ConvertKit and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
387.442 385.544	296.309 301.349	77.267 72.290	13.866 11.905

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.48 % 78.16 %	19.94 % 18.75 %	3.58 % 3.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29824 29797	23739 24230	5118 4803	967 764	79.60 % 81.32 %	17.16 % 16.12 %	3.24 % 2.56 %
Elektronics	29797 29522	22967 23302	5840 5355	990 865	77.08 % 78.93 %	19.60 % 18.14 %	3.32 % 2.93 %
Entertainment	29705 29591	22638 23067	5971 5571	1096 953	76.21 % 77.95 %	20.10 % 18.83 %	3.69 % 3.22 %
Cosmetics & Beauty	29911 29664	22808 23106	6027 5618	1076 940	76.25 % 77.89 %	20.15 % 18.94 %	3.60 % 3.17 %
Food & Drink	29829 30131	23626 24350	5220 4930	983 851	79.20 % 80.81 %	17.50 % 16.36 %	3.30 % 2.82 %
Home & Garden	29688 29718	23630 24149	5099 4761	959 808	79.59 % 81.26 %	17.18 % 16.02 %	3.23 % 2.72 %
Finance	29732 29323	21697 21956	6837 6329	1198 1038	72.98 % 74.88 %	23.00 % 21.58 %	4.03 % 3.54 %
Health	29875 29396	22098 22235	6654 6209	1123 952	73.97 % 75.64 %	22.27 % 21.12 %	3.76 % 3.24 %
Pets	29974 29768	23621 23895	5368 5030	985 843	78.80 % 80.27 %	17.91 % 16.90 %	3.29 % 2.83 %
Sport & Fitness	29942 29848	22562 23005	6232 5899	1148 944	75.35 % 77.07 %	20.81 % 19.76 %	3.83 % 3.16 %
Job & Career	29847 29818	22295 22759	6376 6053	1176 1006	74.70 % 76.33 %	21.36 % 20.30 %	3.94 % 3.37 %
Dating	29778 29464	21341 21543	7241 6843	1196 1078	71.67 % 73.12 %	24.32 % 23.22 %	4.02 % 3.66 %
Other	29540 29504	23287 23752	5284 4889	969 863	78.83 % 80.50 %	17.89 % 16.57 %	3.28 % 2.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38585 38452	28305 28870	8787 8279	1493 1303	73.36 % 75.08 %	22.77 % 21.53 %	3.87 % 3.39 %
Outlook Mail	38320 38668	28266 29213	8531 8113	1523 1342	73.76 % 75.55 %	22.26 % 20.98 %	3.97 % 3.47 %
Yahoo Mail	39382 38236	30044 29781	7942 7242	1396 1213	76.29 % 77.89 %	20.17 % 18.94 %	3.54 % 3.17 %
AOL Mail	38738 38895	29497 30250	7807 7387	1434 1258	76.14 % 77.77 %	20.15 % 18.99 %	3.70 % 3.23 %
Mail.com	37931 38779	29485 30612	7118 7002	1328 1165	77.73 % 78.94 %	18.77 % 18.06 %	3.50 % 3.00 %
Yandex Mail	38099 38489	28546 29441	8058 7761	1495 1287	74.93 % 76.49 %	21.15 % 20.16 %	3.92 % 3.34 %
GMX Mail	39108 38565	30036 30394	7712 7054	1360 1117	76.80 % 78.81 %	19.72 % 18.29 %	3.48 % 2.90 %
Zoho Mail	39431 38886	30722 31005	7346 6738	1363 1143	77.91 % 79.73 %	18.63 % 17.33 %	3.46 % 2.94 %
ProtonMail	38703 38469	30289 30795	7186 6621	1228 1053	78.26 % 80.05 %	18.57 % 17.21 %	3.17 % 2.74 %
Custom Mail	39145 38105	31119 30988	6780 6093	1246 1024	79.50 % 81.32 %	17.32 % 15.99 %	3.18 % 2.69 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.