ActiveCampaign and CleverReach Email Deliverability Comparison
In this comparison, the deliverability of ActiveCampaign and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ActiveCampaign than for CleverReach.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.180
386.581
|
313.747
313.173
|
63.420
62.470
|
10.013
10.938
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ActiveCampaign beats CleverReach in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
81.03 %
81.01 %
|
16.38 %
16.16 %
|
2.59 %
2.83 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ActiveCampaign is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
28964
29857
|
24413
25096
|
3888
4015
|
663
746
|
84.29 %
84.05 %
|
13.42 %
13.45 %
|
2.29 %
2.50 %
|
Elektronics |
29867
29540
|
24436
24100
|
4699
4648
|
732
792
|
81.82 %
81.58 %
|
15.73 %
15.73 %
|
2.45 %
2.68 %
|
Entertainment |
29227
29606
|
23630
23895
|
4836
4840
|
761
871
|
80.85 %
80.71 %
|
16.55 %
16.35 %
|
2.60 %
2.94 %
|
Cosmetics & Beauty |
29659
29509
|
23976
23855
|
4892
4839
|
791
815
|
80.84 %
80.84 %
|
16.49 %
16.40 %
|
2.67 %
2.76 %
|
Food & Drink |
29290
29561
|
24664
24853
|
3958
3981
|
668
727
|
84.21 %
84.07 %
|
13.51 %
13.47 %
|
2.28 %
2.46 %
|
Home & Garden |
30178
30276
|
25336
25484
|
4186
4049
|
656
743
|
83.96 %
84.17 %
|
13.87 %
13.37 %
|
2.17 %
2.45 %
|
Finance |
29982
29694
|
23283
23090
|
5831
5678
|
868
926
|
77.66 %
77.76 %
|
19.45 %
19.12 %
|
2.90 %
3.12 %
|
Health |
29828
29791
|
23435
23378
|
5594
5536
|
799
877
|
78.57 %
78.47 %
|
18.75 %
18.58 %
|
2.68 %
2.94 %
|
Pets |
30176
29403
|
25117
24415
|
4339
4170
|
720
818
|
83.24 %
83.04 %
|
14.38 %
14.18 %
|
2.39 %
2.78 %
|
Sport & Fitness |
29823
29977
|
23800
23949
|
5195
5138
|
828
890
|
79.80 %
79.89 %
|
17.42 %
17.14 %
|
2.78 %
2.97 %
|
Job & Career |
30389
30025
|
24000
23762
|
5485
5329
|
904
934
|
78.98 %
79.14 %
|
18.05 %
17.75 %
|
2.97 %
3.11 %
|
Dating |
29614
29712
|
22575
22627
|
6162
6071
|
877
1014
|
76.23 %
76.15 %
|
20.81 %
20.43 %
|
2.96 %
3.41 %
|
Other |
30183
29630
|
25082
24669
|
4355
4176
|
746
785
|
83.10 %
83.26 %
|
14.43 %
14.09 %
|
2.47 %
2.65 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ActiveCampaign is better than CleverReach.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39182
38878
|
30439
30256
|
7590
7461
|
1153
1161
|
77.69 %
77.82 %
|
19.37 %
19.19 %
|
2.94 %
2.99 %
|
Outlook Mail |
38568
38269
|
30186
30003
|
7321
7040
|
1061
1226
|
78.27 %
78.40 %
|
18.98 %
18.40 %
|
2.75 %
3.20 %
|
Yahoo Mail |
38296
38700
|
31008
31188
|
6246
6330
|
1042
1182
|
80.97 %
80.59 %
|
16.31 %
16.36 %
|
2.72 %
3.05 %
|
AOL Mail |
38815
38271
|
31313
30898
|
6438
6243
|
1064
1130
|
80.67 %
80.73 %
|
16.59 %
16.31 %
|
2.74 %
2.95 %
|
Mail.com |
38866
39040
|
31857
31934
|
6020
6012
|
989
1094
|
81.97 %
81.80 %
|
15.49 %
15.40 %
|
2.54 %
2.80 %
|
Yandex Mail |
38646
38751
|
30713
30764
|
6830
6770
|
1103
1217
|
79.47 %
79.39 %
|
17.67 %
17.47 %
|
2.85 %
3.14 %
|
GMX Mail |
38317
38668
|
31313
31596
|
6125
6086
|
879
986
|
81.72 %
81.71 %
|
15.99 %
15.74 %
|
2.29 %
2.55 %
|
Zoho Mail |
39204
38430
|
32437
31843
|
5846
5562
|
921
1025
|
82.74 %
82.86 %
|
14.91 %
14.47 %
|
2.35 %
2.67 %
|
ProtonMail |
38910
38509
|
32218
31890
|
5766
5646
|
926
973
|
82.80 %
82.81 %
|
14.82 %
14.66 %
|
2.38 %
2.53 %
|
Custom Mail |
38376
39065
|
32263
32801
|
5238
5320
|
875
944
|
84.07 %
83.97 %
|
13.65 %
13.62 %
|
2.28 %
2.42 %
|
Compare ActiveCampaign with other providers
Compare the email deliverability of ActiveCampaign with other providers.
- ActiveCampaign and AWeber comparison
- ActiveCampaign and Benchmark Email comparison
- ActiveCampaign and CampaignMonitor comparison
- ActiveCampaign and Clever Elements comparison
- ActiveCampaign and CleverReach comparison
- ActiveCampaign and Constant Contact comparison
- ActiveCampaign and ConvertKit comparison
- ActiveCampaign and GetResponse comparison
- ActiveCampaign and HubSpot comparison
- ActiveCampaign and Klick-Tipp comparison
- ActiveCampaign and MailChimp comparison
- ActiveCampaign and MailerLite comparison
- ActiveCampaign and Mailify comparison
- ActiveCampaign and Mailjet comparison
- ActiveCampaign and Moosend comparison
- ActiveCampaign and Newsletter2Go comparison
- ActiveCampaign and Rapidmail comparison
- ActiveCampaign and SendInBlue comparison
- ActiveCampaign and SendPulse comparison