Amazon SES and Klick-Tipp Email Deliverability Comparison

Amazon SES

Klick-Tipp

In this comparison, the deliverability of Amazon SES and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.251 65.017	50.995 51.104	12.880 12.712	1.512 1.428

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.15 % 78.60 %	19.74 % 19.55 %	2.32 % 2.20 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5007 4880	3880 3864	1032 929	112 101	77.49 % 79.18 %	20.61 % 19.04 %	2.24 % 2.07 %
Elektronics	5002 5194	3917 4104	978 1003	119 109	78.31 % 79.01 %	19.55 % 19.31 %	2.38 % 2.10 %
Entertainment	4940 5132	3861 4026	980 1002	108 121	78.16 % 78.45 %	19.84 % 19.52 %	2.19 % 2.36 %
Cosmetics & Beauty	5084 5065	4002 3963	985 1019	107 111	78.72 % 78.24 %	19.37 % 20.12 %	2.10 % 2.19 %
Food & Drink	5128 5048	3992 3949	1028 999	120 114	77.85 % 78.23 %	20.05 % 19.79 %	2.34 % 2.26 %
Home & Garden	5035 5017	3904 3932	1025 996	121 106	77.54 % 78.37 %	20.36 % 19.85 %	2.40 % 2.11 %
Finance	5047 4912	4121 4021	813 799	119 113	81.65 % 81.86 %	16.11 % 16.27 %	2.36 % 2.30 %
Health	5036 5051	4091 4073	833 899	114 112	81.24 % 80.64 %	16.54 % 17.80 %	2.26 % 2.22 %
Pets	4904 4937	3800 3864	1010 971	112 105	77.49 % 78.27 %	20.60 % 19.67 %	2.28 % 2.13 %
Sport & Fitness	5080 4941	3956 3852	1019 995	120 118	77.87 % 77.96 %	20.06 % 20.14 %	2.36 % 2.39 %
Job & Career	5195 4792	3957 3658	1128 1039	117 109	76.17 % 76.34 %	21.71 % 21.68 %	2.25 % 2.27 %
Dating	4876 5022	3617 3766	1141 1147	119 106	74.18 % 74.99 %	23.40 % 22.84 %	2.44 % 2.11 %
Other	4917 5026	3897 4032	908 914	124 103	79.26 % 80.22 %	18.47 % 18.19 %	2.52 % 2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Klick-Tipp is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4863 4595	3671 3481	1091 1038	113 99	75.49 % 75.76 %	22.43 % 22.59 %	2.32 % 2.15 %
Outlook Mail	4669 4770	3596 3699	976 995	108 102	77.02 % 77.55 %	20.90 % 20.86 %	2.31 % 2.14 %
Yahoo Mail	4612 4651	3624 3598	895 934	106 103	78.58 % 77.36 %	19.41 % 20.08 %	2.30 % 2.21 %
AOL Mail	4893 4851	3830 3765	973 1004	106 102	78.28 % 77.61 %	19.89 % 20.70 %	2.17 % 2.10 %
Mail.com	4597 4551	3631 3647	872 821	102 100	78.99 % 80.14 %	18.97 % 18.04 %	2.22 % 2.20 %
Yandex Mail	4643 4835	3588 3752	961 999	105 101	77.28 % 77.60 %	20.70 % 20.66 %	2.26 % 2.09 %
GMX Mail	4647 4884	3593 3770	965 1026	108 106	77.32 % 77.19 %	20.77 % 21.01 %	2.32 % 2.17 %
Zoho Mail	4696 4614	3688 3671	912 866	108 100	78.53 % 79.56 %	19.42 % 18.77 %	2.30 % 2.17 %
ProtonMail	4871 4687	3895 3763	865 830	112 105	79.96 % 80.29 %	17.76 % 17.71 %	2.30 % 2.24 %
Custom Mail	4628 4660	3738 3805	798 744	102 113	80.77 % 81.65 %	17.24 % 15.97 %	2.20 % 2.42 %
iCloud Mail	4756 4603	3559 3474	1088 1056	119 111	74.83 % 75.47 %	22.88 % 22.94 %	2.50 % 2.41 %
Tuta	4809 4614	3810 3658	895 876	120 102	79.23 % 79.28 %	18.61 % 18.99 %	2.50 % 2.21 %
Juno.com	4601 4764	3672 3850	817 839	109 101	79.81 % 80.81 %	17.76 % 17.61 %	2.37 % 2.12 %
Mailfence	3966 3938	3100 3171	772 684	94 83	78.16 % 80.52 %	19.47 % 17.37 %	2.37 % 2.11 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.