Moosend and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Moosend and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
386.266 385.544	301.262 301.349	72.313 72.290	12.691 11.905

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.99 % 78.16 %	18.72 % 18.75 %	3.29 % 3.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30097 29797	24412 24230	4810 4803	875 764	81.11 % 81.32 %	15.98 % 16.12 %	2.91 % 2.56 %
Elektronics	29372 29522	23116 23302	5358 5355	898 865	78.70 % 78.93 %	18.24 % 18.14 %	3.06 % 2.93 %
Entertainment	29327 29591	22865 23067	5484 5571	978 953	77.97 % 77.95 %	18.70 % 18.83 %	3.33 % 3.22 %
Cosmetics & Beauty	29807 29664	23167 23106	5647 5618	993 940	77.72 % 77.89 %	18.95 % 18.94 %	3.33 % 3.17 %
Food & Drink	29395 30131	23821 24350	4712 4930	862 851	81.04 % 80.81 %	16.03 % 16.36 %	2.93 % 2.82 %
Home & Garden	29924 29718	24240 24149	4774 4761	910 808	81.01 % 81.26 %	15.95 % 16.02 %	3.04 % 2.72 %
Finance	29668 29323	22129 21956	6422 6329	1117 1038	74.59 % 74.88 %	21.65 % 21.58 %	3.76 % 3.54 %
Health	30230 29396	22730 22235	6432 6209	1068 952	75.19 % 75.64 %	21.28 % 21.12 %	3.53 % 3.24 %
Pets	29536 29768	23732 23895	4897 5030	907 843	80.35 % 80.27 %	16.58 % 16.90 %	3.07 % 2.83 %
Sport & Fitness	29293 29848	22573 23005	5729 5899	991 944	77.06 % 77.07 %	19.56 % 19.76 %	3.38 % 3.16 %
Job & Career	30124 29818	22956 22759	6079 6053	1089 1006	76.21 % 76.33 %	20.18 % 20.30 %	3.62 % 3.37 %
Dating	29848 29464	21762 21543	7027 6843	1059 1078	72.91 % 73.12 %	23.54 % 23.22 %	3.55 % 3.66 %
Other	29645 29504	23759 23752	4942 4889	944 863	80.15 % 80.50 %	16.67 % 16.57 %	3.18 % 2.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38680 38452	28895 28870	8375 8279	1410 1303	74.70 % 75.08 %	21.65 % 21.53 %	3.65 % 3.39 %
Outlook Mail	39426 38668	29691 29213	8292 8113	1443 1342	75.31 % 75.55 %	21.03 % 20.98 %	3.66 % 3.47 %
Yahoo Mail	38810 38236	30200 29781	7321 7242	1289 1213	77.81 % 77.89 %	18.86 % 18.94 %	3.32 % 3.17 %
AOL Mail	38770 38895	30128 30250	7318 7387	1324 1258	77.71 % 77.77 %	18.88 % 18.99 %	3.42 % 3.23 %
Mail.com	38391 38779	30276 30612	6823 7002	1292 1165	78.86 % 78.94 %	17.77 % 18.06 %	3.37 % 3.00 %
Yandex Mail	38756 38489	29584 29441	7795 7761	1377 1287	76.33 % 76.49 %	20.11 % 20.16 %	3.55 % 3.34 %
GMX Mail	38548 38565	30340 30394	7042 7054	1166 1117	78.71 % 78.81 %	18.27 % 18.29 %	3.02 % 2.90 %
Zoho Mail	38708 38886	30849 31005	6703 6738	1156 1143	79.70 % 79.73 %	17.32 % 17.33 %	2.99 % 2.94 %
ProtonMail	38175 38469	30507 30795	6539 6621	1129 1053	79.91 % 80.05 %	17.13 % 17.21 %	2.96 % 2.74 %
Custom Mail	38002 38105	30792 30988	6105 6093	1105 1024	81.03 % 81.32 %	16.06 % 15.99 %	2.91 % 2.69 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.