Benchmark Email and Mailjet Email Deliverability Comparison

Benchmark Email

Mailjet

In this comparison, the deliverability of Benchmark Email and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.745 76.742	58.968 59.121	15.953 15.917	1.824 1.704

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.84 % 77.04 %	20.79 % 20.74 %	2.38 % 2.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5914 5922	4504 4527	1267 1267	143 128	76.16 % 76.44 %	21.42 % 21.39 %	2.42 % 2.16 %
Elektronics	5868 5854	4553 4491	1181 1229	134 134	77.59 % 76.72 %	20.13 % 20.99 %	2.28 % 2.29 %
Entertainment	5828 5965	4466 4590	1211 1250	151 125	76.63 % 76.95 %	20.78 % 20.96 %	2.59 % 2.10 %
Cosmetics & Beauty	5890 5828	4508 4543	1235 1160	147 125	76.54 % 77.95 %	20.97 % 19.90 %	2.50 % 2.14 %
Food & Drink	5750 5802	4392 4421	1217 1248	141 133	76.38 % 76.20 %	21.17 % 21.51 %	2.45 % 2.29 %
Home & Garden	5793 5997	4419 4655	1235 1210	139 132	76.28 % 77.62 %	21.32 % 20.18 %	2.40 % 2.20 %
Finance	6023 5833	4833 4700	1058 997	132 136	80.24 % 80.58 %	17.57 % 17.09 %	2.19 % 2.33 %
Health	5855 5972	4728 4792	989 1047	138 133	80.75 % 80.24 %	16.89 % 17.53 %	2.36 % 2.23 %
Pets	6044 6034	4628 4584	1266 1304	150 146	76.57 % 75.97 %	20.95 % 21.61 %	2.48 % 2.42 %
Sport & Fitness	5966 5814	4538 4466	1289 1219	139 129	76.06 % 76.81 %	21.61 % 20.97 %	2.33 % 2.22 %
Job & Career	5805 5765	4293 4343	1383 1298	129 124	73.95 % 75.33 %	23.82 % 22.52 %	2.22 % 2.15 %
Dating	6096 5987	4448 4340	1502 1525	146 122	72.97 % 72.49 %	24.64 % 25.47 %	2.40 % 2.04 %
Other	5913 5969	4658 4669	1120 1163	135 137	78.78 % 78.22 %	18.94 % 19.48 %	2.28 % 2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5749 5403	4230 3956	1383 1327	136 120	73.58 % 73.22 %	24.06 % 24.56 %	2.37 % 2.22 %
Outlook Mail	5551 5347	4199 4028	1218 1205	134 114	75.64 % 75.33 %	21.94 % 22.54 %	2.41 % 2.13 %
Yahoo Mail	5389 5619	4096 4278	1163 1220	130 121	76.01 % 76.13 %	21.58 % 21.71 %	2.41 % 2.15 %
AOL Mail	5421 5340	4128 4073	1154 1149	139 118	76.15 % 76.27 %	21.29 % 21.52 %	2.56 % 2.21 %
Mail.com	5473 5631	4237 4428	1110 1078	126 125	77.42 % 78.64 %	20.28 % 19.14 %	2.30 % 2.22 %
Yandex Mail	5537 5414	4191 4121	1221 1164	125 129	75.69 % 76.12 %	22.05 % 21.50 %	2.26 % 2.38 %
GMX Mail	5437 5411	4101 4068	1209 1217	127 126	75.43 % 75.18 %	22.24 % 22.49 %	2.34 % 2.33 %
Zoho Mail	5426 5651	4257 4398	1041 1119	128 134	78.46 % 77.83 %	19.19 % 19.80 %	2.36 % 2.37 %
ProtonMail	5529 5461	4351 4300	1053 1058	125 103	78.69 % 78.74 %	19.05 % 19.37 %	2.26 % 1.89 %
Custom Mail	5609 5552	4490 4457	990 977	129 118	80.05 % 80.28 %	17.65 % 17.60 %	2.30 % 2.13 %
iCloud Mail	5310 5591	3859 4097	1320 1365	131 129	72.67 % 73.28 %	24.86 % 24.41 %	2.47 % 2.31 %
Tuta	5461 5320	4288 4233	1039 967	134 120	78.52 % 79.57 %	19.03 % 18.18 %	2.45 % 2.26 %
Juno.com	5359 5458	4228 4334	1001 1000	130 124	78.90 % 79.41 %	18.68 % 18.32 %	2.43 % 2.27 %
Mailfence	5494 5544	4313 4350	1051 1071	130 123	78.50 % 78.46 %	19.13 % 19.32 %	2.37 % 2.22 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.