Benchmark Email and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendInBlue than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.864
386.815
|
291.675
291.230
|
81.124
81.251
|
15.065
14.334
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendInBlue beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.20 %
75.29 %
|
20.92 %
21.01 %
|
3.88 %
3.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendInBlue is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29651
29728
|
23217
23316
|
5371
5402
|
1063
1010
|
78.30 %
78.43 %
|
18.11 %
18.17 %
|
3.59 %
3.40 %
|
Elektronics |
30175
29658
|
22785
22556
|
6242
6071
|
1148
1031
|
75.51 %
76.05 %
|
20.69 %
20.47 %
|
3.80 %
3.48 %
|
Entertainment |
29299
29767
|
22074
22297
|
6106
6378
|
1119
1092
|
75.34 %
74.91 %
|
20.84 %
21.43 %
|
3.82 %
3.67 %
|
Cosmetics & Beauty |
29547
29712
|
22179
22258
|
6206
6286
|
1162
1168
|
75.06 %
74.91 %
|
21.00 %
21.16 %
|
3.93 %
3.93 %
|
Food & Drink |
29817
30447
|
23322
23798
|
5433
5647
|
1062
1002
|
78.22 %
78.16 %
|
18.22 %
18.55 %
|
3.56 %
3.29 %
|
Home & Garden |
29960
30205
|
23519
23671
|
5413
5550
|
1028
984
|
78.50 %
78.37 %
|
18.07 %
18.37 %
|
3.43 %
3.26 %
|
Finance |
30207
29812
|
21656
21439
|
7253
7106
|
1298
1267
|
71.69 %
71.91 %
|
24.01 %
23.84 %
|
4.30 %
4.25 %
|
Health |
30450
29791
|
22049
21624
|
7159
6977
|
1242
1190
|
72.41 %
72.59 %
|
23.51 %
23.42 %
|
4.08 %
3.99 %
|
Pets |
29782
30013
|
23076
23247
|
5660
5736
|
1046
1030
|
77.48 %
77.46 %
|
19.00 %
19.11 %
|
3.51 %
3.43 %
|
Sport & Fitness |
29190
29347
|
21723
21861
|
6283
6328
|
1184
1158
|
74.42 %
74.49 %
|
21.52 %
21.56 %
|
4.06 %
3.95 %
|
Job & Career |
30181
29527
|
22058
21670
|
6787
6669
|
1336
1188
|
73.09 %
73.39 %
|
22.49 %
22.59 %
|
4.43 %
4.02 %
|
Dating |
29753
29392
|
20964
20732
|
7545
7493
|
1244
1167
|
70.46 %
70.54 %
|
25.36 %
25.49 %
|
4.18 %
3.97 %
|
Other |
29852
29416
|
23053
22761
|
5666
5608
|
1133
1047
|
77.22 %
77.38 %
|
18.98 %
19.06 %
|
3.80 %
3.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendInBlue is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38381
39508
|
27621
28352
|
9070
9569
|
1690
1587
|
71.97 %
71.76 %
|
23.63 %
24.22 %
|
4.40 %
4.02 %
|
Outlook Mail |
39099
37965
|
28287
27742
|
9166
8706
|
1646
1517
|
72.35 %
73.07 %
|
23.44 %
22.93 %
|
4.21 %
4.00 %
|
Yahoo Mail |
38733
38297
|
29111
28800
|
8096
8051
|
1526
1446
|
75.16 %
75.20 %
|
20.90 %
21.02 %
|
3.94 %
3.78 %
|
AOL Mail |
38998
39018
|
29218
29127
|
8229
8369
|
1551
1522
|
74.92 %
74.65 %
|
21.10 %
21.45 %
|
3.98 %
3.90 %
|
Mail.com |
39016
38744
|
29732
29547
|
7823
7806
|
1461
1391
|
76.20 %
76.26 %
|
20.05 %
20.15 %
|
3.74 %
3.59 %
|
Yandex Mail |
38771
38597
|
28442
28422
|
8694
8671
|
1635
1504
|
73.36 %
73.64 %
|
22.42 %
22.47 %
|
4.22 %
3.90 %
|
GMX Mail |
39004
38543
|
29613
29305
|
8044
7903
|
1347
1335
|
75.92 %
76.03 %
|
20.62 %
20.50 %
|
3.45 %
3.46 %
|
Zoho Mail |
38728
38361
|
29787
29601
|
7479
7423
|
1462
1337
|
76.91 %
77.16 %
|
19.31 %
19.35 %
|
3.78 %
3.49 %
|
ProtonMail |
38547
38873
|
29655
29891
|
7499
7611
|
1393
1371
|
76.93 %
76.89 %
|
19.45 %
19.58 %
|
3.61 %
3.53 %
|
Custom Mail |
38587
38909
|
30209
30443
|
7024
7142
|
1354
1324
|
78.29 %
78.24 %
|
18.20 %
18.36 %
|
3.51 %
3.40 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
- Benchmark Email and ActiveCampaign comparison
- Benchmark Email and AWeber comparison
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- Benchmark Email and Clever Elements comparison
- Benchmark Email and CleverReach comparison
- Benchmark Email and Constant Contact comparison
- Benchmark Email and ConvertKit comparison
- Benchmark Email and GetResponse comparison
- Benchmark Email and HubSpot comparison
- Benchmark Email and Klick-Tipp comparison
- Benchmark Email and MailChimp comparison
- Benchmark Email and MailerLite comparison
- Benchmark Email and Mailify comparison
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- Benchmark Email and Moosend comparison
- Benchmark Email and Newsletter2Go comparison
- Benchmark Email and Rapidmail comparison
- Benchmark Email and SendInBlue comparison
- Benchmark Email and SendPulse comparison