4866 4859	3860 3748	903 976	103 135	79.33 % 77.14 %	18.56 % 20.09 %	2.12 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4704 4502	3413 3212	1183 1165	108 125	72.56 % 71.35 %	25.15 % 25.88 %	2.30 % 2.78 %
Outlook Mail	4728 4735	3558 3459	1065 1145	105 131	75.25 % 73.05 %	22.53 % 24.18 %	2.22 % 2.77 %
Yahoo Mail	4635 4503	3547 3325	977 1057	111 121	76.53 % 73.84 %	21.08 % 23.47 %	2.39 % 2.69 %
AOL Mail	4696 4672	3580 3477	1010 1052	106 143	76.24 % 74.42 %	21.51 % 22.52 %	2.26 % 3.06 %
Mail.com	4712 4603	3676 3520	937 942	99 141	78.01 % 76.47 %	19.89 % 20.46 %	2.10 % 3.06 %
Yandex Mail	4453 4701	3396 3522	952 1055	105 124	76.26 % 74.92 %	21.38 % 22.44 %	2.36 % 2.64 %
GMX Mail	4748 4556	3611 3338	1033 1088	104 130	76.05 % 73.27 %	21.76 % 23.88 %	2.19 % 2.85 %
Zoho Mail	4633 4670	3638 3575	895 963	100 132	78.52 % 76.55 %	19.32 % 20.62 %	2.16 % 2.83 %
ProtonMail	4772 4651	3761 3619	898 903	113 129	78.81 % 77.81 %	18.82 % 19.42 %	2.37 % 2.77 %
Custom Mail	4670 4845	3732 3839	836 873	102 133	79.91 % 79.24 %	17.90 % 18.02 %	2.18 % 2.75 %
iCloud Mail	4629 4683	3392 3336	1134 1226	103 121	73.28 % 71.24 %	24.50 % 26.18 %	2.23 % 2.58 %
Tuta	4696 4586	3688 3548	900 908	108 130	78.53 % 77.37 %	19.17 % 19.80 %	2.30 % 2.83 %
Juno.com	4658 4667	3720 3612	835 931	103 124	79.86 % 77.39 %	17.93 % 19.95 %	2.21 % 2.66 %
Mailfence	4605 4570	3654 3536	846 906	105 128	79.35 % 77.37 %	18.37 % 19.82 %	2.28 % 2.80 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.