Newsletter2Go and Rapidmail Email Deliverability Comparison
In this comparison, the deliverability of Newsletter2Go and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
40.838
385.544
|
28.449
301.349
|
11.943
72.290
|
446
11.905
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
69.66 %
78.16 %
|
29.24 %
18.75 %
|
1.09 %
3.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
3108
29797
|
2310
24230
|
763
4803
|
35
764
|
74.32 %
81.32 %
|
24.55 %
16.12 %
|
1.13 %
2.56 %
|
Elektronics |
3168
29522
|
2203
23302
|
930
5355
|
35
865
|
69.54 %
78.93 %
|
29.36 %
18.14 %
|
1.10 %
2.93 %
|
Entertainment |
3097
29591
|
2149
23067
|
920
5571
|
28
953
|
69.39 %
77.95 %
|
29.71 %
18.83 %
|
0.90 %
3.22 %
|
Cosmetics & Beauty |
3104
29664
|
2138
23106
|
928
5618
|
38
940
|
68.88 %
77.89 %
|
29.90 %
18.94 %
|
1.22 %
3.17 %
|
Food & Drink |
2988
30131
|
2221
24350
|
729
4930
|
38
851
|
74.33 %
80.81 %
|
24.40 %
16.36 %
|
1.27 %
2.82 %
|
Home & Garden |
3198
29718
|
2374
24149
|
790
4761
|
34
808
|
74.23 %
81.26 %
|
24.70 %
16.02 %
|
1.06 %
2.72 %
|
Finance |
3213
29323
|
2065
21956
|
1111
6329
|
37
1038
|
64.27 %
74.88 %
|
34.58 %
21.58 %
|
1.15 %
3.54 %
|
Health |
3194
29396
|
2052
22235
|
1109
6209
|
33
952
|
64.25 %
75.64 %
|
34.72 %
21.12 %
|
1.03 %
3.24 %
|
Pets |
3075
29768
|
2277
23895
|
768
5030
|
30
843
|
74.05 %
80.27 %
|
24.98 %
16.90 %
|
0.98 %
2.83 %
|
Sport & Fitness |
3244
29848
|
2247
23005
|
961
5899
|
36
944
|
69.27 %
77.07 %
|
29.62 %
19.76 %
|
1.11 %
3.16 %
|
Job & Career |
3038
29818
|
2106
22759
|
898
6053
|
34
1006
|
69.32 %
76.33 %
|
29.56 %
20.30 %
|
1.12 %
3.37 %
|
Dating |
3120
29464
|
1854
21543
|
1226
6843
|
40
1078
|
59.42 %
73.12 %
|
39.29 %
23.22 %
|
1.28 %
3.66 %
|
Other |
3291
29504
|
2453
23752
|
810
4889
|
28
863
|
74.54 %
80.50 %
|
24.61 %
16.57 %
|
0.85 %
2.93 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
3918
38452
|
2512
28870
|
1366
8279
|
40
1303
|
64.11 %
75.08 %
|
34.86 %
21.53 %
|
1.02 %
3.39 %
|
Outlook Mail |
4078
38668
|
2660
29213
|
1375
8113
|
43
1342
|
65.23 %
75.55 %
|
33.72 %
20.98 %
|
1.05 %
3.47 %
|
Yahoo Mail |
4200
38236
|
2966
29781
|
1187
7242
|
47
1213
|
70.62 %
77.89 %
|
28.26 %
18.94 %
|
1.12 %
3.17 %
|
AOL Mail |
4366
38895
|
3106
30250
|
1213
7387
|
47
1258
|
71.14 %
77.77 %
|
27.78 %
18.99 %
|
1.08 %
3.23 %
|
Mail.com |
4218
38779
|
3033
30612
|
1137
7002
|
48
1165
|
71.91 %
78.94 %
|
26.96 %
18.06 %
|
1.14 %
3.00 %
|
Yandex Mail |
4051
38489
|
2782
29441
|
1223
7761
|
46
1287
|
68.67 %
76.49 %
|
30.19 %
20.16 %
|
1.14 %
3.34 %
|
GMX Mail |
4002
38565
|
2712
30394
|
1243
7054
|
47
1117
|
67.77 %
78.81 %
|
31.06 %
18.29 %
|
1.17 %
2.90 %
|
Zoho Mail |
3898
38886
|
2817
31005
|
1038
6738
|
43
1143
|
72.27 %
79.73 %
|
26.63 %
17.33 %
|
1.10 %
2.94 %
|
ProtonMail |
3953
38469
|
2797
30795
|
1112
6621
|
44
1053
|
70.76 %
80.05 %
|
28.13 %
17.21 %
|
1.11 %
2.74 %
|
Custom Mail |
4154
38105
|
3064
30988
|
1049
6093
|
41
1024
|
73.76 %
81.32 %
|
25.25 %
15.99 %
|
0.99 %
2.69 %
|
Compare Newsletter2Go with other providers
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