CampaignMonitor and Clever Elements Email Deliverability Comparison

CampaignMonitor

Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.027 76.539	58.446 57.767	15.832 16.731	1.749 2.041

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.88 % 75.47 %	20.82 % 21.86 %	2.30 % 2.67 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5866 5876	4511 4388	1230 1323	125 165	76.90 % 74.68 %	20.97 % 22.52 %	2.13 % 2.81 %
Elektronics	5826 5871	4449 4445	1244 1262	133 164	76.36 % 75.71 %	21.35 % 21.50 %	2.28 % 2.79 %
Entertainment	5811 6057	4447 4562	1223 1331	141 164	76.53 % 75.32 %	21.05 % 21.97 %	2.43 % 2.71 %
Cosmetics & Beauty	5885 5913	4564 4527	1183 1221	138 165	77.55 % 76.56 %	20.10 % 20.65 %	2.34 % 2.79 %
Food & Drink	5906 5984	4496 4488	1275 1341	135 155	76.13 % 75.00 %	21.59 % 22.41 %	2.29 % 2.59 %
Home & Garden	5885 5959	4526 4497	1228 1311	131 151	76.91 % 75.47 %	20.87 % 22.00 %	2.23 % 2.53 %
Finance	5612 5899	4485 4674	990 1082	137 143	79.92 % 79.23 %	17.64 % 18.34 %	2.44 % 2.42 %
Health	5810 5832	4689 4612	979 1069	142 151	80.71 % 79.08 %	16.85 % 18.33 %	2.44 % 2.59 %
Pets	5997 5767	4629 4335	1234 1280	134 152	77.19 % 75.17 %	20.58 % 22.20 %	2.23 % 2.64 %
Sport & Fitness	5812 5789	4437 4303	1247 1325	128 161	76.34 % 74.33 %	21.46 % 22.89 %	2.20 % 2.78 %
Job & Career	6083 6014	4528 4357	1415 1490	140 167	74.44 % 72.45 %	23.26 % 24.78 %	2.30 % 2.78 %
Dating	5840 5686	4210 4041	1498 1495	132 150	72.09 % 71.07 %	25.65 % 26.29 %	2.26 % 2.64 %
Other	5694 5892	4475 4538	1086 1201	133 153	78.59 % 77.02 %	19.07 % 20.38 %	2.34 % 2.60 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5559 5583	4035 4014	1391 1424	133 145	72.58 % 71.90 %	25.02 % 25.51 %	2.39 % 2.60 %
Outlook Mail	5469 5519	4126 4042	1219 1326	124 151	75.44 % 73.24 %	22.29 % 24.03 %	2.27 % 2.74 %
Yahoo Mail	5322 5449	4054 4075	1145 1228	123 146	76.17 % 74.78 %	21.51 % 22.54 %	2.31 % 2.68 %
AOL Mail	5298 5486	4050 4092	1128 1249	120 145	76.44 % 74.59 %	21.29 % 22.77 %	2.27 % 2.64 %
Mail.com	5401 5424	4196 4162	1086 1106	119 156	77.69 % 76.73 %	20.11 % 20.39 %	2.20 % 2.88 %
Yandex Mail	5389 5460	4085 4114	1185 1212	119 134	75.80 % 75.35 %	21.99 % 22.20 %	2.21 % 2.45 %
GMX Mail	5566 5409	4230 3939	1206 1322	130 148	76.00 % 72.82 %	21.67 % 24.44 %	2.34 % 2.74 %
Zoho Mail	5376 5386	4215 4135	1034 1108	127 143	78.40 % 76.77 %	19.23 % 20.57 %	2.36 % 2.66 %
ProtonMail	5376 5371	4202 4187	1046 1041	128 143	78.16 % 77.96 %	19.46 % 19.38 %	2.38 % 2.66 %
Custom Mail	5399 5769	4299 4552	982 1056	118 161	79.63 % 78.90 %	18.19 % 18.30 %	2.19 % 2.79 %
iCloud Mail	5372 5412	3935 3865	1315 1410	122 137	73.25 % 71.42 %	24.48 % 26.05 %	2.27 % 2.53 %
Tuta	5583 5362	4374 4130	1079 1085	130 147	78.34 % 77.02 %	19.33 % 20.23 %	2.33 % 2.74 %
Juno.com	5441 5301	4339 4099	976 1067	126 135	79.75 % 77.33 %	17.94 % 20.13 %	2.32 % 2.55 %
Mailfence	5476 5608	4306 4361	1040 1097	130 150	78.63 % 77.76 %	18.99 % 19.56 %	2.37 % 2.67 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.