MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
385.988 386.332	289.787 297.267	81.767 76.020	14.434 13.045

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.08 % 76.95 %	21.18 % 19.68 %	3.74 % 3.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29659 29172	23118 23348	5522 4963	1019 861	77.95 % 80.04 %	18.62 % 17.01 %	3.44 % 2.95 %
Elektronics	29161 30202	22115 23500	5958 5792	1088 910	75.84 % 77.81 %	20.43 % 19.18 %	3.73 % 3.01 %
Entertainment	29456 29600	22170 22762	6251 5818	1035 1020	75.26 % 76.90 %	21.22 % 19.66 %	3.51 % 3.45 %
Cosmetics & Beauty	29977 29988	22380 23098	6435 5932	1162 958	74.66 % 77.02 %	21.47 % 19.78 %	3.88 % 3.19 %
Food & Drink	29887 29959	23296 23986	5574 5064	1017 909	77.95 % 80.06 %	18.65 % 16.90 %	3.40 % 3.03 %
Home & Garden	29641 29709	23137 23764	5452 5050	1052 895	78.06 % 79.99 %	18.39 % 17.00 %	3.55 % 3.01 %
Finance	30267 29819	21662 21879	7334 6813	1271 1127	71.57 % 73.37 %	24.23 % 22.85 %	4.20 % 3.78 %
Health	29855 29410	21683 21943	7059 6410	1113 1057	72.63 % 74.61 %	23.64 % 21.80 %	3.73 % 3.59 %
Pets	29642 29811	22881 23523	5725 5288	1036 1000	77.19 % 78.91 %	19.31 % 17.74 %	3.50 % 3.35 %
Sport & Fitness	29851 29261	22068 22267	6649 5987	1134 1007	73.93 % 76.10 %	22.27 % 20.46 %	3.80 % 3.44 %
Job & Career	29943 29877	21919 22332	6807 6385	1217 1160	73.20 % 74.75 %	22.73 % 21.37 %	4.06 % 3.88 %
Dating	29177 29878	20562 21453	7382 7273	1233 1152	70.47 % 71.80 %	25.30 % 24.34 %	4.23 % 3.86 %
Other	29472 29646	22796 23412	5619 5245	1057 989	77.35 % 78.97 %	19.07 % 17.69 %	3.59 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38597 39140	27728 28816	9258 8887	1611 1437	71.84 % 73.62 %	23.99 % 22.71 %	4.17 % 3.67 %
Outlook Mail	38804 38561	28196 28604	9066 8484	1542 1473	72.66 % 74.18 %	23.36 % 22.00 %	3.97 % 3.82 %
Yahoo Mail	38528 39057	28759 29972	8245 7754	1524 1331	74.64 % 76.74 %	21.40 % 19.85 %	3.96 % 3.41 %
AOL Mail	38321 38795	28643 29718	8212 7679	1466 1398	74.74 % 76.60 %	21.43 % 19.79 %	3.83 % 3.60 %
Mail.com	38950 38478	29535 29931	7955 7225	1460 1322	75.83 % 77.79 %	20.42 % 18.78 %	3.75 % 3.44 %
Yandex Mail	38131 38004	28024 28609	8597 7996	1510 1399	73.49 % 75.28 %	22.55 % 21.04 %	3.96 % 3.68 %
GMX Mail	38759 38346	29382 29817	8039 7337	1338 1192	75.81 % 77.76 %	20.74 % 19.13 %	3.45 % 3.11 %
Zoho Mail	38432 38350	29573 30246	7499 6937	1360 1167	76.95 % 78.87 %	19.51 % 18.09 %	3.54 % 3.04 %
ProtonMail	38553 39222	29625 30866	7647 7179	1281 1177	76.84 % 78.70 %	19.84 % 18.30 %	3.32 % 3.00 %
Custom Mail	38913 38379	30322 30688	7249 6542	1342 1149	77.92 % 79.96 %	18.63 % 17.05 %	3.45 % 2.99 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.