CampaignMonitor and Clever Elements Email Deliverability Comparison

CampaignMonitor

Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.157 64.923	50.620 49.257	13.164 13.950	1.373 1.716

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.69 % 75.87 %	20.20 % 21.49 %	2.11 % 2.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5234 4991	4058 3738	1066 1117	110 136	77.53 % 74.89 %	20.37 % 22.38 %	2.10 % 2.72 %
Elektronics	5245 4874	4033 3723	1099 1017	113 134	76.89 % 76.38 %	20.95 % 20.87 %	2.15 % 2.75 %
Entertainment	4996 5073	3890 3768	1000 1165	106 140	77.86 % 74.28 %	20.02 % 22.96 %	2.12 % 2.76 %
Cosmetics & Beauty	5215 4952	4117 3821	994 990	104 141	78.95 % 77.16 %	19.06 % 19.99 %	1.99 % 2.85 %
Food & Drink	5079 5075	3943 3828	1037 1117	99 130	77.63 % 75.43 %	20.42 % 22.01 %	1.95 % 2.56 %
Home & Garden	4911 5075	3780 3838	1028 1110	103 127	76.97 % 75.63 %	20.93 % 21.87 %	2.10 % 2.50 %
Finance	4978 4888	3998 3891	864 866	116 131	80.31 % 79.60 %	17.36 % 17.72 %	2.33 % 2.68 %
Health	4835 4962	3943 3932	781 899	111 131	81.55 % 79.24 %	16.15 % 18.12 %	2.30 % 2.64 %
Pets	4925 5053	3814 3882	1006 1035	105 136	77.44 % 76.83 %	20.43 % 20.48 %	2.13 % 2.69 %
Sport & Fitness	5055 5069	3875 3830	1074 1104	106 135	76.66 % 75.56 %	21.25 % 21.78 %	2.10 % 2.66 %
Job & Career	4878 5088	3685 3706	1091 1246	102 136	75.54 % 72.84 %	22.37 % 24.49 %	2.09 % 2.67 %
Dating	4951 4878	3633 3474	1219 1289	99 115	73.38 % 71.22 %	24.62 % 26.42 %	2.00 % 2.36 %
Other	4855 4945	3851 3826	905 995	99 124	79.32 % 77.37 %	18.64 % 20.12 %	2.04 % 2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4510 4512	3297 3238	1115 1156	98 118	73.10 % 71.76 %	24.72 % 25.62 %	2.17 % 2.62 %
Outlook Mail	4653 4561	3507 3357	1042 1087	104 117	75.37 % 73.60 %	22.39 % 23.83 %	2.24 % 2.57 %
Yahoo Mail	4653 4650	3586 3474	973 1051	94 125	77.07 % 74.71 %	20.91 % 22.60 %	2.02 % 2.69 %
AOL Mail	4734 4759	3634 3550	1000 1076	100 133	76.76 % 74.60 %	21.12 % 22.61 %	2.11 % 2.79 %
Mail.com	4675 4731	3698 3643	878 956	99 132	79.10 % 77.00 %	18.78 % 20.21 %	2.12 % 2.79 %
Yandex Mail	4462 4556	3429 3458	938 975	95 123	76.85 % 75.90 %	21.02 % 21.40 %	2.13 % 2.70 %
GMX Mail	4700 4624	3578 3434	1028 1064	94 126	76.13 % 74.26 %	21.87 % 23.01 %	2.00 % 2.72 %
Zoho Mail	4773 4715	3783 3626	887 958	103 131	79.26 % 76.90 %	18.58 % 20.32 %	2.16 % 2.78 %
ProtonMail	4685 4649	3736 3631	842 898	107 120	79.74 % 78.10 %	17.97 % 19.32 %	2.28 % 2.58 %
Custom Mail	4629 4779	3735 3802	804 858	90 119	80.69 % 79.56 %	17.37 % 17.95 %	1.94 % 2.49 %
iCloud Mail	4548 4567	3373 3287	1082 1168	93 112	74.16 % 71.97 %	23.79 % 25.57 %	2.04 % 2.45 %
Tuta	4779 4695	3784 3635	896 932	99 128	79.18 % 77.42 %	18.75 % 19.85 %	2.07 % 2.73 %
Juno.com	4816 4637	3857 3639	856 880	103 118	80.09 % 78.48 %	17.77 % 18.98 %	2.14 % 2.54 %
Mailfence	4540 4488	3623 3483	823 891	94 114	79.80 % 77.61 %	18.13 % 19.85 %	2.07 % 2.54 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.