Newsletter2Go and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Newsletter2Go and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendInBlue than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
40.838
386.815
|
28.449
291.230
|
11.943
81.251
|
446
14.334
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendInBlue beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
69.66 %
75.29 %
|
29.24 %
21.01 %
|
1.09 %
3.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendInBlue is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
3108
29728
|
2310
23316
|
763
5402
|
35
1010
|
74.32 %
78.43 %
|
24.55 %
18.17 %
|
1.13 %
3.40 %
|
Elektronics |
3168
29658
|
2203
22556
|
930
6071
|
35
1031
|
69.54 %
76.05 %
|
29.36 %
20.47 %
|
1.10 %
3.48 %
|
Entertainment |
3097
29767
|
2149
22297
|
920
6378
|
28
1092
|
69.39 %
74.91 %
|
29.71 %
21.43 %
|
0.90 %
3.67 %
|
Cosmetics & Beauty |
3104
29712
|
2138
22258
|
928
6286
|
38
1168
|
68.88 %
74.91 %
|
29.90 %
21.16 %
|
1.22 %
3.93 %
|
Food & Drink |
2988
30447
|
2221
23798
|
729
5647
|
38
1002
|
74.33 %
78.16 %
|
24.40 %
18.55 %
|
1.27 %
3.29 %
|
Home & Garden |
3198
30205
|
2374
23671
|
790
5550
|
34
984
|
74.23 %
78.37 %
|
24.70 %
18.37 %
|
1.06 %
3.26 %
|
Finance |
3213
29812
|
2065
21439
|
1111
7106
|
37
1267
|
64.27 %
71.91 %
|
34.58 %
23.84 %
|
1.15 %
4.25 %
|
Health |
3194
29791
|
2052
21624
|
1109
6977
|
33
1190
|
64.25 %
72.59 %
|
34.72 %
23.42 %
|
1.03 %
3.99 %
|
Pets |
3075
30013
|
2277
23247
|
768
5736
|
30
1030
|
74.05 %
77.46 %
|
24.98 %
19.11 %
|
0.98 %
3.43 %
|
Sport & Fitness |
3244
29347
|
2247
21861
|
961
6328
|
36
1158
|
69.27 %
74.49 %
|
29.62 %
21.56 %
|
1.11 %
3.95 %
|
Job & Career |
3038
29527
|
2106
21670
|
898
6669
|
34
1188
|
69.32 %
73.39 %
|
29.56 %
22.59 %
|
1.12 %
4.02 %
|
Dating |
3120
29392
|
1854
20732
|
1226
7493
|
40
1167
|
59.42 %
70.54 %
|
39.29 %
25.49 %
|
1.28 %
3.97 %
|
Other |
3291
29416
|
2453
22761
|
810
5608
|
28
1047
|
74.54 %
77.38 %
|
24.61 %
19.06 %
|
0.85 %
3.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendInBlue is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
3918
39508
|
2512
28352
|
1366
9569
|
40
1587
|
64.11 %
71.76 %
|
34.86 %
24.22 %
|
1.02 %
4.02 %
|
Outlook Mail |
4078
37965
|
2660
27742
|
1375
8706
|
43
1517
|
65.23 %
73.07 %
|
33.72 %
22.93 %
|
1.05 %
4.00 %
|
Yahoo Mail |
4200
38297
|
2966
28800
|
1187
8051
|
47
1446
|
70.62 %
75.20 %
|
28.26 %
21.02 %
|
1.12 %
3.78 %
|
AOL Mail |
4366
39018
|
3106
29127
|
1213
8369
|
47
1522
|
71.14 %
74.65 %
|
27.78 %
21.45 %
|
1.08 %
3.90 %
|
Mail.com |
4218
38744
|
3033
29547
|
1137
7806
|
48
1391
|
71.91 %
76.26 %
|
26.96 %
20.15 %
|
1.14 %
3.59 %
|
Yandex Mail |
4051
38597
|
2782
28422
|
1223
8671
|
46
1504
|
68.67 %
73.64 %
|
30.19 %
22.47 %
|
1.14 %
3.90 %
|
GMX Mail |
4002
38543
|
2712
29305
|
1243
7903
|
47
1335
|
67.77 %
76.03 %
|
31.06 %
20.50 %
|
1.17 %
3.46 %
|
Zoho Mail |
3898
38361
|
2817
29601
|
1038
7423
|
43
1337
|
72.27 %
77.16 %
|
26.63 %
19.35 %
|
1.10 %
3.49 %
|
ProtonMail |
3953
38873
|
2797
29891
|
1112
7611
|
44
1371
|
70.76 %
76.89 %
|
28.13 %
19.58 %
|
1.11 %
3.53 %
|
Custom Mail |
4154
38909
|
3064
30443
|
1049
7142
|
41
1324
|
73.76 %
78.24 %
|
25.25 %
18.36 %
|
0.99 %
3.40 %
|
Compare Newsletter2Go with other providers
Compare the email deliverability of Newsletter2Go with other providers.
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