CampaignMonitor and Klick-Tipp Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Klick-Tipp.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
386.642
385.950
|
308.744
307.998
|
66.884
67.201
|
11.014
10.751
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Klick-Tipp in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.85 %
79.80 %
|
17.30 %
17.41 %
|
2.85 %
2.79 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29615
29423
|
24606
24440
|
4279
4298
|
730
685
|
83.09 %
83.06 %
|
14.45 %
14.61 %
|
2.46 %
2.33 %
|
Elektronics |
29925
30026
|
24103
24169
|
5017
5050
|
805
807
|
80.54 %
80.49 %
|
16.77 %
16.82 %
|
2.69 %
2.69 %
|
Entertainment |
29978
29740
|
23941
23701
|
5227
5217
|
810
822
|
79.86 %
79.69 %
|
17.44 %
17.54 %
|
2.70 %
2.76 %
|
Cosmetics & Beauty |
29840
29355
|
23697
23431
|
5279
5147
|
864
777
|
79.41 %
79.82 %
|
17.69 %
17.53 %
|
2.90 %
2.65 %
|
Food & Drink |
30146
29752
|
24948
24654
|
4432
4387
|
766
711
|
82.76 %
82.87 %
|
14.70 %
14.75 %
|
2.54 %
2.39 %
|
Home & Garden |
29482
29687
|
24457
24587
|
4282
4337
|
743
763
|
82.96 %
82.82 %
|
14.52 %
14.61 %
|
2.52 %
2.57 %
|
Finance |
29400
29525
|
22473
22572
|
5978
5978
|
949
975
|
76.44 %
76.45 %
|
20.33 %
20.25 %
|
3.23 %
3.30 %
|
Health |
29867
29552
|
23103
22834
|
5846
5784
|
918
934
|
77.35 %
77.27 %
|
19.57 %
19.57 %
|
3.07 %
3.16 %
|
Pets |
29838
29407
|
24407
24114
|
4583
4544
|
848
749
|
81.80 %
82.00 %
|
15.36 %
15.45 %
|
2.84 %
2.55 %
|
Sport & Fitness |
29754
29816
|
23449
23390
|
5386
5524
|
919
902
|
78.81 %
78.45 %
|
18.10 %
18.53 %
|
3.09 %
3.03 %
|
Job & Career |
29462
30485
|
22953
23707
|
5565
5849
|
944
929
|
77.91 %
77.77 %
|
18.89 %
19.19 %
|
3.20 %
3.05 %
|
Dating |
29751
29284
|
22367
21922
|
6493
6423
|
891
939
|
75.18 %
74.86 %
|
21.82 %
21.93 %
|
2.99 %
3.21 %
|
Other |
29584
29898
|
24240
24477
|
4517
4663
|
827
758
|
81.94 %
81.87 %
|
15.27 %
15.60 %
|
2.80 %
2.54 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Klick-Tipp.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38995
38668
|
29767
29672
|
7967
7832
|
1261
1164
|
76.34 %
76.74 %
|
20.43 %
20.25 %
|
3.23 %
3.01 %
|
Outlook Mail |
38521
39191
|
29824
30184
|
7483
7785
|
1214
1222
|
77.42 %
77.02 %
|
19.43 %
19.86 %
|
3.15 %
3.12 %
|
Yahoo Mail |
38800
38269
|
30909
30403
|
6774
6711
|
1117
1155
|
79.66 %
79.45 %
|
17.46 %
17.54 %
|
2.88 %
3.02 %
|
AOL Mail |
38294
38827
|
30491
30885
|
6674
6817
|
1129
1125
|
79.62 %
79.55 %
|
17.43 %
17.56 %
|
2.95 %
2.90 %
|
Mail.com |
38539
38589
|
31234
31110
|
6284
6412
|
1021
1067
|
81.05 %
80.62 %
|
16.31 %
16.62 %
|
2.65 %
2.77 %
|
Yandex Mail |
38763
38526
|
30267
30061
|
7259
7274
|
1237
1191
|
78.08 %
78.03 %
|
18.73 %
18.88 %
|
3.19 %
3.09 %
|
GMX Mail |
38321
38438
|
30825
30949
|
6445
6520
|
1051
969
|
80.44 %
80.52 %
|
16.82 %
16.96 %
|
2.74 %
2.52 %
|
Zoho Mail |
38935
38408
|
31717
31346
|
6179
6058
|
1039
1004
|
81.46 %
81.61 %
|
15.87 %
15.77 %
|
2.67 %
2.61 %
|
ProtonMail |
39222
39152
|
31992
31915
|
6246
6288
|
984
949
|
81.57 %
81.52 %
|
15.92 %
16.06 %
|
2.51 %
2.42 %
|
Custom Mail |
38252
37882
|
31718
31473
|
5573
5504
|
961
905
|
82.92 %
83.08 %
|
14.57 %
14.53 %
|
2.51 %
2.39 %
|
Compare CampaignMonitor with other providers
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