Amazon SES and Klick-Tipp Email Deliverability Comparison

Amazon SES

Klick-Tipp

In this comparison, the deliverability of Amazon SES and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.796 77.234	58.531 60.455	16.313 15.304	1.952 1.475

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.22 % 78.28 %	21.24 % 19.82 %	2.54 % 1.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6096 5913	4639 4584	1298 1227	159 102	76.10 % 77.52 %	21.29 % 20.75 %	2.61 % 1.73 %
Elektronics	5759 5949	4393 4663	1211 1180	155 106	76.28 % 78.38 %	21.03 % 19.84 %	2.69 % 1.78 %
Entertainment	5912 5917	4526 4637	1239 1162	147 118	76.56 % 78.37 %	20.96 % 19.64 %	2.49 % 1.99 %
Cosmetics & Beauty	5686 6166	4358 4852	1187 1174	141 140	76.64 % 78.69 %	20.88 % 19.04 %	2.48 % 2.27 %
Food & Drink	5971 5871	4533 4568	1272 1198	166 105	75.92 % 77.81 %	21.30 % 20.41 %	2.78 % 1.79 %
Home & Garden	5924 5728	4444 4447	1327 1175	153 106	75.02 % 77.64 %	22.40 % 20.51 %	2.58 % 1.85 %
Finance	5801 6112	4612 5005	1048 986	141 121	79.50 % 81.89 %	18.07 % 16.13 %	2.43 % 1.98 %
Health	5676 5924	4496 4854	1041 952	139 118	79.21 % 81.94 %	18.34 % 16.07 %	2.45 % 1.99 %
Pets	5863 6021	4473 4679	1244 1225	146 117	76.29 % 77.71 %	21.22 % 20.35 %	2.49 % 1.94 %
Sport & Fitness	5981 5992	4518 4669	1311 1203	152 120	75.54 % 77.92 %	21.92 % 20.08 %	2.54 % 2.00 %
Job & Career	5911 5965	4393 4538	1366 1320	152 107	74.32 % 76.08 %	23.11 % 22.13 %	2.57 % 1.79 %
Dating	6055 5811	4357 4281	1553 1423	145 107	71.96 % 73.67 %	25.65 % 24.49 %	2.39 % 1.84 %
Other	6161 5865	4789 4678	1216 1079	156 108	77.73 % 79.76 %	19.74 % 18.40 %	2.53 % 1.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5507 5507	4008 4133	1360 1274	139 100	72.78 % 75.05 %	24.70 % 23.13 %	2.52 % 1.82 %
Outlook Mail	5624 5688	4190 4359	1294 1209	140 120	74.50 % 76.64 %	23.01 % 21.26 %	2.49 % 2.11 %
Yahoo Mail	5392 5581	4028 4330	1222 1137	142 114	74.70 % 77.58 %	22.66 % 20.37 %	2.63 % 2.04 %
AOL Mail	5396 5336	4057 4101	1210 1136	129 99	75.19 % 76.86 %	22.42 % 21.29 %	2.39 % 1.86 %
Mail.com	5505 5539	4255 4398	1113 1038	137 103	77.29 % 79.40 %	20.22 % 18.74 %	2.49 % 1.86 %
Yandex Mail	5633 5452	4298 4248	1205 1102	130 102	76.30 % 77.92 %	21.39 % 20.21 %	2.31 % 1.87 %
GMX Mail	5505 5380	4118 4115	1255 1162	132 103	74.80 % 76.49 %	22.80 % 21.60 %	2.40 % 1.91 %
Zoho Mail	5405 5499	4188 4346	1074 1050	143 103	77.48 % 79.03 %	19.87 % 19.09 %	2.65 % 1.87 %
ProtonMail	5571 5298	4377 4220	1049 974	145 104	78.57 % 79.65 %	18.83 % 18.38 %	2.60 % 1.96 %
Custom Mail	5241 5584	4131 4546	966 938	144 100	78.82 % 81.41 %	18.43 % 16.80 %	2.75 % 1.79 %
iCloud Mail	5680 5534	4096 4148	1434 1282	150 104	72.11 % 74.95 %	25.25 % 23.17 %	2.64 % 1.88 %
Tuta	5624 5626	4448 4507	1024 1005	152 114	79.09 % 80.11 %	18.21 % 17.86 %	2.70 % 2.03 %
Juno.com	5360 5714	4161 4560	1066 1042	133 112	77.63 % 79.80 %	19.89 % 18.24 %	2.48 % 1.96 %
Mailfence	5353 5496	4176 4444	1041 955	136 97	78.01 % 80.86 %	19.45 % 17.38 %	2.54 % 1.76 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.