Benchmark Email and Klick-Tipp Email Deliverability Comparison

Benchmark Email

Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.363 77.132	58.493 60.509	16.108 15.270	1.762 1.353

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.60 % 78.45 %	21.09 % 19.80 %	2.31 % 1.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5939 5850	4528 4525	1271 1234	140 91	76.24 % 77.35 %	21.40 % 21.09 %	2.36 % 1.56 %
Elektronics	5919 5977	4563 4718	1220 1161	136 98	77.09 % 78.94 %	20.61 % 19.42 %	2.30 % 1.64 %
Entertainment	5705 5906	4367 4634	1203 1165	135 107	76.55 % 78.46 %	21.09 % 19.73 %	2.37 % 1.81 %
Cosmetics & Beauty	5858 6238	4466 4915	1253 1192	139 131	76.24 % 78.79 %	21.39 % 19.11 %	2.37 % 2.10 %
Food & Drink	5785 5930	4381 4622	1261 1207	143 101	75.73 % 77.94 %	21.80 % 20.35 %	2.47 % 1.70 %
Home & Garden	5847 5656	4457 4406	1252 1154	138 96	76.23 % 77.90 %	21.41 % 20.40 %	2.36 % 1.70 %
Finance	5853 6047	4720 4974	1007 962	126 111	80.64 % 82.26 %	17.20 % 15.91 %	2.15 % 1.84 %
Health	5742 5835	4636 4784	980 947	126 104	80.74 % 81.99 %	17.07 % 16.23 %	2.19 % 1.78 %
Pets	6090 5973	4640 4664	1311 1203	139 106	76.19 % 78.08 %	21.53 % 20.14 %	2.28 % 1.77 %
Sport & Fitness	6008 6006	4554 4692	1321 1201	133 113	75.80 % 78.12 %	21.99 % 20.00 %	2.21 % 1.88 %
Job & Career	5783 5931	4284 4515	1365 1316	134 100	74.08 % 76.13 %	23.60 % 22.19 %	2.32 % 1.69 %
Dating	6002 5899	4325 4365	1540 1439	137 95	72.06 % 74.00 %	25.66 % 24.39 %	2.28 % 1.61 %
Other	5832 5884	4572 4695	1124 1089	136 100	78.40 % 79.79 %	19.27 % 18.51 %	2.33 % 1.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5601 5501	4105 4117	1365 1292	131 92	73.29 % 74.84 %	24.37 % 23.49 %	2.34 % 1.67 %
Outlook Mail	5730 5667	4293 4370	1305 1189	132 108	74.92 % 77.11 %	22.77 % 20.98 %	2.30 % 1.91 %
Yahoo Mail	5527 5547	4175 4294	1224 1149	128 104	75.54 % 77.41 %	22.15 % 20.71 %	2.32 % 1.87 %
AOL Mail	5404 5267	4084 4056	1189 1124	131 87	75.57 % 77.01 %	22.00 % 21.34 %	2.42 % 1.65 %
Mail.com	5347 5395	4134 4276	1094 1032	119 87	77.31 % 79.26 %	20.46 % 19.13 %	2.23 % 1.61 %
Yandex Mail	5557 5514	4218 4317	1207 1095	132 102	75.90 % 78.29 %	21.72 % 19.86 %	2.38 % 1.85 %
GMX Mail	5461 5391	4099 4147	1231 1149	131 95	75.06 % 76.92 %	22.54 % 21.31 %	2.40 % 1.76 %
Zoho Mail	5302 5365	4151 4265	1024 1009	127 91	78.29 % 79.50 %	19.31 % 18.81 %	2.40 % 1.70 %
ProtonMail	5422 5265	4271 4216	1036 955	115 94	78.77 % 80.08 %	19.11 % 18.14 %	2.12 % 1.79 %
Custom Mail	5555 5645	4429 4602	1004 947	122 96	79.73 % 81.52 %	18.07 % 16.78 %	2.20 % 1.70 %
iCloud Mail	5390 5595	3923 4211	1341 1290	126 94	72.78 % 75.26 %	24.88 % 23.06 %	2.34 % 1.68 %
Tuta	5355 5707	4204 4581	1022 1022	129 104	78.51 % 80.27 %	19.08 % 17.91 %	2.41 % 1.82 %
Juno.com	5394 5700	4247 4569	1030 1024	117 107	78.74 % 80.16 %	19.10 % 17.96 %	2.17 % 1.88 %
Mailfence	5318 5573	4160 4488	1036 993	122 92	78.22 % 80.53 %	19.48 % 17.82 %	2.29 % 1.65 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.