Benchmark Email and Klick-Tipp Email Deliverability Comparison

Benchmark Email

Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.292 76.931	58.458 60.201	16.022 15.259	1.812 1.471

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.62 % 78.25 %	21.00 % 19.83 %	2.38 % 1.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5850 5964	4451 4625	1259 1233	140 106	76.09 % 77.55 %	21.52 % 20.67 %	2.39 % 1.78 %
Elektronics	5781 5997	4458 4698	1195 1195	128 104	77.11 % 78.34 %	20.67 % 19.93 %	2.21 % 1.73 %
Entertainment	5795 5971	4442 4671	1208 1180	145 120	76.65 % 78.23 %	20.85 % 19.76 %	2.50 % 2.01 %
Cosmetics & Beauty	5920 6233	4516 4904	1255 1191	149 138	76.28 % 78.68 %	21.20 % 19.11 %	2.52 % 2.21 %
Food & Drink	5812 5954	4436 4617	1235 1231	141 106	76.32 % 77.54 %	21.25 % 20.68 %	2.43 % 1.78 %
Home & Garden	5674 5761	4312 4467	1226 1185	136 109	76.00 % 77.54 %	21.61 % 20.57 %	2.40 % 1.89 %
Finance	5979 6134	4820 5031	1028 982	131 121	80.62 % 82.02 %	17.19 % 16.01 %	2.19 % 1.97 %
Health	5840 5850	4695 4791	1006 940	139 119	80.39 % 81.90 %	17.23 % 16.07 %	2.38 % 2.03 %
Pets	5865 5901	4470 4579	1249 1207	146 115	76.21 % 77.60 %	21.30 % 20.45 %	2.49 % 1.95 %
Sport & Fitness	5958 5861	4526 4555	1296 1192	136 114	75.97 % 77.72 %	21.75 % 20.34 %	2.28 % 1.95 %
Job & Career	5824 5852	4289 4456	1401 1292	134 104	73.64 % 76.14 %	24.06 % 22.08 %	2.30 % 1.78 %
Dating	6152 5697	4455 4214	1554 1377	143 106	72.42 % 73.97 %	25.26 % 24.17 %	2.32 % 1.86 %
Other	5842 5756	4588 4593	1110 1054	144 109	78.53 % 79.79 %	19.00 % 18.31 %	2.46 % 1.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5700 5451	4182 4094	1384 1258	134 99	73.37 % 75.11 %	24.28 % 23.08 %	2.35 % 1.82 %
Outlook Mail	5471 5695	4118 4365	1221 1210	132 120	75.27 % 76.65 %	22.32 % 21.25 %	2.41 % 2.11 %
Yahoo Mail	5397 5526	4097 4293	1170 1120	130 113	75.91 % 77.69 %	21.68 % 20.27 %	2.41 % 2.04 %
AOL Mail	5444 5406	4122 4159	1186 1146	136 101	75.72 % 76.93 %	21.79 % 21.20 %	2.50 % 1.87 %
Mail.com	5463 5390	4216 4273	1125 1013	122 104	77.17 % 79.28 %	20.59 % 18.79 %	2.23 % 1.93 %
Yandex Mail	5504 5515	4151 4276	1226 1136	127 103	75.42 % 77.53 %	22.27 % 20.60 %	2.31 % 1.87 %
GMX Mail	5398 5402	4051 4129	1220 1169	127 104	75.05 % 76.43 %	22.60 % 21.64 %	2.35 % 1.93 %
Zoho Mail	5369 5407	4201 4262	1037 1046	131 99	78.25 % 78.82 %	19.31 % 19.35 %	2.44 % 1.83 %
ProtonMail	5477 5354	4322 4261	1031 989	124 104	78.91 % 79.59 %	18.82 % 18.47 %	2.26 % 1.94 %
Custom Mail	5598 5513	4465 4487	1002 925	131 101	79.76 % 81.39 %	17.90 % 16.78 %	2.34 % 1.83 %
iCloud Mail	5337 5526	3883 4132	1323 1288	131 106	72.76 % 74.77 %	24.79 % 23.31 %	2.45 % 1.92 %
Tuta	5408 5589	4239 4481	1038 1000	131 108	78.38 % 80.18 %	19.19 % 17.89 %	2.42 % 1.93 %
Juno.com	5353 5690	4211 4565	1015 1014	127 111	78.67 % 80.23 %	18.96 % 17.82 %	2.37 % 1.95 %
Mailfence	5373 5467	4200 4424	1044 945	129 98	78.17 % 80.92 %	19.43 % 17.29 %	2.40 % 1.79 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.