CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.581 387.442	313.173 296.309	62.470 77.267	10.938 13.866

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.01 % 76.48 %	16.16 % 19.94 %	2.83 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29857 29824	25096 23739	4015 5118	746 967	84.05 % 79.60 %	13.45 % 17.16 %	2.50 % 3.24 %
Elektronics	29540 29797	24100 22967	4648 5840	792 990	81.58 % 77.08 %	15.73 % 19.60 %	2.68 % 3.32 %
Entertainment	29606 29705	23895 22638	4840 5971	871 1096	80.71 % 76.21 %	16.35 % 20.10 %	2.94 % 3.69 %
Cosmetics & Beauty	29509 29911	23855 22808	4839 6027	815 1076	80.84 % 76.25 %	16.40 % 20.15 %	2.76 % 3.60 %
Food & Drink	29561 29829	24853 23626	3981 5220	727 983	84.07 % 79.20 %	13.47 % 17.50 %	2.46 % 3.30 %
Home & Garden	30276 29688	25484 23630	4049 5099	743 959	84.17 % 79.59 %	13.37 % 17.18 %	2.45 % 3.23 %
Finance	29694 29732	23090 21697	5678 6837	926 1198	77.76 % 72.98 %	19.12 % 23.00 %	3.12 % 4.03 %
Health	29791 29875	23378 22098	5536 6654	877 1123	78.47 % 73.97 %	18.58 % 22.27 %	2.94 % 3.76 %
Pets	29403 29974	24415 23621	4170 5368	818 985	83.04 % 78.80 %	14.18 % 17.91 %	2.78 % 3.29 %
Sport & Fitness	29977 29942	23949 22562	5138 6232	890 1148	79.89 % 75.35 %	17.14 % 20.81 %	2.97 % 3.83 %
Job & Career	30025 29847	23762 22295	5329 6376	934 1176	79.14 % 74.70 %	17.75 % 21.36 %	3.11 % 3.94 %
Dating	29712 29778	22627 21341	6071 7241	1014 1196	76.15 % 71.67 %	20.43 % 24.32 %	3.41 % 4.02 %
Other	29630 29540	24669 23287	4176 5284	785 969	83.26 % 78.83 %	14.09 % 17.89 %	2.65 % 3.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38878 38585	30256 28305	7461 8787	1161 1493	77.82 % 73.36 %	19.19 % 22.77 %	2.99 % 3.87 %
Outlook Mail	38269 38320	30003 28266	7040 8531	1226 1523	78.40 % 73.76 %	18.40 % 22.26 %	3.20 % 3.97 %
Yahoo Mail	38700 39382	31188 30044	6330 7942	1182 1396	80.59 % 76.29 %	16.36 % 20.17 %	3.05 % 3.54 %
AOL Mail	38271 38738	30898 29497	6243 7807	1130 1434	80.73 % 76.14 %	16.31 % 20.15 %	2.95 % 3.70 %
Mail.com	39040 37931	31934 29485	6012 7118	1094 1328	81.80 % 77.73 %	15.40 % 18.77 %	2.80 % 3.50 %
Yandex Mail	38751 38099	30764 28546	6770 8058	1217 1495	79.39 % 74.93 %	17.47 % 21.15 %	3.14 % 3.92 %
GMX Mail	38668 39108	31596 30036	6086 7712	986 1360	81.71 % 76.80 %	15.74 % 19.72 %	2.55 % 3.48 %
Zoho Mail	38430 39431	31843 30722	5562 7346	1025 1363	82.86 % 77.91 %	14.47 % 18.63 %	2.67 % 3.46 %
ProtonMail	38509 38703	31890 30289	5646 7186	973 1228	82.81 % 78.26 %	14.66 % 18.57 %	2.53 % 3.17 %
Custom Mail	39065 39145	32801 31119	5320 6780	944 1246	83.97 % 79.50 %	13.62 % 17.32 %	2.42 % 3.18 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.