Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.369 386.332	289.437 297.267	81.857 76.020	15.075 13.045

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.91 % 76.95 %	21.19 % 19.68 %	3.90 % 3.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29778 29172	23188 23348	5494 4963	1096 861	77.87 % 80.04 %	18.45 % 17.01 %	3.68 % 2.95 %
Elektronics	29424 30202	22263 23500	6075 5792	1086 910	75.66 % 77.81 %	20.65 % 19.18 %	3.69 % 3.01 %
Entertainment	29695 29600	22191 22762	6298 5818	1206 1020	74.73 % 76.90 %	21.21 % 19.66 %	4.06 % 3.45 %
Cosmetics & Beauty	29786 29988	22295 23098	6338 5932	1153 958	74.85 % 77.02 %	21.28 % 19.78 %	3.87 % 3.19 %
Food & Drink	29802 29959	23295 23986	5470 5064	1037 909	78.17 % 80.06 %	18.35 % 16.90 %	3.48 % 3.03 %
Home & Garden	29752 29709	23121 23764	5526 5050	1105 895	77.71 % 79.99 %	18.57 % 17.00 %	3.71 % 3.01 %
Finance	30013 29819	21437 21879	7334 6813	1242 1127	71.43 % 73.37 %	24.44 % 22.85 %	4.14 % 3.78 %
Health	29219 29410	21133 21943	6898 6410	1188 1057	72.33 % 74.61 %	23.61 % 21.80 %	4.07 % 3.59 %
Pets	30220 29811	23268 23523	5848 5288	1104 1000	77.00 % 78.91 %	19.35 % 17.74 %	3.65 % 3.35 %
Sport & Fitness	30118 29261	22193 22267	6710 5987	1215 1007	73.69 % 76.10 %	22.28 % 20.46 %	4.03 % 3.44 %
Job & Career	29359 29877	21544 22332	6580 6385	1235 1160	73.38 % 74.75 %	22.41 % 21.37 %	4.21 % 3.88 %
Dating	29918 29878	20900 21453	7698 7273	1320 1152	69.86 % 71.80 %	25.73 % 24.34 %	4.41 % 3.86 %
Other	29285 29646	22609 23412	5588 5245	1088 989	77.20 % 78.97 %	19.08 % 17.69 %	3.72 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38739 39140	27822 28816	9319 8887	1598 1437	71.82 % 73.62 %	24.06 % 22.71 %	4.13 % 3.67 %
Outlook Mail	38508 38561	27844 28604	8994 8484	1670 1473	72.31 % 74.18 %	23.36 % 22.00 %	4.34 % 3.82 %
Yahoo Mail	38552 39057	28758 29972	8250 7754	1544 1331	74.60 % 76.74 %	21.40 % 19.85 %	4.00 % 3.41 %
AOL Mail	37649 38795	28102 29718	7971 7679	1576 1398	74.64 % 76.60 %	21.17 % 19.79 %	4.19 % 3.60 %
Mail.com	38849 38478	29477 29931	7886 7225	1486 1322	75.88 % 77.79 %	20.30 % 18.78 %	3.83 % 3.44 %
Yandex Mail	38847 38004	28400 28609	8822 7996	1625 1399	73.11 % 75.28 %	22.71 % 21.04 %	4.18 % 3.68 %
GMX Mail	38308 38346	28897 29817	7974 7337	1437 1192	75.43 % 77.76 %	20.82 % 19.13 %	3.75 % 3.11 %
Zoho Mail	38869 38350	29841 30246	7652 6937	1376 1167	76.77 % 78.87 %	19.69 % 18.09 %	3.54 % 3.04 %
ProtonMail	38991 39222	29860 30866	7742 7179	1389 1177	76.58 % 78.70 %	19.86 % 18.30 %	3.56 % 3.00 %
Custom Mail	39057 38379	30436 30688	7247 6542	1374 1149	77.93 % 79.96 %	18.55 % 17.05 %	3.52 % 2.99 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.