Amazon SES and Klick-Tipp Email Deliverability Comparison

Amazon SES

Klick-Tipp

In this comparison, the deliverability of Amazon SES and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
77.005 76.674	58.115 60.274	16.752 14.992	2.138 1.408

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.47 % 78.61 %	21.75 % 19.55 %	2.78 % 1.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6185 5838	4653 4564	1353 1176	179 98	75.23 % 78.18 %	21.88 % 20.14 %	2.89 % 1.68 %
Elektronics	5641 5947	4262 4690	1208 1162	171 95	75.55 % 78.86 %	21.41 % 19.54 %	3.03 % 1.60 %
Entertainment	5966 6018	4517 4725	1290 1169	159 124	75.71 % 78.51 %	21.62 % 19.43 %	2.67 % 2.06 %
Cosmetics & Beauty	5704 6169	4340 4876	1214 1166	150 127	76.09 % 79.04 %	21.28 % 18.90 %	2.63 % 2.06 %
Food & Drink	6036 5911	4522 4613	1336 1196	178 102	74.92 % 78.04 %	22.13 % 20.23 %	2.95 % 1.73 %
Home & Garden	5952 5788	4433 4527	1355 1164	164 97	74.48 % 78.21 %	22.77 % 20.11 %	2.76 % 1.68 %
Finance	5847 6131	4638 5047	1058 964	151 120	79.32 % 82.32 %	18.09 % 15.72 %	2.58 % 1.96 %
Health	5799 5780	4532 4738	1110 924	157 118	78.15 % 81.97 %	19.14 % 15.99 %	2.71 % 2.04 %
Pets	5771 5810	4334 4522	1284 1184	153 104	75.10 % 77.83 %	22.25 % 20.38 %	2.65 % 1.79 %
Sport & Fitness	5974 5838	4502 4553	1302 1176	170 109	75.36 % 77.99 %	21.79 % 20.14 %	2.85 % 1.87 %
Job & Career	5898 5897	4328 4483	1403 1309	167 105	73.38 % 76.02 %	23.79 % 22.20 %	2.83 % 1.78 %
Dating	6064 5695	4326 4227	1578 1365	160 103	71.34 % 74.22 %	26.02 % 23.97 %	2.64 % 1.81 %
Other	6168 5852	4728 4709	1261 1037	179 106	76.65 % 80.47 %	20.44 % 17.72 %	2.90 % 1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5714 5476	4156 4121	1400 1261	158 94	72.73 % 75.26 %	24.50 % 23.03 %	2.77 % 1.72 %
Outlook Mail	5494 5593	4066 4329	1273 1154	155 110	74.01 % 77.40 %	23.17 % 20.63 %	2.82 % 1.97 %
Yahoo Mail	5514 5523	4084 4306	1272 1109	158 108	74.07 % 77.96 %	23.07 % 20.08 %	2.87 % 1.96 %
AOL Mail	5520 5475	4135 4237	1240 1139	145 99	74.91 % 77.39 %	22.46 % 20.80 %	2.63 % 1.81 %
Mail.com	5466 5429	4168 4333	1150 993	148 103	76.25 % 79.81 %	21.04 % 18.29 %	2.71 % 1.90 %
Yandex Mail	5488 5476	4136 4256	1215 1123	137 97	75.36 % 77.72 %	22.14 % 20.51 %	2.50 % 1.77 %
GMX Mail	5433 5430	4019 4186	1266 1144	148 100	73.97 % 77.09 %	23.30 % 21.07 %	2.72 % 1.84 %
Zoho Mail	5493 5369	4196 4264	1142 1006	155 99	76.39 % 79.42 %	20.79 % 18.74 %	2.82 % 1.84 %
ProtonMail	5582 5348	4346 4273	1080 975	156 100	77.86 % 79.90 %	19.35 % 18.23 %	2.79 % 1.87 %
Custom Mail	5204 5470	4064 4481	991 893	149 96	78.09 % 81.92 %	19.04 % 16.33 %	2.86 % 1.76 %
iCloud Mail	5619 5566	4011 4176	1444 1284	164 106	71.38 % 75.03 %	25.70 % 23.07 %	2.92 % 1.90 %
Tuta	5664 5581	4405 4478	1097 1004	162 99	77.77 % 80.24 %	19.37 % 17.99 %	2.86 % 1.77 %
Juno.com	5290 5584	4060 4503	1079 978	151 103	76.75 % 80.64 %	20.40 % 17.51 %	2.85 % 1.84 %
Mailfence	5524 5354	4269 4331	1103 929	152 94	77.28 % 80.89 %	19.97 % 17.35 %	2.75 % 1.76 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.