CampaignMonitor and Clever Elements Email Deliverability Comparison

CampaignMonitor

Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
75.803 76.285	59.143 57.714	15.151 16.539	1.509 2.032

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.02 % 75.66 %	19.99 % 21.68 %	1.99 % 2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5945 5890	4635 4414	1195 1316	115 160	77.96 % 74.94 %	20.10 % 22.34 %	1.93 % 2.72 %
Elektronics	5832 5860	4507 4427	1205 1272	120 161	77.28 % 75.55 %	20.66 % 21.71 %	2.06 % 2.75 %
Entertainment	5829 5993	4528 4520	1182 1307	119 166	77.68 % 75.42 %	20.28 % 21.81 %	2.04 % 2.77 %
Cosmetics & Beauty	5850 5833	4594 4480	1140 1187	116 166	78.53 % 76.80 %	19.49 % 20.35 %	1.98 % 2.85 %
Food & Drink	5925 5882	4591 4418	1220 1305	114 159	77.49 % 75.11 %	20.59 % 22.19 %	1.92 % 2.70 %
Home & Garden	5896 5974	4608 4541	1172 1287	116 146	78.15 % 76.01 %	19.88 % 21.54 %	1.97 % 2.44 %
Finance	5613 5827	4540 4625	954 1059	119 143	80.88 % 79.37 %	17.00 % 18.17 %	2.12 % 2.45 %
Health	5766 5886	4725 4669	918 1063	123 154	81.95 % 79.32 %	15.92 % 18.06 %	2.13 % 2.62 %
Pets	5928 5843	4622 4412	1194 1281	112 150	77.97 % 75.51 %	20.14 % 21.92 %	1.89 % 2.57 %
Sport & Fitness	5795 5846	4474 4369	1207 1321	114 156	77.20 % 74.73 %	20.83 % 22.60 %	1.97 % 2.67 %
Job & Career	5942 5994	4505 4335	1320 1491	117 168	75.82 % 72.32 %	22.21 % 24.87 %	1.97 % 2.80 %
Dating	5730 5663	4210 4026	1410 1487	110 150	73.47 % 71.09 %	24.61 % 26.26 %	1.92 % 2.65 %
Other	5752 5794	4604 4478	1034 1163	114 153	80.04 % 77.29 %	17.98 % 20.07 %	1.98 % 2.64 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5506 5457	4043 3932	1347 1378	116 147	73.43 % 72.05 %	24.46 % 25.25 %	2.11 % 2.69 %
Outlook Mail	5532 5535	4224 4065	1199 1319	109 151	76.36 % 73.44 %	21.67 % 23.83 %	1.97 % 2.73 %
Yahoo Mail	5402 5269	4167 3925	1124 1202	111 142	77.14 % 74.49 %	20.81 % 22.81 %	2.05 % 2.70 %
AOL Mail	5388 5426	4177 4054	1107 1219	104 153	77.52 % 74.71 %	20.55 % 22.47 %	1.93 % 2.82 %
Mail.com	5399 5355	4270 4115	1028 1087	101 153	79.09 % 76.84 %	19.04 % 20.30 %	1.87 % 2.86 %
Yandex Mail	5273 5484	4059 4123	1108 1224	106 137	76.98 % 75.18 %	21.01 % 22.32 %	2.01 % 2.50 %
GMX Mail	5515 5365	4231 3928	1173 1292	111 145	76.72 % 73.22 %	21.27 % 24.08 %	2.01 % 2.70 %
Zoho Mail	5294 5505	4218 4252	973 1108	103 145	79.68 % 77.24 %	18.38 % 20.13 %	1.95 % 2.63 %
ProtonMail	5415 5436	4319 4246	984 1043	112 147	79.76 % 78.11 %	18.17 % 19.19 %	2.07 % 2.70 %
Custom Mail	5386 5722	4349 4533	934 1033	103 156	80.75 % 79.22 %	17.34 % 18.05 %	1.91 % 2.73 %
iCloud Mail	5266 5448	3927 3900	1235 1415	104 133	74.57 % 71.59 %	23.45 % 25.97 %	1.97 % 2.44 %
Tuta	5574 5297	4430 4104	1031 1055	113 138	79.48 % 77.48 %	18.50 % 19.92 %	2.03 % 2.61 %
Juno.com	5389 5479	4358 4259	926 1081	105 139	80.87 % 77.73 %	17.18 % 19.73 %	1.95 % 2.54 %
Mailfence	5464 5507	4371 4278	982 1083	111 146	80.00 % 77.68 %	17.97 % 19.67 %	2.03 % 2.65 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.