Constant Contact and HubSpot Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.369 388.067	289.437 303.278	81.857 73.033	15.075 11.756

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.91 % 78.15 %	21.19 % 18.82 %	3.90 % 3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29778 29885	23188 24320	5494 4778	1096 787	77.87 % 81.38 %	18.45 % 15.99 %	3.68 % 2.63 %
Elektronics	29424 30094	22263 23718	6075 5529	1086 847	75.66 % 78.81 %	20.65 % 18.37 %	3.69 % 2.81 %
Entertainment	29695 29837	22191 23221	6298 5645	1206 971	74.73 % 77.83 %	21.21 % 18.92 %	4.06 % 3.25 %
Cosmetics & Beauty	29786 30111	22295 23476	6338 5713	1153 922	74.85 % 77.96 %	21.28 % 18.97 %	3.87 % 3.06 %
Food & Drink	29802 29681	23295 24093	5470 4755	1037 833	78.17 % 81.17 %	18.35 % 16.02 %	3.48 % 2.81 %
Home & Garden	29752 29947	23121 24356	5526 4776	1105 815	77.71 % 81.33 %	18.57 % 15.95 %	3.71 % 2.72 %
Finance	30013 29933	21437 22388	7334 6557	1242 988	71.43 % 74.79 %	24.44 % 21.91 %	4.14 % 3.30 %
Health	29219 29497	21133 22345	6898 6205	1188 947	72.33 % 75.75 %	23.61 % 21.04 %	4.07 % 3.21 %
Pets	30220 29949	23268 24002	5848 5087	1104 860	77.00 % 80.14 %	19.35 % 16.99 %	3.65 % 2.87 %
Sport & Fitness	30118 29926	22193 23074	6710 5907	1215 945	73.69 % 77.10 %	22.28 % 19.74 %	4.03 % 3.16 %
Job & Career	29359 29513	21544 22530	6580 5957	1235 1026	73.38 % 76.34 %	22.41 % 20.18 %	4.21 % 3.48 %
Dating	29918 29943	20900 21836	7698 7120	1320 987	69.86 % 72.93 %	25.73 % 23.78 %	4.41 % 3.30 %
Other	29285 29751	22609 23919	5588 5004	1088 828	77.20 % 80.40 %	19.08 % 16.82 %	3.72 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38739 39164	27822 29216	9319 8619	1598 1329	71.82 % 74.60 %	24.06 % 22.01 %	4.13 % 3.39 %
Outlook Mail	38508 39137	27844 29444	8994 8343	1670 1350	72.31 % 75.23 %	23.36 % 21.32 %	4.34 % 3.45 %
Yahoo Mail	38552 38845	28758 30285	8250 7348	1544 1212	74.60 % 77.96 %	21.40 % 18.92 %	4.00 % 3.12 %
AOL Mail	37649 38494	28102 30058	7971 7272	1576 1164	74.64 % 78.08 %	21.17 % 18.89 %	4.19 % 3.02 %
Mail.com	38849 38846	29477 30754	7886 6950	1486 1142	75.88 % 79.17 %	20.30 % 17.89 %	3.83 % 2.94 %
Yandex Mail	38847 39145	28400 29904	8822 7952	1625 1289	73.11 % 76.39 %	22.71 % 20.31 %	4.18 % 3.29 %
GMX Mail	38308 39067	28897 30704	7974 7254	1437 1109	75.43 % 78.59 %	20.82 % 18.57 %	3.75 % 2.84 %
Zoho Mail	38869 38377	29841 30728	7652 6555	1376 1094	76.77 % 80.07 %	19.69 % 17.08 %	3.54 % 2.85 %
ProtonMail	38991 38585	29860 30992	7742 6579	1389 1014	76.58 % 80.32 %	19.86 % 17.05 %	3.56 % 2.63 %
Custom Mail	39057 38407	30436 31193	7247 6161	1374 1053	77.93 % 81.22 %	18.55 % 16.04 %	3.52 % 2.74 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.