AWeber and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of AWeber and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.152 402.780	372.907 303.984	76.316 83.770	14.929 15.026

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.34 % 75.47 %	16.44 % 20.80 %	3.22 % 3.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	36207 30967	30106 24340	5040 5573	1061 1054	83.15 % 78.60 %	13.92 % 18.00 %	2.93 % 3.40 %
Elektronics	36083 30895	29229 23568	5732 6254	1122 1073	81.00 % 76.28 %	15.89 % 20.24 %	3.11 % 3.47 %
Entertainment	35483 31027	28391 23293	5904 6580	1188 1154	80.01 % 75.07 %	16.64 % 21.21 %	3.35 % 3.72 %
Cosmetics & Beauty	35577 30995	28588 23278	5850 6495	1139 1222	80.36 % 75.10 %	16.44 % 20.95 %	3.20 % 3.94 %
Food & Drink	35619 31626	29681 24770	4937 5807	1001 1049	83.33 % 78.32 %	13.86 % 18.36 %	2.81 % 3.32 %
Home & Garden	35918 31435	29913 24684	4946 5724	1059 1027	83.28 % 78.52 %	13.77 % 18.21 %	2.95 % 3.27 %
Finance	35677 31001	27522 22348	6882 7319	1273 1334	77.14 % 72.09 %	19.29 % 23.61 %	3.57 % 4.30 %
Health	35538 30974	27700 22552	6618 7177	1220 1245	77.94 % 72.81 %	18.62 % 23.17 %	3.43 % 4.02 %
Pets	35716 31300	29418 24299	5231 5924	1067 1077	82.37 % 77.63 %	14.65 % 18.93 %	2.99 % 3.44 %
Sport & Fitness	35117 30500	27823 22771	6098 6521	1196 1208	79.23 % 74.66 %	17.36 % 21.38 %	3.41 % 3.96 %
Job & Career	35533 30761	27819 22618	6436 6889	1278 1254	78.29 % 73.53 %	18.11 % 22.40 %	3.60 % 4.08 %
Dating	35559 30610	26955 21675	7336 7709	1268 1226	75.80 % 70.81 %	20.63 % 25.18 %	3.57 % 4.01 %
Other	36125 30689	29762 23788	5306 5798	1057 1103	82.39 % 77.51 %	14.69 % 18.89 %	2.93 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, AWeber is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44508 40872	34164 29396	8710 9825	1634 1651	76.76 % 71.92 %	19.57 % 24.04 %	3.67 % 4.04 %
Outlook Mail	45168 39335	35006 28795	8500 8946	1662 1594	77.50 % 73.20 %	18.82 % 22.74 %	3.68 % 4.05 %
Yahoo Mail	44861 39623	35901 29861	7544 8266	1416 1496	80.03 % 75.36 %	16.82 % 20.86 %	3.16 % 3.78 %
AOL Mail	44421 40403	35556 30219	7424 8592	1441 1592	80.04 % 74.79 %	16.71 % 21.27 %	3.24 % 3.94 %
Mail.com	45223 40085	36684 30627	7154 8007	1385 1451	81.12 % 76.41 %	15.82 % 19.98 %	3.06 % 3.62 %
Yandex Mail	44969 39964	35293 29495	8105 8908	1571 1561	78.48 % 73.80 %	18.02 % 22.29 %	3.49 % 3.91 %
GMX Mail	45164 39884	36591 30400	7222 8097	1351 1387	81.02 % 76.22 %	15.99 % 20.30 %	2.99 % 3.48 %
Zoho Mail	44826 39823	36749 30796	6771 7635	1306 1392	81.98 % 77.33 %	15.11 % 19.17 %	2.91 % 3.50 %
ProtonMail	44377 40373	36428 31130	6664 7817	1285 1426	82.09 % 77.11 %	15.02 % 19.36 %	2.90 % 3.53 %
Custom Mail	44489 40291	37000 31574	6194 7332	1295 1385	83.17 % 78.36 %	13.92 % 18.20 %	2.91 % 3.44 %
iCloud Mail	5250 712	4160 535	849 141	241 36	79.24 % 75.14 %	16.17 % 19.80 %	4.59 % 5.06 %
Tuta	5485 725	4691 595	617 106	177 24	85.52 % 82.07 %	11.25 % 14.62 %	3.23 % 3.31 %
Juno.com	5411 690	4684 561	562 98	165 31	86.56 % 81.30 %	10.39 % 14.20 %	3.05 % 4.49 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.