Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.332 40.838	297.267 28.449	76.020 11.943	13.045 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.95 % 69.66 %	19.68 % 29.24 %	3.38 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29172 3108	23348 2310	4963 763	861 35	80.04 % 74.32 %	17.01 % 24.55 %	2.95 % 1.13 %
Elektronics	30202 3168	23500 2203	5792 930	910 35	77.81 % 69.54 %	19.18 % 29.36 %	3.01 % 1.10 %
Entertainment	29600 3097	22762 2149	5818 920	1020 28	76.90 % 69.39 %	19.66 % 29.71 %	3.45 % 0.90 %
Cosmetics & Beauty	29988 3104	23098 2138	5932 928	958 38	77.02 % 68.88 %	19.78 % 29.90 %	3.19 % 1.22 %
Food & Drink	29959 2988	23986 2221	5064 729	909 38	80.06 % 74.33 %	16.90 % 24.40 %	3.03 % 1.27 %
Home & Garden	29709 3198	23764 2374	5050 790	895 34	79.99 % 74.23 %	17.00 % 24.70 %	3.01 % 1.06 %
Finance	29819 3213	21879 2065	6813 1111	1127 37	73.37 % 64.27 %	22.85 % 34.58 %	3.78 % 1.15 %
Health	29410 3194	21943 2052	6410 1109	1057 33	74.61 % 64.25 %	21.80 % 34.72 %	3.59 % 1.03 %
Pets	29811 3075	23523 2277	5288 768	1000 30	78.91 % 74.05 %	17.74 % 24.98 %	3.35 % 0.98 %
Sport & Fitness	29261 3244	22267 2247	5987 961	1007 36	76.10 % 69.27 %	20.46 % 29.62 %	3.44 % 1.11 %
Job & Career	29877 3038	22332 2106	6385 898	1160 34	74.75 % 69.32 %	21.37 % 29.56 %	3.88 % 1.12 %
Dating	29878 3120	21453 1854	7273 1226	1152 40	71.80 % 59.42 %	24.34 % 39.29 %	3.86 % 1.28 %
Other	29646 3291	23412 2453	5245 810	989 28	78.97 % 74.54 %	17.69 % 24.61 %	3.34 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39140 3918	28816 2512	8887 1366	1437 40	73.62 % 64.11 %	22.71 % 34.86 %	3.67 % 1.02 %
Outlook Mail	38561 4078	28604 2660	8484 1375	1473 43	74.18 % 65.23 %	22.00 % 33.72 %	3.82 % 1.05 %
Yahoo Mail	39057 4200	29972 2966	7754 1187	1331 47	76.74 % 70.62 %	19.85 % 28.26 %	3.41 % 1.12 %
AOL Mail	38795 4366	29718 3106	7679 1213	1398 47	76.60 % 71.14 %	19.79 % 27.78 %	3.60 % 1.08 %
Mail.com	38478 4218	29931 3033	7225 1137	1322 48	77.79 % 71.91 %	18.78 % 26.96 %	3.44 % 1.14 %
Yandex Mail	38004 4051	28609 2782	7996 1223	1399 46	75.28 % 68.67 %	21.04 % 30.19 %	3.68 % 1.14 %
GMX Mail	38346 4002	29817 2712	7337 1243	1192 47	77.76 % 67.77 %	19.13 % 31.06 %	3.11 % 1.17 %
Zoho Mail	38350 3898	30246 2817	6937 1038	1167 43	78.87 % 72.27 %	18.09 % 26.63 %	3.04 % 1.10 %
ProtonMail	39222 3953	30866 2797	7179 1112	1177 44	78.70 % 70.76 %	18.30 % 28.13 %	3.00 % 1.11 %
Custom Mail	38379 4154	30688 3064	6542 1049	1149 41	79.96 % 73.76 %	17.05 % 25.25 %	2.99 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.