Benchmark Email and Rapidmail Email Deliverability Comparison

Benchmark Email

Rapidmail

In this comparison, the deliverability of Benchmark Email and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.061 64.973	50.618 50.580	13.815 13.066	1.628 1.327

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.62 % 77.85 %	20.91 % 20.11 %	2.46 % 2.04 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5096 5125	3839 3975	1131 1036	126 114	75.33 % 77.56 %	22.19 % 20.21 %	2.47 % 2.22 %
Elektronics	4947 5286	3824 4184	1000 1000	123 102	77.30 % 79.15 %	20.21 % 18.92 %	2.49 % 1.93 %
Entertainment	5021 4901	3848 3786	1042 1014	131 101	76.64 % 77.25 %	20.75 % 20.69 %	2.61 % 2.06 %
Cosmetics & Beauty	5117 5121	3912 4031	1074 990	131 100	76.45 % 78.72 %	20.99 % 19.33 %	2.56 % 1.95 %
Food & Drink	4942 4995	3770 3879	1048 1004	124 112	76.28 % 77.66 %	21.21 % 20.10 %	2.51 % 2.24 %
Home & Garden	4962 4882	3769 3754	1072 1032	121 96	75.96 % 76.89 %	21.60 % 21.14 %	2.44 % 1.97 %
Finance	5164 4835	4115 3934	929 798	120 103	79.69 % 81.37 %	17.99 % 16.50 %	2.32 % 2.13 %
Health	5057 4932	4077 4030	859 799	121 103	80.62 % 81.71 %	16.99 % 16.20 %	2.39 % 2.09 %
Pets	5210 5087	3989 3921	1084 1066	137 100	76.56 % 77.08 %	20.81 % 20.96 %	2.63 % 1.97 %
Sport & Fitness	5096 4943	3867 3798	1108 1044	121 101	75.88 % 76.84 %	21.74 % 21.12 %	2.37 % 2.04 %
Job & Career	5089 4985	3769 3742	1199 1146	121 97	74.06 % 75.07 %	23.56 % 22.99 %	2.38 % 1.95 %
Dating	5224 4899	3809 3592	1288 1214	127 93	72.91 % 73.32 %	24.66 % 24.78 %	2.43 % 1.90 %
Other	5136 4982	4030 3954	981 923	125 105	78.47 % 79.37 %	19.10 % 18.53 %	2.43 % 2.11 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4929 4720	3617 3512	1192 1111	120 97	73.38 % 74.41 %	24.18 % 23.54 %	2.43 % 2.06 %
Outlook Mail	4678 4484	3530 3415	1025 987	123 82	75.46 % 76.16 %	21.91 % 22.01 %	2.63 % 1.83 %
Yahoo Mail	4535 4575	3437 3530	981 951	117 94	75.79 % 77.16 %	21.63 % 20.79 %	2.58 % 2.05 %
AOL Mail	4583 4562	3482 3477	981 989	120 96	75.98 % 76.22 %	21.41 % 21.68 %	2.62 % 2.10 %
Mail.com	4740 4767	3650 3766	975 904	115 97	77.00 % 79.00 %	20.57 % 18.96 %	2.43 % 2.03 %
Yandex Mail	4759 4704	3597 3635	1053 975	109 94	75.58 % 77.27 %	22.13 % 20.73 %	2.29 % 2.00 %
GMX Mail	4721 4690	3532 3536	1078 1053	111 101	74.81 % 75.39 %	22.83 % 22.45 %	2.35 % 2.15 %
Zoho Mail	4629 4688	3604 3706	912 880	113 102	77.86 % 79.05 %	19.70 % 18.77 %	2.44 % 2.18 %
ProtonMail	4776 4428	3743 3543	914 797	119 88	78.37 % 80.01 %	19.14 % 18.00 %	2.49 % 1.99 %
Custom Mail	4773 4541	3802 3682	853 769	118 90	79.66 % 81.08 %	17.87 % 16.93 %	2.47 % 1.98 %
iCloud Mail	4661 4693	3377 3465	1162 1128	122 100	72.45 % 73.83 %	24.93 % 24.04 %	2.62 % 2.13 %
Tuta	4794 4857	3787 3893	891 872	116 92	78.99 % 80.15 %	18.59 % 17.95 %	2.42 % 1.89 %
Juno.com	4753 4641	3744 3733	896 811	113 97	78.77 % 80.44 %	18.85 % 17.47 %	2.38 % 2.09 %
Mailfence	4730 4623	3716 3687	902 839	112 97	78.56 % 79.75 %	19.07 % 18.15 %	2.37 % 2.10 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.