Newsletter2Go and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Newsletter2Go and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
40.838 388.241	28.449 290.813	11.943 83.298	446 14.130

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
69.66 % 74.91 %	29.24 % 21.46 %	1.09 % 3.64 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	3108 30351	2310 23612	763 5726	35 1013	74.32 % 77.80 %	24.55 % 18.87 %	1.13 % 3.34 %
Elektronics	3168 29910	2203 22534	930 6299	35 1077	69.54 % 75.34 %	29.36 % 21.06 %	1.10 % 3.60 %
Entertainment	3097 30335	2149 22650	920 6612	28 1073	69.39 % 74.67 %	29.71 % 21.80 %	0.90 % 3.54 %
Cosmetics & Beauty	3104 29461	2138 22050	928 6298	38 1113	68.88 % 74.84 %	29.90 % 21.38 %	1.22 % 3.78 %
Food & Drink	2988 29766	2221 23156	729 5597	38 1013	74.33 % 77.79 %	24.40 % 18.80 %	1.27 % 3.40 %
Home & Garden	3198 29770	2374 23207	790 5591	34 972	74.23 % 77.95 %	24.70 % 18.78 %	1.06 % 3.27 %
Finance	3213 29766	2065 21380	1111 7285	37 1101	64.27 % 71.83 %	34.58 % 24.47 %	1.15 % 3.70 %
Health	3194 29737	2052 21526	1109 7075	33 1136	64.25 % 72.39 %	34.72 % 23.79 %	1.03 % 3.82 %
Pets	3075 29882	2277 23007	768 5793	30 1082	74.05 % 76.99 %	24.98 % 19.39 %	0.98 % 3.62 %
Sport & Fitness	3244 29628	2247 21867	961 6565	36 1196	69.27 % 73.81 %	29.62 % 22.16 %	1.11 % 4.04 %
Job & Career	3038 29609	2106 21654	898 6809	34 1146	69.32 % 73.13 %	29.56 % 23.00 %	1.12 % 3.87 %
Dating	3120 29874	1854 20955	1226 7702	40 1217	59.42 % 70.14 %	39.29 % 25.78 %	1.28 % 4.07 %
Other	3291 30152	2453 23215	810 5946	28 991	74.54 % 76.99 %	24.61 % 19.72 %	0.85 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	3918 39606	2512 28391	1366 9716	40 1499	64.11 % 71.68 %	34.86 % 24.53 %	1.02 % 3.78 %
Outlook Mail	4078 38921	2660 28160	1375 9225	43 1536	65.23 % 72.35 %	33.72 % 23.70 %	1.05 % 3.95 %
Yahoo Mail	4200 38768	2966 29010	1187 8350	47 1408	70.62 % 74.83 %	28.26 % 21.54 %	1.12 % 3.63 %
AOL Mail	4366 38609	3106 28779	1213 8337	47 1493	71.14 % 74.54 %	27.78 % 21.59 %	1.08 % 3.87 %
Mail.com	4218 38682	3033 29379	1137 7922	48 1381	71.91 % 75.95 %	26.96 % 20.48 %	1.14 % 3.57 %
Yandex Mail	4051 39015	2782 28569	1223 8935	46 1511	68.67 % 73.23 %	30.19 % 22.90 %	1.14 % 3.87 %
GMX Mail	4002 38772	2712 29243	1243 8163	47 1366	67.77 % 75.42 %	31.06 % 21.05 %	1.17 % 3.52 %
Zoho Mail	3898 38637	2817 29697	1038 7648	43 1292	72.27 % 76.86 %	26.63 % 19.79 %	1.10 % 3.34 %
ProtonMail	3953 38480	2797 29514	1112 7660	44 1306	70.76 % 76.70 %	28.13 % 19.91 %	1.11 % 3.39 %
Custom Mail	4154 38751	3064 30071	1049 7342	41 1338	73.76 % 77.60 %	25.25 % 18.95 %	0.99 % 3.45 %

Compare Newsletter2Go with other providers

Compare the email deliverability of Newsletter2Go with other providers.