Benchmark Email and Rapidmail Email Deliverability Comparison

Benchmark Email

Rapidmail

In this comparison, the deliverability of Benchmark Email and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.998 65.064	50.496 50.510	13.892 13.220	1.610 1.334

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.51 % 77.63 %	21.05 % 20.32 %	2.44 % 2.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5050 5173	3818 4009	1104 1050	128 114	75.60 % 77.50 %	21.86 % 20.30 %	2.53 % 2.20 %
Elektronics	5037 5154	3891 4063	1024 996	122 95	77.25 % 78.83 %	20.33 % 19.32 %	2.42 % 1.84 %
Entertainment	4916 4829	3753 3721	1032 1008	131 100	76.34 % 77.06 %	20.99 % 20.87 %	2.66 % 2.07 %
Cosmetics & Beauty	5130 5047	3905 3943	1094 1003	131 101	76.12 % 78.13 %	21.33 % 19.87 %	2.55 % 2.00 %
Food & Drink	4966 4964	3788 3839	1056 1012	122 113	76.28 % 77.34 %	21.26 % 20.39 %	2.46 % 2.28 %
Home & Garden	4955 4925	3765 3776	1068 1048	122 101	75.98 % 76.67 %	21.55 % 21.28 %	2.46 % 2.05 %
Finance	5214 4940	4164 4020	932 818	118 102	79.86 % 81.38 %	17.87 % 16.56 %	2.26 % 2.06 %
Health	5023 5003	4039 4089	862 810	122 104	80.41 % 81.73 %	17.16 % 16.19 %	2.43 % 2.08 %
Pets	5226 5030	3995 3869	1100 1068	131 93	76.44 % 76.92 %	21.05 % 21.23 %	2.51 % 1.85 %
Sport & Fitness	5067 5007	3831 3853	1117 1048	119 106	75.61 % 76.95 %	22.04 % 20.93 %	2.35 % 2.12 %
Job & Career	5039 4938	3712 3688	1214 1152	113 98	73.67 % 74.69 %	24.09 % 23.33 %	2.24 % 1.98 %
Dating	5302 4934	3863 3605	1310 1233	129 96	72.86 % 73.06 %	24.71 % 24.99 %	2.43 % 1.95 %
Other	5073 5120	3972 4035	979 974	122 111	78.30 % 78.81 %	19.30 % 19.02 %	2.40 % 2.17 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Rapidmail is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5062 4655	3704 3458	1236 1101	122 96	73.17 % 74.29 %	24.42 % 23.65 %	2.41 % 2.06 %
Outlook Mail	4745 4604	3578 3490	1047 1025	120 89	75.41 % 75.80 %	22.07 % 22.26 %	2.53 % 1.93 %
Yahoo Mail	4540 4609	3439 3525	988 994	113 90	75.75 % 76.48 %	21.76 % 21.57 %	2.49 % 1.95 %
AOL Mail	4623 4597	3506 3499	998 1003	119 95	75.84 % 76.11 %	21.59 % 21.82 %	2.57 % 2.07 %
Mail.com	4699 4744	3615 3742	970 907	114 95	76.93 % 78.88 %	20.64 % 19.12 %	2.43 % 2.00 %
Yandex Mail	4838 4811	3651 3703	1075 1006	112 102	75.47 % 76.97 %	22.22 % 20.91 %	2.32 % 2.12 %
GMX Mail	4634 4695	3475 3525	1048 1067	111 103	74.99 % 75.08 %	22.62 % 22.73 %	2.40 % 2.19 %
Zoho Mail	4660 4693	3641 3694	903 899	116 100	78.13 % 78.71 %	19.38 % 19.16 %	2.49 % 2.13 %
ProtonMail	4758 4452	3727 3573	918 789	113 90	78.33 % 80.26 %	19.29 % 17.72 %	2.37 % 2.02 %
Custom Mail	4846 4476	3852 3620	879 768	115 88	79.49 % 80.88 %	18.14 % 17.16 %	2.37 % 1.97 %
iCloud Mail	4576 4681	3314 3456	1148 1125	114 100	72.42 % 73.83 %	25.09 % 24.03 %	2.49 % 2.14 %
Tuta	4623 4778	3623 3830	886 861	114 87	78.37 % 80.16 %	19.17 % 18.02 %	2.47 % 1.82 %
Juno.com	4672 4690	3685 3749	873 840	114 101	78.87 % 79.94 %	18.69 % 17.91 %	2.44 % 2.15 %
Mailfence	4722 4579	3686 3646	923 835	113 98	78.06 % 79.62 %	19.55 % 18.24 %	2.39 % 2.14 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.