Benchmark Email and ConvertKit Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.864
387.442
|
291.675
296.309
|
81.124
77.267
|
15.065
13.866
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.20 %
76.48 %
|
20.92 %
19.94 %
|
3.88 %
3.58 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29651
29824
|
23217
23739
|
5371
5118
|
1063
967
|
78.30 %
79.60 %
|
18.11 %
17.16 %
|
3.59 %
3.24 %
|
Elektronics |
30175
29797
|
22785
22967
|
6242
5840
|
1148
990
|
75.51 %
77.08 %
|
20.69 %
19.60 %
|
3.80 %
3.32 %
|
Entertainment |
29299
29705
|
22074
22638
|
6106
5971
|
1119
1096
|
75.34 %
76.21 %
|
20.84 %
20.10 %
|
3.82 %
3.69 %
|
Cosmetics & Beauty |
29547
29911
|
22179
22808
|
6206
6027
|
1162
1076
|
75.06 %
76.25 %
|
21.00 %
20.15 %
|
3.93 %
3.60 %
|
Food & Drink |
29817
29829
|
23322
23626
|
5433
5220
|
1062
983
|
78.22 %
79.20 %
|
18.22 %
17.50 %
|
3.56 %
3.30 %
|
Home & Garden |
29960
29688
|
23519
23630
|
5413
5099
|
1028
959
|
78.50 %
79.59 %
|
18.07 %
17.18 %
|
3.43 %
3.23 %
|
Finance |
30207
29732
|
21656
21697
|
7253
6837
|
1298
1198
|
71.69 %
72.98 %
|
24.01 %
23.00 %
|
4.30 %
4.03 %
|
Health |
30450
29875
|
22049
22098
|
7159
6654
|
1242
1123
|
72.41 %
73.97 %
|
23.51 %
22.27 %
|
4.08 %
3.76 %
|
Pets |
29782
29974
|
23076
23621
|
5660
5368
|
1046
985
|
77.48 %
78.80 %
|
19.00 %
17.91 %
|
3.51 %
3.29 %
|
Sport & Fitness |
29190
29942
|
21723
22562
|
6283
6232
|
1184
1148
|
74.42 %
75.35 %
|
21.52 %
20.81 %
|
4.06 %
3.83 %
|
Job & Career |
30181
29847
|
22058
22295
|
6787
6376
|
1336
1176
|
73.09 %
74.70 %
|
22.49 %
21.36 %
|
4.43 %
3.94 %
|
Dating |
29753
29778
|
20964
21341
|
7545
7241
|
1244
1196
|
70.46 %
71.67 %
|
25.36 %
24.32 %
|
4.18 %
4.02 %
|
Other |
29852
29540
|
23053
23287
|
5666
5284
|
1133
969
|
77.22 %
78.83 %
|
18.98 %
17.89 %
|
3.80 %
3.28 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38381
38585
|
27621
28305
|
9070
8787
|
1690
1493
|
71.97 %
73.36 %
|
23.63 %
22.77 %
|
4.40 %
3.87 %
|
Outlook Mail |
39099
38320
|
28287
28266
|
9166
8531
|
1646
1523
|
72.35 %
73.76 %
|
23.44 %
22.26 %
|
4.21 %
3.97 %
|
Yahoo Mail |
38733
39382
|
29111
30044
|
8096
7942
|
1526
1396
|
75.16 %
76.29 %
|
20.90 %
20.17 %
|
3.94 %
3.54 %
|
AOL Mail |
38998
38738
|
29218
29497
|
8229
7807
|
1551
1434
|
74.92 %
76.14 %
|
21.10 %
20.15 %
|
3.98 %
3.70 %
|
Mail.com |
39016
37931
|
29732
29485
|
7823
7118
|
1461
1328
|
76.20 %
77.73 %
|
20.05 %
18.77 %
|
3.74 %
3.50 %
|
Yandex Mail |
38771
38099
|
28442
28546
|
8694
8058
|
1635
1495
|
73.36 %
74.93 %
|
22.42 %
21.15 %
|
4.22 %
3.92 %
|
GMX Mail |
39004
39108
|
29613
30036
|
8044
7712
|
1347
1360
|
75.92 %
76.80 %
|
20.62 %
19.72 %
|
3.45 %
3.48 %
|
Zoho Mail |
38728
39431
|
29787
30722
|
7479
7346
|
1462
1363
|
76.91 %
77.91 %
|
19.31 %
18.63 %
|
3.78 %
3.46 %
|
ProtonMail |
38547
38703
|
29655
30289
|
7499
7186
|
1393
1228
|
76.93 %
78.26 %
|
19.45 %
18.57 %
|
3.61 %
3.17 %
|
Custom Mail |
38587
39145
|
30209
31119
|
7024
6780
|
1354
1246
|
78.29 %
79.50 %
|
18.20 %
17.32 %
|
3.51 %
3.18 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
- Benchmark Email and ActiveCampaign comparison
- Benchmark Email and AWeber comparison
- Benchmark Email and CampaignMonitor comparison
- Benchmark Email and Clever Elements comparison
- Benchmark Email and CleverReach comparison
- Benchmark Email and Constant Contact comparison
- Benchmark Email and ConvertKit comparison
- Benchmark Email and GetResponse comparison
- Benchmark Email and HubSpot comparison
- Benchmark Email and Klick-Tipp comparison
- Benchmark Email and MailChimp comparison
- Benchmark Email and MailerLite comparison
- Benchmark Email and Mailify comparison
- Benchmark Email and Mailjet comparison
- Benchmark Email and Moosend comparison
- Benchmark Email and Newsletter2Go comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and SendInBlue comparison
- Benchmark Email and SendPulse comparison