ConvertKit and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.442
385.988
|
296.309
289.787
|
77.267
81.767
|
13.866
14.434
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.48 %
75.08 %
|
19.94 %
21.18 %
|
3.58 %
3.74 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29824
29659
|
23739
23118
|
5118
5522
|
967
1019
|
79.60 %
77.95 %
|
17.16 %
18.62 %
|
3.24 %
3.44 %
|
Elektronics |
29797
29161
|
22967
22115
|
5840
5958
|
990
1088
|
77.08 %
75.84 %
|
19.60 %
20.43 %
|
3.32 %
3.73 %
|
Entertainment |
29705
29456
|
22638
22170
|
5971
6251
|
1096
1035
|
76.21 %
75.26 %
|
20.10 %
21.22 %
|
3.69 %
3.51 %
|
Cosmetics & Beauty |
29911
29977
|
22808
22380
|
6027
6435
|
1076
1162
|
76.25 %
74.66 %
|
20.15 %
21.47 %
|
3.60 %
3.88 %
|
Food & Drink |
29829
29887
|
23626
23296
|
5220
5574
|
983
1017
|
79.20 %
77.95 %
|
17.50 %
18.65 %
|
3.30 %
3.40 %
|
Home & Garden |
29688
29641
|
23630
23137
|
5099
5452
|
959
1052
|
79.59 %
78.06 %
|
17.18 %
18.39 %
|
3.23 %
3.55 %
|
Finance |
29732
30267
|
21697
21662
|
6837
7334
|
1198
1271
|
72.98 %
71.57 %
|
23.00 %
24.23 %
|
4.03 %
4.20 %
|
Health |
29875
29855
|
22098
21683
|
6654
7059
|
1123
1113
|
73.97 %
72.63 %
|
22.27 %
23.64 %
|
3.76 %
3.73 %
|
Pets |
29974
29642
|
23621
22881
|
5368
5725
|
985
1036
|
78.80 %
77.19 %
|
17.91 %
19.31 %
|
3.29 %
3.50 %
|
Sport & Fitness |
29942
29851
|
22562
22068
|
6232
6649
|
1148
1134
|
75.35 %
73.93 %
|
20.81 %
22.27 %
|
3.83 %
3.80 %
|
Job & Career |
29847
29943
|
22295
21919
|
6376
6807
|
1176
1217
|
74.70 %
73.20 %
|
21.36 %
22.73 %
|
3.94 %
4.06 %
|
Dating |
29778
29177
|
21341
20562
|
7241
7382
|
1196
1233
|
71.67 %
70.47 %
|
24.32 %
25.30 %
|
4.02 %
4.23 %
|
Other |
29540
29472
|
23287
22796
|
5284
5619
|
969
1057
|
78.83 %
77.35 %
|
17.89 %
19.07 %
|
3.28 %
3.59 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38585
38597
|
28305
27728
|
8787
9258
|
1493
1611
|
73.36 %
71.84 %
|
22.77 %
23.99 %
|
3.87 %
4.17 %
|
Outlook Mail |
38320
38804
|
28266
28196
|
8531
9066
|
1523
1542
|
73.76 %
72.66 %
|
22.26 %
23.36 %
|
3.97 %
3.97 %
|
Yahoo Mail |
39382
38528
|
30044
28759
|
7942
8245
|
1396
1524
|
76.29 %
74.64 %
|
20.17 %
21.40 %
|
3.54 %
3.96 %
|
AOL Mail |
38738
38321
|
29497
28643
|
7807
8212
|
1434
1466
|
76.14 %
74.74 %
|
20.15 %
21.43 %
|
3.70 %
3.83 %
|
Mail.com |
37931
38950
|
29485
29535
|
7118
7955
|
1328
1460
|
77.73 %
75.83 %
|
18.77 %
20.42 %
|
3.50 %
3.75 %
|
Yandex Mail |
38099
38131
|
28546
28024
|
8058
8597
|
1495
1510
|
74.93 %
73.49 %
|
21.15 %
22.55 %
|
3.92 %
3.96 %
|
GMX Mail |
39108
38759
|
30036
29382
|
7712
8039
|
1360
1338
|
76.80 %
75.81 %
|
19.72 %
20.74 %
|
3.48 %
3.45 %
|
Zoho Mail |
39431
38432
|
30722
29573
|
7346
7499
|
1363
1360
|
77.91 %
76.95 %
|
18.63 %
19.51 %
|
3.46 %
3.54 %
|
ProtonMail |
38703
38553
|
30289
29625
|
7186
7647
|
1228
1281
|
78.26 %
76.84 %
|
18.57 %
19.84 %
|
3.17 %
3.32 %
|
Custom Mail |
39145
38913
|
31119
30322
|
6780
7249
|
1246
1342
|
79.50 %
77.92 %
|
17.32 %
18.63 %
|
3.18 %
3.45 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
- ConvertKit and AWeber comparison
- ConvertKit and Benchmark Email comparison
- ConvertKit and CampaignMonitor comparison
- ConvertKit and Clever Elements comparison
- ConvertKit and CleverReach comparison
- ConvertKit and Constant Contact comparison
- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
- ConvertKit and Mailjet comparison
- ConvertKit and Moosend comparison
- ConvertKit and Newsletter2Go comparison
- ConvertKit and Rapidmail comparison
- ConvertKit and SendInBlue comparison
- ConvertKit and SendPulse comparison