Benchmark Email and Klick-Tipp Email Deliverability Comparison

Benchmark Email

Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.745 76.674	58.968 60.274	15.953 14.992	1.824 1.408

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.84 % 78.61 %	20.79 % 19.55 %	2.38 % 1.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5914 5838	4504 4564	1267 1176	143 98	76.16 % 78.18 %	21.42 % 20.14 %	2.42 % 1.68 %
Elektronics	5868 5947	4553 4690	1181 1162	134 95	77.59 % 78.86 %	20.13 % 19.54 %	2.28 % 1.60 %
Entertainment	5828 6018	4466 4725	1211 1169	151 124	76.63 % 78.51 %	20.78 % 19.43 %	2.59 % 2.06 %
Cosmetics & Beauty	5890 6169	4508 4876	1235 1166	147 127	76.54 % 79.04 %	20.97 % 18.90 %	2.50 % 2.06 %
Food & Drink	5750 5911	4392 4613	1217 1196	141 102	76.38 % 78.04 %	21.17 % 20.23 %	2.45 % 1.73 %
Home & Garden	5793 5788	4419 4527	1235 1164	139 97	76.28 % 78.21 %	21.32 % 20.11 %	2.40 % 1.68 %
Finance	6023 6131	4833 5047	1058 964	132 120	80.24 % 82.32 %	17.57 % 15.72 %	2.19 % 1.96 %
Health	5855 5780	4728 4738	989 924	138 118	80.75 % 81.97 %	16.89 % 15.99 %	2.36 % 2.04 %
Pets	6044 5810	4628 4522	1266 1184	150 104	76.57 % 77.83 %	20.95 % 20.38 %	2.48 % 1.79 %
Sport & Fitness	5966 5838	4538 4553	1289 1176	139 109	76.06 % 77.99 %	21.61 % 20.14 %	2.33 % 1.87 %
Job & Career	5805 5897	4293 4483	1383 1309	129 105	73.95 % 76.02 %	23.82 % 22.20 %	2.22 % 1.78 %
Dating	6096 5695	4448 4227	1502 1365	146 103	72.97 % 74.22 %	24.64 % 23.97 %	2.40 % 1.81 %
Other	5913 5852	4658 4709	1120 1037	135 106	78.78 % 80.47 %	18.94 % 17.72 %	2.28 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5749 5476	4230 4121	1383 1261	136 94	73.58 % 75.26 %	24.06 % 23.03 %	2.37 % 1.72 %
Outlook Mail	5551 5593	4199 4329	1218 1154	134 110	75.64 % 77.40 %	21.94 % 20.63 %	2.41 % 1.97 %
Yahoo Mail	5389 5523	4096 4306	1163 1109	130 108	76.01 % 77.96 %	21.58 % 20.08 %	2.41 % 1.96 %
AOL Mail	5421 5475	4128 4237	1154 1139	139 99	76.15 % 77.39 %	21.29 % 20.80 %	2.56 % 1.81 %
Mail.com	5473 5429	4237 4333	1110 993	126 103	77.42 % 79.81 %	20.28 % 18.29 %	2.30 % 1.90 %
Yandex Mail	5537 5476	4191 4256	1221 1123	125 97	75.69 % 77.72 %	22.05 % 20.51 %	2.26 % 1.77 %
GMX Mail	5437 5430	4101 4186	1209 1144	127 100	75.43 % 77.09 %	22.24 % 21.07 %	2.34 % 1.84 %
Zoho Mail	5426 5369	4257 4264	1041 1006	128 99	78.46 % 79.42 %	19.19 % 18.74 %	2.36 % 1.84 %
ProtonMail	5529 5348	4351 4273	1053 975	125 100	78.69 % 79.90 %	19.05 % 18.23 %	2.26 % 1.87 %
Custom Mail	5609 5470	4490 4481	990 893	129 96	80.05 % 81.92 %	17.65 % 16.33 %	2.30 % 1.76 %
iCloud Mail	5310 5566	3859 4176	1320 1284	131 106	72.67 % 75.03 %	24.86 % 23.07 %	2.47 % 1.90 %
Tuta	5461 5581	4288 4478	1039 1004	134 99	78.52 % 80.24 %	19.03 % 17.99 %	2.45 % 1.77 %
Juno.com	5359 5584	4228 4503	1001 978	130 103	78.90 % 80.64 %	18.68 % 17.51 %	2.43 % 1.84 %
Mailfence	5494 5354	4313 4331	1051 929	130 94	78.50 % 80.89 %	19.13 % 17.35 %	2.37 % 1.76 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.