AWeber and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of AWeber and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
437.413 402.780	350.289 303.984	73.105 83.770	14.019 15.026

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.08 % 75.47 %	16.71 % 20.80 %	3.20 % 3.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	34113 30967	28290 24340	4827 5573	996 1054	82.93 % 78.60 %	14.15 % 18.00 %	2.92 % 3.40 %
Elektronics	33950 30895	27398 23568	5495 6254	1057 1073	80.70 % 76.28 %	16.19 % 20.24 %	3.11 % 3.47 %
Entertainment	33398 31027	26629 23293	5658 6580	1111 1154	79.73 % 75.07 %	16.94 % 21.21 %	3.33 % 3.72 %
Cosmetics & Beauty	33481 30995	26801 23278	5599 6495	1081 1222	80.05 % 75.10 %	16.72 % 20.95 %	3.23 % 3.94 %
Food & Drink	33505 31626	27847 24770	4720 5807	938 1049	83.11 % 78.32 %	14.09 % 18.36 %	2.80 % 3.32 %
Home & Garden	33919 31435	28167 24684	4754 5724	998 1027	83.04 % 78.52 %	14.02 % 18.21 %	2.94 % 3.27 %
Finance	33637 31001	25842 22348	6595 7319	1200 1334	76.83 % 72.09 %	19.61 % 23.61 %	3.57 % 4.30 %
Health	33450 30974	25981 22552	6338 7177	1131 1245	77.67 % 72.81 %	18.95 % 23.17 %	3.38 % 4.02 %
Pets	33778 31300	27752 24299	5020 5924	1006 1077	82.16 % 77.63 %	14.86 % 18.93 %	2.98 % 3.44 %
Sport & Fitness	33154 30500	26191 22771	5840 6521	1123 1208	79.00 % 74.66 %	17.61 % 21.38 %	3.39 % 3.96 %
Job & Career	33446 30761	26099 22618	6143 6889	1204 1254	78.03 % 73.53 %	18.37 % 22.40 %	3.60 % 4.08 %
Dating	33499 30610	25281 21675	7040 7709	1178 1226	75.47 % 70.81 %	21.02 % 25.18 %	3.52 % 4.01 %
Other	34083 30689	28011 23788	5076 5798	996 1103	82.18 % 77.51 %	14.89 % 18.89 %	2.92 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, AWeber is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	42455 40872	32547 29396	8371 9825	1537 1651	76.66 % 71.92 %	19.72 % 24.04 %	3.62 % 4.04 %
Outlook Mail	43001 39335	33219 28795	8203 8946	1579 1594	77.25 % 73.20 %	19.08 % 22.74 %	3.67 % 4.05 %
Yahoo Mail	42848 39623	34206 29861	7295 8266	1347 1496	79.83 % 75.36 %	17.03 % 20.86 %	3.14 % 3.78 %
AOL Mail	42344 40403	33803 30219	7165 8592	1376 1592	79.83 % 74.79 %	16.92 % 21.27 %	3.25 % 3.94 %
Mail.com	43150 40085	34916 30627	6919 8007	1315 1451	80.92 % 76.41 %	16.03 % 19.98 %	3.05 % 3.62 %
Yandex Mail	42936 39964	33620 29495	7829 8908	1487 1561	78.30 % 73.80 %	18.23 % 22.29 %	3.46 % 3.91 %
GMX Mail	43063 39884	34767 30400	7001 8097	1295 1387	80.74 % 76.22 %	16.26 % 20.30 %	3.01 % 3.48 %
Zoho Mail	42764 39823	34964 30796	6555 7635	1245 1392	81.76 % 77.33 %	15.33 % 19.17 %	2.91 % 3.50 %
ProtonMail	42392 40373	34691 31130	6474 7817	1227 1426	81.83 % 77.11 %	15.27 % 19.36 %	2.89 % 3.53 %
Custom Mail	42370 40291	35132 31574	5993 7332	1245 1385	82.92 % 78.36 %	14.14 % 18.20 %	2.94 % 3.44 %
iCloud Mail	3288 712	2604 535	542 141	142 36	79.20 % 75.14 %	16.48 % 19.80 %	4.32 % 5.06 %
Tuta	3429 725	2915 595	397 106	117 24	85.01 % 82.07 %	11.58 % 14.62 %	3.41 % 3.31 %
Juno.com	3373 690	2905 561	361 98	107 31	86.13 % 81.30 %	10.70 % 14.20 %	3.17 % 4.49 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.