Benchmark Email and Constant Contact Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
387.864 386.369	291.675 289.437	81.124 81.857	15.065 15.075

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.20 % 74.91 %	20.92 % 21.19 %	3.88 % 3.90 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29651 29778	23217 23188	5371 5494	1063 1096	78.30 % 77.87 %	18.11 % 18.45 %	3.59 % 3.68 %
Elektronics	30175 29424	22785 22263	6242 6075	1148 1086	75.51 % 75.66 %	20.69 % 20.65 %	3.80 % 3.69 %
Entertainment	29299 29695	22074 22191	6106 6298	1119 1206	75.34 % 74.73 %	20.84 % 21.21 %	3.82 % 4.06 %
Cosmetics & Beauty	29547 29786	22179 22295	6206 6338	1162 1153	75.06 % 74.85 %	21.00 % 21.28 %	3.93 % 3.87 %
Food & Drink	29817 29802	23322 23295	5433 5470	1062 1037	78.22 % 78.17 %	18.22 % 18.35 %	3.56 % 3.48 %
Home & Garden	29960 29752	23519 23121	5413 5526	1028 1105	78.50 % 77.71 %	18.07 % 18.57 %	3.43 % 3.71 %
Finance	30207 30013	21656 21437	7253 7334	1298 1242	71.69 % 71.43 %	24.01 % 24.44 %	4.30 % 4.14 %
Health	30450 29219	22049 21133	7159 6898	1242 1188	72.41 % 72.33 %	23.51 % 23.61 %	4.08 % 4.07 %
Pets	29782 30220	23076 23268	5660 5848	1046 1104	77.48 % 77.00 %	19.00 % 19.35 %	3.51 % 3.65 %
Sport & Fitness	29190 30118	21723 22193	6283 6710	1184 1215	74.42 % 73.69 %	21.52 % 22.28 %	4.06 % 4.03 %
Job & Career	30181 29359	22058 21544	6787 6580	1336 1235	73.09 % 73.38 %	22.49 % 22.41 %	4.43 % 4.21 %
Dating	29753 29918	20964 20900	7545 7698	1244 1320	70.46 % 69.86 %	25.36 % 25.73 %	4.18 % 4.41 %
Other	29852 29285	23053 22609	5666 5588	1133 1088	77.22 % 77.20 %	18.98 % 19.08 %	3.80 % 3.72 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38381 38739	27621 27822	9070 9319	1690 1598	71.97 % 71.82 %	23.63 % 24.06 %	4.40 % 4.13 %
Outlook Mail	39099 38508	28287 27844	9166 8994	1646 1670	72.35 % 72.31 %	23.44 % 23.36 %	4.21 % 4.34 %
Yahoo Mail	38733 38552	29111 28758	8096 8250	1526 1544	75.16 % 74.60 %	20.90 % 21.40 %	3.94 % 4.00 %
AOL Mail	38998 37649	29218 28102	8229 7971	1551 1576	74.92 % 74.64 %	21.10 % 21.17 %	3.98 % 4.19 %
Mail.com	39016 38849	29732 29477	7823 7886	1461 1486	76.20 % 75.88 %	20.05 % 20.30 %	3.74 % 3.83 %
Yandex Mail	38771 38847	28442 28400	8694 8822	1635 1625	73.36 % 73.11 %	22.42 % 22.71 %	4.22 % 4.18 %
GMX Mail	39004 38308	29613 28897	8044 7974	1347 1437	75.92 % 75.43 %	20.62 % 20.82 %	3.45 % 3.75 %
Zoho Mail	38728 38869	29787 29841	7479 7652	1462 1376	76.91 % 76.77 %	19.31 % 19.69 %	3.78 % 3.54 %
ProtonMail	38547 38991	29655 29860	7499 7742	1393 1389	76.93 % 76.58 %	19.45 % 19.86 %	3.61 % 3.56 %
Custom Mail	38587 39057	30209 30436	7024 7247	1354 1374	78.29 % 77.93 %	18.20 % 18.55 %	3.51 % 3.52 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.