Amazon SES and Klick-Tipp Email Deliverability Comparison

Amazon SES

Klick-Tipp

In this comparison, the deliverability of Amazon SES and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.036 66.326	49.737 51.987	14.491 13.088	1.808 1.251

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.32 % 78.38 %	21.94 % 19.73 %	2.74 % 1.89 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5214 5064	3908 3956	1158 1024	148 84	74.95 % 78.12 %	22.21 % 20.22 %	2.84 % 1.66 %
Elektronics	4850 5163	3642 4054	1071 1018	137 91	75.09 % 78.52 %	22.08 % 19.72 %	2.82 % 1.76 %
Entertainment	5119 5295	3884 4141	1102 1038	133 116	75.87 % 78.21 %	21.53 % 19.60 %	2.60 % 2.19 %
Cosmetics & Beauty	4924 5235	3722 4123	1074 1008	128 104	75.59 % 78.76 %	21.81 % 19.26 %	2.60 % 1.99 %
Food & Drink	5217 5120	3868 4001	1204 1025	145 94	74.14 % 78.14 %	23.08 % 20.02 %	2.78 % 1.84 %
Home & Garden	5102 5105	3787 3995	1175 1020	140 90	74.23 % 78.26 %	23.03 % 19.98 %	2.74 % 1.76 %
Finance	5016 5187	3975 4254	910 825	131 108	79.25 % 82.01 %	18.14 % 15.91 %	2.61 % 2.08 %
Health	5061 5017	3985 4095	942 815	134 107	78.74 % 81.62 %	18.61 % 16.24 %	2.65 % 2.13 %
Pets	4986 5062	3735 3936	1118 1036	133 90	74.91 % 77.76 %	22.42 % 20.47 %	2.67 % 1.78 %
Sport & Fitness	5033 4985	3800 3880	1091 1012	142 93	75.50 % 77.83 %	21.68 % 20.30 %	2.82 % 1.87 %
Job & Career	5166 5090	3782 3860	1241 1134	143 96	73.21 % 75.83 %	24.02 % 22.28 %	2.77 % 1.89 %
Dating	5130 4873	3669 3588	1321 1196	140 89	71.52 % 73.63 %	25.75 % 24.54 %	2.73 % 1.83 %
Other	5218 5130	3980 4104	1084 937	154 89	76.27 % 80.00 %	20.77 % 18.27 %	2.95 % 1.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4899 4688	3520 3506	1243 1103	136 79	71.85 % 74.79 %	25.37 % 23.53 %	2.78 % 1.69 %
Outlook Mail	4615 4770	3424 3691	1064 981	127 98	74.19 % 77.38 %	23.06 % 20.57 %	2.75 % 2.05 %
Yahoo Mail	4657 4758	3468 3693	1056 975	133 90	74.47 % 77.62 %	22.68 % 20.49 %	2.86 % 1.89 %
AOL Mail	4765 4883	3549 3751	1089 1040	127 92	74.48 % 76.82 %	22.85 % 21.30 %	2.67 % 1.88 %
Mail.com	4684 4608	3584 3675	978 841	122 92	76.52 % 79.75 %	20.88 % 18.25 %	2.60 % 2.00 %
Yandex Mail	4694 4848	3508 3764	1065 1002	121 82	74.73 % 77.64 %	22.69 % 20.67 %	2.58 % 1.69 %
GMX Mail	4692 4781	3470 3668	1095 1019	127 94	73.96 % 76.72 %	23.34 % 21.31 %	2.71 % 1.97 %
Zoho Mail	4739 4586	3596 3638	1013 862	130 86	75.88 % 79.33 %	21.38 % 18.80 %	2.74 % 1.88 %
ProtonMail	4851 4727	3774 3768	943 865	134 94	77.80 % 79.71 %	19.44 % 18.30 %	2.76 % 1.99 %
Custom Mail	4470 4730	3477 3887	874 751	119 92	77.79 % 82.18 %	19.55 % 15.88 %	2.66 % 1.95 %
iCloud Mail	4787 4767	3429 3560	1219 1112	139 95	71.63 % 74.68 %	25.46 % 23.33 %	2.90 % 1.99 %
Tuta	4825 4766	3728 3807	960 871	137 88	77.26 % 79.88 %	19.90 % 18.28 %	2.84 % 1.85 %
Juno.com	4597 4721	3525 3801	942 836	130 84	76.68 % 80.51 %	20.49 % 17.71 %	2.83 % 1.78 %
Mailfence	4761 4693	3685 3778	950 830	126 85	77.40 % 80.50 %	19.95 % 17.69 %	2.65 % 1.81 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.