Benchmark Email and Mailjet Email Deliverability Comparison

Benchmark Email

Mailjet

In this comparison, the deliverability of Benchmark Email and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.292 76.576	58.458 58.832	16.022 15.933	1.812 1.811

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.62 % 76.83 %	21.00 % 20.81 %	2.38 % 2.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5850 5878	4451 4475	1259 1267	140 136	76.09 % 76.13 %	21.52 % 21.55 %	2.39 % 2.31 %
Elektronics	5781 5926	4458 4543	1195 1242	128 141	77.11 % 76.66 %	20.67 % 20.96 %	2.21 % 2.38 %
Entertainment	5795 6023	4442 4621	1208 1263	145 139	76.65 % 76.72 %	20.85 % 20.97 %	2.50 % 2.31 %
Cosmetics & Beauty	5920 5837	4516 4530	1255 1176	149 131	76.28 % 77.61 %	21.20 % 20.15 %	2.52 % 2.24 %
Food & Drink	5812 5760	4436 4371	1235 1249	141 140	76.32 % 75.89 %	21.25 % 21.68 %	2.43 % 2.43 %
Home & Garden	5674 5928	4312 4572	1226 1221	136 135	76.00 % 77.13 %	21.61 % 20.60 %	2.40 % 2.28 %
Finance	5979 5874	4820 4721	1028 1008	131 145	80.62 % 80.37 %	17.19 % 17.16 %	2.19 % 2.47 %
Health	5840 5948	4695 4746	1006 1060	139 142	80.39 % 79.79 %	17.23 % 17.82 %	2.38 % 2.39 %
Pets	5865 6035	4470 4594	1249 1292	146 149	76.21 % 76.12 %	21.30 % 21.41 %	2.49 % 2.47 %
Sport & Fitness	5958 5799	4526 4443	1296 1213	136 143	75.97 % 76.62 %	21.75 % 20.92 %	2.28 % 2.47 %
Job & Career	5824 5749	4289 4325	1401 1288	134 136	73.64 % 75.23 %	24.06 % 22.40 %	2.30 % 2.37 %
Dating	6152 5899	4455 4269	1554 1498	143 132	72.42 % 72.37 %	25.26 % 25.39 %	2.32 % 2.24 %
Other	5842 5920	4588 4622	1110 1156	144 142	78.53 % 78.07 %	19.00 % 19.53 %	2.46 % 2.40 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5700 5364	4182 3934	1384 1301	134 129	73.37 % 73.34 %	24.28 % 24.25 %	2.35 % 2.40 %
Outlook Mail	5471 5368	4118 4043	1221 1202	132 123	75.27 % 75.32 %	22.32 % 22.39 %	2.41 % 2.29 %
Yahoo Mail	5397 5589	4097 4235	1170 1227	130 127	75.91 % 75.77 %	21.68 % 21.95 %	2.41 % 2.27 %
AOL Mail	5444 5347	4122 4060	1186 1161	136 126	75.72 % 75.93 %	21.79 % 21.71 %	2.50 % 2.36 %
Mail.com	5463 5588	4216 4364	1125 1095	122 129	77.17 % 78.10 %	20.59 % 19.60 %	2.23 % 2.31 %
Yandex Mail	5504 5512	4151 4183	1226 1193	127 136	75.42 % 75.89 %	22.27 % 21.64 %	2.31 % 2.47 %
GMX Mail	5398 5321	4051 3984	1220 1213	127 124	75.05 % 74.87 %	22.60 % 22.80 %	2.35 % 2.33 %
Zoho Mail	5369 5759	4201 4475	1037 1141	131 143	78.25 % 77.70 %	19.31 % 19.81 %	2.44 % 2.48 %
ProtonMail	5477 5469	4322 4293	1031 1059	124 117	78.91 % 78.50 %	18.82 % 19.36 %	2.26 % 2.14 %
Custom Mail	5598 5504	4465 4395	1002 980	131 129	79.76 % 79.85 %	17.90 % 17.81 %	2.34 % 2.34 %
iCloud Mail	5337 5606	3883 4087	1323 1379	131 140	72.76 % 72.90 %	24.79 % 24.60 %	2.45 % 2.50 %
Tuta	5408 5250	4239 4179	1038 943	131 128	78.38 % 79.60 %	19.19 % 17.96 %	2.42 % 2.44 %
Juno.com	5353 5419	4211 4303	1015 987	127 129	78.67 % 79.41 %	18.96 % 18.21 %	2.37 % 2.38 %
Mailfence	5373 5480	4200 4297	1044 1052	129 131	78.17 % 78.41 %	19.43 % 19.20 %	2.40 % 2.39 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.