CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.581 385.988	313.173 289.787	62.470 81.767	10.938 14.434

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.01 % 75.08 %	16.16 % 21.18 %	2.83 % 3.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29857 29659	25096 23118	4015 5522	746 1019	84.05 % 77.95 %	13.45 % 18.62 %	2.50 % 3.44 %
Elektronics	29540 29161	24100 22115	4648 5958	792 1088	81.58 % 75.84 %	15.73 % 20.43 %	2.68 % 3.73 %
Entertainment	29606 29456	23895 22170	4840 6251	871 1035	80.71 % 75.26 %	16.35 % 21.22 %	2.94 % 3.51 %
Cosmetics & Beauty	29509 29977	23855 22380	4839 6435	815 1162	80.84 % 74.66 %	16.40 % 21.47 %	2.76 % 3.88 %
Food & Drink	29561 29887	24853 23296	3981 5574	727 1017	84.07 % 77.95 %	13.47 % 18.65 %	2.46 % 3.40 %
Home & Garden	30276 29641	25484 23137	4049 5452	743 1052	84.17 % 78.06 %	13.37 % 18.39 %	2.45 % 3.55 %
Finance	29694 30267	23090 21662	5678 7334	926 1271	77.76 % 71.57 %	19.12 % 24.23 %	3.12 % 4.20 %
Health	29791 29855	23378 21683	5536 7059	877 1113	78.47 % 72.63 %	18.58 % 23.64 %	2.94 % 3.73 %
Pets	29403 29642	24415 22881	4170 5725	818 1036	83.04 % 77.19 %	14.18 % 19.31 %	2.78 % 3.50 %
Sport & Fitness	29977 29851	23949 22068	5138 6649	890 1134	79.89 % 73.93 %	17.14 % 22.27 %	2.97 % 3.80 %
Job & Career	30025 29943	23762 21919	5329 6807	934 1217	79.14 % 73.20 %	17.75 % 22.73 %	3.11 % 4.06 %
Dating	29712 29177	22627 20562	6071 7382	1014 1233	76.15 % 70.47 %	20.43 % 25.30 %	3.41 % 4.23 %
Other	29630 29472	24669 22796	4176 5619	785 1057	83.26 % 77.35 %	14.09 % 19.07 %	2.65 % 3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38878 38597	30256 27728	7461 9258	1161 1611	77.82 % 71.84 %	19.19 % 23.99 %	2.99 % 4.17 %
Outlook Mail	38269 38804	30003 28196	7040 9066	1226 1542	78.40 % 72.66 %	18.40 % 23.36 %	3.20 % 3.97 %
Yahoo Mail	38700 38528	31188 28759	6330 8245	1182 1524	80.59 % 74.64 %	16.36 % 21.40 %	3.05 % 3.96 %
AOL Mail	38271 38321	30898 28643	6243 8212	1130 1466	80.73 % 74.74 %	16.31 % 21.43 %	2.95 % 3.83 %
Mail.com	39040 38950	31934 29535	6012 7955	1094 1460	81.80 % 75.83 %	15.40 % 20.42 %	2.80 % 3.75 %
Yandex Mail	38751 38131	30764 28024	6770 8597	1217 1510	79.39 % 73.49 %	17.47 % 22.55 %	3.14 % 3.96 %
GMX Mail	38668 38759	31596 29382	6086 8039	986 1338	81.71 % 75.81 %	15.74 % 20.74 %	2.55 % 3.45 %
Zoho Mail	38430 38432	31843 29573	5562 7499	1025 1360	82.86 % 76.95 %	14.47 % 19.51 %	2.67 % 3.54 %
ProtonMail	38509 38553	31890 29625	5646 7647	973 1281	82.81 % 76.84 %	14.66 % 19.84 %	2.53 % 3.32 %
Custom Mail	39065 38913	32801 30322	5320 7249	944 1342	83.97 % 77.92 %	13.62 % 18.63 %	2.42 % 3.45 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.