Amazon SES and Klick-Tipp Email Deliverability Comparison

Amazon SES

Klick-Tipp

In this comparison, the deliverability of Amazon SES and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.041 65.861	49.987 51.295	14.393 13.067	1.661 1.499

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.69 % 77.88 %	21.79 % 19.84 %	2.52 % 2.28 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5176 5069	3891 3978	1157 980	128 111	75.17 % 78.48 %	22.35 % 19.33 %	2.47 % 2.19 %
Elektronics	4959 5177	3758 4041	1073 1026	128 110	75.78 % 78.06 %	21.64 % 19.82 %	2.58 % 2.12 %
Entertainment	5013 5229	3809 4071	1089 1031	115 127	75.98 % 77.85 %	21.72 % 19.72 %	2.29 % 2.43 %
Cosmetics & Beauty	5082 5104	3884 3969	1083 1020	115 115	76.43 % 77.76 %	21.31 % 19.98 %	2.26 % 2.25 %
Food & Drink	5138 5155	3866 3982	1142 1059	130 114	75.24 % 77.25 %	22.23 % 20.54 %	2.53 % 2.21 %
Home & Garden	5077 5099	3810 3949	1135 1037	132 113	75.04 % 77.45 %	22.36 % 20.34 %	2.60 % 2.22 %
Finance	5091 5056	4065 4124	896 808	130 124	79.85 % 81.57 %	17.60 % 15.98 %	2.55 % 2.45 %
Health	5068 5033	4017 4055	926 862	125 116	79.26 % 80.57 %	18.27 % 17.13 %	2.47 % 2.30 %
Pets	5058 4990	3791 3870	1140 1009	127 111	74.95 % 77.56 %	22.54 % 20.22 %	2.51 % 2.22 %
Sport & Fitness	5116 4944	3846 3807	1137 1019	133 118	75.18 % 77.00 %	22.22 % 20.61 %	2.60 % 2.39 %
Job & Career	5150 4874	3767 3678	1254 1081	129 115	73.15 % 75.46 %	24.35 % 22.18 %	2.50 % 2.36 %
Dating	5017 5058	3560 3729	1324 1215	133 114	70.96 % 73.72 %	26.39 % 24.02 %	2.65 % 2.25 %
Other	5096 5073	3923 4042	1037 920	136 111	76.98 % 79.68 %	20.35 % 18.14 %	2.67 % 2.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4870 4539	3514 3378	1235 1061	121 100	72.16 % 74.42 %	25.36 % 23.38 %	2.48 % 2.20 %
Outlook Mail	4676 4780	3471 3646	1085 1026	120 108	74.23 % 76.28 %	23.20 % 21.46 %	2.57 % 2.26 %
Yahoo Mail	4648 4679	3511 3604	1016 967	121 108	75.54 % 77.03 %	21.86 % 20.67 %	2.60 % 2.31 %
AOL Mail	4816 4875	3634 3736	1067 1028	115 111	75.46 % 76.64 %	22.16 % 21.09 %	2.39 % 2.28 %
Mail.com	4564 4633	3498 3691	956 830	110 112	76.64 % 79.67 %	20.95 % 17.91 %	2.41 % 2.42 %
Yandex Mail	4786 4858	3583 3720	1090 1039	113 99	74.86 % 76.57 %	22.77 % 21.39 %	2.36 % 2.04 %
GMX Mail	4640 4825	3440 3679	1080 1036	120 110	74.14 % 76.25 %	23.28 % 21.47 %	2.59 % 2.28 %
Zoho Mail	4693 4612	3563 3612	1013 896	117 104	75.92 % 78.32 %	21.59 % 19.43 %	2.49 % 2.25 %
ProtonMail	4856 4745	3783 3776	951 861	122 108	77.90 % 79.58 %	19.58 % 18.15 %	2.51 % 2.28 %
Custom Mail	4542 4643	3565 3791	868 739	109 113	78.49 % 81.65 %	19.11 % 15.92 %	2.40 % 2.43 %
iCloud Mail	4782 4623	3421 3431	1231 1081	130 111	71.54 % 74.22 %	25.74 % 23.38 %	2.72 % 2.40 %
Tuta	4850 4708	3751 3708	968 891	131 109	77.34 % 78.76 %	19.96 % 18.93 %	2.70 % 2.32 %
Juno.com	4636 4698	3609 3787	908 810	119 101	77.85 % 80.61 %	19.59 % 17.24 %	2.57 % 2.15 %
Mailfence	4682 4643	3644 3736	925 802	113 105	77.83 % 80.47 %	19.76 % 17.27 %	2.41 % 2.26 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.