Amazon SES and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Amazon SES and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Amazon SES than for Postmark.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
8.930
8.760
|
7.419
7.088
|
1.179
1.300
|
332
372
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Amazon SES beats Postmark in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
83.08 %
80.91 %
|
13.20 %
14.84 %
|
3.72 %
4.25 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Amazon SES is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
617
680
|
527
565
|
68
90
|
22
25
|
85.41 %
83.09 %
|
11.02 %
13.24 %
|
3.57 %
3.68 %
|
Elektronics |
707
698
|
595
582
|
87
94
|
25
22
|
84.16 %
83.38 %
|
12.31 %
13.47 %
|
3.54 %
3.15 %
|
Entertainment |
677
677
|
568
548
|
88
102
|
21
27
|
83.90 %
80.95 %
|
13.00 %
15.07 %
|
3.10 %
3.99 %
|
Cosmetics & Beauty |
743
634
|
613
506
|
97
99
|
33
29
|
82.50 %
79.81 %
|
13.06 %
15.62 %
|
4.44 %
4.57 %
|
Food & Drink |
625
656
|
545
553
|
69
85
|
11
18
|
87.20 %
84.30 %
|
11.04 %
12.96 %
|
1.76 %
2.74 %
|
Home & Garden |
714
697
|
607
580
|
81
88
|
26
29
|
85.01 %
83.21 %
|
11.34 %
12.63 %
|
3.64 %
4.16 %
|
Finance |
699
724
|
564
555
|
106
123
|
29
46
|
80.69 %
76.66 %
|
15.16 %
16.99 %
|
4.15 %
6.35 %
|
Health |
703
657
|
560
523
|
106
104
|
37
30
|
79.66 %
79.60 %
|
15.08 %
15.83 %
|
5.26 %
4.57 %
|
Pets |
671
706
|
565
576
|
83
100
|
23
30
|
84.20 %
81.59 %
|
12.37 %
14.16 %
|
3.43 %
4.25 %
|
Sport & Fitness |
712
621
|
585
505
|
101
95
|
26
21
|
82.16 %
81.32 %
|
14.19 %
15.30 %
|
3.65 %
3.38 %
|
Job & Career |
687
702
|
563
547
|
103
120
|
21
35
|
81.95 %
77.92 %
|
14.99 %
17.09 %
|
3.06 %
4.99 %
|
Dating |
677
625
|
545
493
|
103
103
|
29
29
|
80.50 %
78.88 %
|
15.21 %
16.48 %
|
4.28 %
4.64 %
|
Other |
698
683
|
582
555
|
87
97
|
29
31
|
83.38 %
81.26 %
|
12.46 %
14.20 %
|
4.15 %
4.54 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Amazon SES is better than Postmark.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
681
691
|
522
516
|
120
135
|
39
40
|
76.65 %
74.67 %
|
17.62 %
19.54 %
|
5.73 %
5.79 %
|
Outlook Mail |
682
657
|
557
514
|
100
109
|
25
34
|
81.67 %
78.23 %
|
14.66 %
16.59 %
|
3.67 %
5.18 %
|
Yahoo Mail |
743
636
|
603
510
|
101
99
|
39
27
|
81.16 %
80.19 %
|
13.59 %
15.57 %
|
5.25 %
4.25 %
|
AOL Mail |
679
656
|
569
526
|
91
102
|
19
28
|
83.80 %
80.18 %
|
13.40 %
15.55 %
|
2.80 %
4.27 %
|
Mail.com |
682
679
|
563
557
|
85
96
|
34
26
|
82.55 %
82.03 %
|
12.46 %
14.14 %
|
4.99 %
3.83 %
|
Yandex Mail |
674
590
|
550
467
|
100
98
|
24
25
|
81.60 %
79.15 %
|
14.84 %
16.61 %
|
3.56 %
4.24 %
|
GMX Mail |
677
688
|
574
567
|
79
93
|
24
28
|
84.79 %
82.41 %
|
11.67 %
13.52 %
|
3.55 %
4.07 %
|
Zoho Mail |
717
691
|
609
573
|
84
93
|
24
25
|
84.94 %
82.92 %
|
11.72 %
13.46 %
|
3.35 %
3.62 %
|
ProtonMail |
690
678
|
590
580
|
76
81
|
24
17
|
85.51 %
85.55 %
|
11.01 %
11.95 %
|
3.48 %
2.51 %
|
Custom Mail |
636
692
|
556
573
|
69
88
|
11
31
|
87.42 %
82.80 %
|
10.85 %
12.72 %
|
1.73 %
4.48 %
|
iCloud Mail |
716
651
|
569
497
|
122
122
|
25
32
|
79.47 %
76.34 %
|
17.04 %
18.74 %
|
3.49 %
4.92 %
|
Tuta |
689
746
|
584
623
|
80
95
|
25
28
|
84.76 %
83.51 %
|
11.61 %
12.73 %
|
3.63 %
3.75 %
|
Juno.com |
664
705
|
573
585
|
72
89
|
19
31
|
86.30 %
82.98 %
|
10.84 %
12.62 %
|
2.86 %
4.40 %
|
Compare Amazon SES with other providers
Compare the email deliverability of Amazon SES with other providers.
- Amazon SES and ActiveCampaign comparison
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- Amazon SES and MailChimp comparison
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- Amazon SES and Newsletter2Go comparison
- Amazon SES and Postmark comparison
- Amazon SES and Rapidmail comparison
- Amazon SES and Sarbacane comparison
- Amazon SES and SendGrid comparison
- Amazon SES and SendInBlue comparison
- Amazon SES and SendPulse comparison