ConvertKit and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.442
40.838
|
296.309
28.449
|
77.267
11.943
|
13.866
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.48 %
69.66 %
|
19.94 %
29.24 %
|
3.58 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29824
3108
|
23739
2310
|
5118
763
|
967
35
|
79.60 %
74.32 %
|
17.16 %
24.55 %
|
3.24 %
1.13 %
|
Elektronics |
29797
3168
|
22967
2203
|
5840
930
|
990
35
|
77.08 %
69.54 %
|
19.60 %
29.36 %
|
3.32 %
1.10 %
|
Entertainment |
29705
3097
|
22638
2149
|
5971
920
|
1096
28
|
76.21 %
69.39 %
|
20.10 %
29.71 %
|
3.69 %
0.90 %
|
Cosmetics & Beauty |
29911
3104
|
22808
2138
|
6027
928
|
1076
38
|
76.25 %
68.88 %
|
20.15 %
29.90 %
|
3.60 %
1.22 %
|
Food & Drink |
29829
2988
|
23626
2221
|
5220
729
|
983
38
|
79.20 %
74.33 %
|
17.50 %
24.40 %
|
3.30 %
1.27 %
|
Home & Garden |
29688
3198
|
23630
2374
|
5099
790
|
959
34
|
79.59 %
74.23 %
|
17.18 %
24.70 %
|
3.23 %
1.06 %
|
Finance |
29732
3213
|
21697
2065
|
6837
1111
|
1198
37
|
72.98 %
64.27 %
|
23.00 %
34.58 %
|
4.03 %
1.15 %
|
Health |
29875
3194
|
22098
2052
|
6654
1109
|
1123
33
|
73.97 %
64.25 %
|
22.27 %
34.72 %
|
3.76 %
1.03 %
|
Pets |
29974
3075
|
23621
2277
|
5368
768
|
985
30
|
78.80 %
74.05 %
|
17.91 %
24.98 %
|
3.29 %
0.98 %
|
Sport & Fitness |
29942
3244
|
22562
2247
|
6232
961
|
1148
36
|
75.35 %
69.27 %
|
20.81 %
29.62 %
|
3.83 %
1.11 %
|
Job & Career |
29847
3038
|
22295
2106
|
6376
898
|
1176
34
|
74.70 %
69.32 %
|
21.36 %
29.56 %
|
3.94 %
1.12 %
|
Dating |
29778
3120
|
21341
1854
|
7241
1226
|
1196
40
|
71.67 %
59.42 %
|
24.32 %
39.29 %
|
4.02 %
1.28 %
|
Other |
29540
3291
|
23287
2453
|
5284
810
|
969
28
|
78.83 %
74.54 %
|
17.89 %
24.61 %
|
3.28 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38585
3918
|
28305
2512
|
8787
1366
|
1493
40
|
73.36 %
64.11 %
|
22.77 %
34.86 %
|
3.87 %
1.02 %
|
Outlook Mail |
38320
4078
|
28266
2660
|
8531
1375
|
1523
43
|
73.76 %
65.23 %
|
22.26 %
33.72 %
|
3.97 %
1.05 %
|
Yahoo Mail |
39382
4200
|
30044
2966
|
7942
1187
|
1396
47
|
76.29 %
70.62 %
|
20.17 %
28.26 %
|
3.54 %
1.12 %
|
AOL Mail |
38738
4366
|
29497
3106
|
7807
1213
|
1434
47
|
76.14 %
71.14 %
|
20.15 %
27.78 %
|
3.70 %
1.08 %
|
Mail.com |
37931
4218
|
29485
3033
|
7118
1137
|
1328
48
|
77.73 %
71.91 %
|
18.77 %
26.96 %
|
3.50 %
1.14 %
|
Yandex Mail |
38099
4051
|
28546
2782
|
8058
1223
|
1495
46
|
74.93 %
68.67 %
|
21.15 %
30.19 %
|
3.92 %
1.14 %
|
GMX Mail |
39108
4002
|
30036
2712
|
7712
1243
|
1360
47
|
76.80 %
67.77 %
|
19.72 %
31.06 %
|
3.48 %
1.17 %
|
Zoho Mail |
39431
3898
|
30722
2817
|
7346
1038
|
1363
43
|
77.91 %
72.27 %
|
18.63 %
26.63 %
|
3.46 %
1.10 %
|
ProtonMail |
38703
3953
|
30289
2797
|
7186
1112
|
1228
44
|
78.26 %
70.76 %
|
18.57 %
28.13 %
|
3.17 %
1.11 %
|
Custom Mail |
39145
4154
|
31119
3064
|
6780
1049
|
1246
41
|
79.50 %
73.76 %
|
17.32 %
25.25 %
|
3.18 %
0.99 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
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