CampaignMonitor and Clever Elements Email Deliverability Comparison

CampaignMonitor

Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.221 64.718	50.522 49.115	13.308 13.894	1.391 1.709

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.46 % 75.89 %	20.40 % 21.47 %	2.13 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5244 4902	4070 3678	1061 1091	113 133	77.61 % 75.03 %	20.23 % 22.26 %	2.15 % 2.71 %
Elektronics	5223 4963	3994 3803	1117 1022	112 138	76.47 % 76.63 %	21.39 % 20.59 %	2.14 % 2.78 %
Entertainment	4979 4883	3862 3653	1015 1100	102 130	77.57 % 74.81 %	20.39 % 22.53 %	2.05 % 2.66 %
Cosmetics & Beauty	5137 5010	4025 3862	1011 1004	101 144	78.35 % 77.09 %	19.68 % 20.04 %	1.97 % 2.87 %
Food & Drink	5047 5055	3894 3817	1052 1107	101 131	77.15 % 75.51 %	20.84 % 21.90 %	2.00 % 2.59 %
Home & Garden	4939 5024	3799 3813	1033 1085	107 126	76.92 % 75.90 %	20.92 % 21.60 %	2.17 % 2.51 %
Finance	5045 4863	4043 3852	884 880	118 131	80.14 % 79.21 %	17.52 % 18.10 %	2.34 % 2.69 %
Health	4903 5040	3992 3993	797 915	114 132	81.42 % 79.23 %	16.26 % 18.15 %	2.33 % 2.62 %
Pets	4935 5054	3814 3864	1012 1058	109 132	77.28 % 76.45 %	20.51 % 20.93 %	2.21 % 2.61 %
Sport & Fitness	5102 5074	3899 3835	1097 1104	106 135	76.42 % 75.58 %	21.50 % 21.76 %	2.08 % 2.66 %
Job & Career	4843 5003	3649 3650	1094 1223	100 130	75.35 % 72.96 %	22.59 % 24.45 %	2.06 % 2.60 %
Dating	4874 4935	3582 3531	1186 1285	106 119	73.49 % 71.55 %	24.33 % 26.04 %	2.17 % 2.41 %
Other	4950 4912	3899 3764	949 1020	102 128	78.77 % 76.63 %	19.17 % 20.77 %	2.06 % 2.61 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4494 4566	3282 3262	1117 1179	95 125	73.03 % 71.44 %	24.86 % 25.82 %	2.11 % 2.74 %
Outlook Mail	4608 4403	3453 3244	1050 1044	105 115	74.93 % 73.68 %	22.79 % 23.71 %	2.28 % 2.61 %
Yahoo Mail	4711 4507	3606 3381	1007 1010	98 116	76.54 % 75.02 %	21.38 % 22.41 %	2.08 % 2.57 %
AOL Mail	4830 4771	3694 3563	1035 1075	101 133	76.48 % 74.68 %	21.43 % 22.53 %	2.09 % 2.79 %
Mail.com	4668 4707	3676 3622	897 957	95 128	78.75 % 76.95 %	19.22 % 20.33 %	2.04 % 2.72 %
Yandex Mail	4542 4522	3490 3450	954 955	98 117	76.84 % 76.29 %	21.00 % 21.12 %	2.16 % 2.59 %
GMX Mail	4580 4592	3461 3400	1028 1063	91 129	75.57 % 74.04 %	22.45 % 23.15 %	1.99 % 2.81 %
Zoho Mail	4790 4787	3801 3681	883 974	106 132	79.35 % 76.90 %	18.43 % 20.35 %	2.21 % 2.76 %
ProtonMail	4708 4700	3742 3669	856 909	110 122	79.48 % 78.06 %	18.18 % 19.34 %	2.34 % 2.60 %
Custom Mail	4551 4723	3664 3730	795 872	92 121	80.51 % 78.98 %	17.47 % 18.46 %	2.02 % 2.56 %
iCloud Mail	4549 4690	3355 3392	1097 1179	97 119	73.75 % 72.32 %	24.12 % 25.14 %	2.13 % 2.54 %
Tuta	4777 4642	3784 3612	894 906	99 124	79.21 % 77.81 %	18.71 % 19.52 %	2.07 % 2.67 %
Juno.com	4921 4601	3939 3612	874 875	108 114	80.04 % 78.50 %	17.76 % 19.02 %	2.19 % 2.48 %
Mailfence	4492 4507	3575 3497	821 896	96 114	79.59 % 77.59 %	18.28 % 19.88 %	2.14 % 2.53 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.