ConvertKit and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of ConvertKit and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
387.442
386.815
|
296.309
291.230
|
77.267
81.251
|
13.866
14.334
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.48 %
75.29 %
|
19.94 %
21.01 %
|
3.58 %
3.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29824
29728
|
23739
23316
|
5118
5402
|
967
1010
|
79.60 %
78.43 %
|
17.16 %
18.17 %
|
3.24 %
3.40 %
|
Elektronics |
29797
29658
|
22967
22556
|
5840
6071
|
990
1031
|
77.08 %
76.05 %
|
19.60 %
20.47 %
|
3.32 %
3.48 %
|
Entertainment |
29705
29767
|
22638
22297
|
5971
6378
|
1096
1092
|
76.21 %
74.91 %
|
20.10 %
21.43 %
|
3.69 %
3.67 %
|
Cosmetics & Beauty |
29911
29712
|
22808
22258
|
6027
6286
|
1076
1168
|
76.25 %
74.91 %
|
20.15 %
21.16 %
|
3.60 %
3.93 %
|
Food & Drink |
29829
30447
|
23626
23798
|
5220
5647
|
983
1002
|
79.20 %
78.16 %
|
17.50 %
18.55 %
|
3.30 %
3.29 %
|
Home & Garden |
29688
30205
|
23630
23671
|
5099
5550
|
959
984
|
79.59 %
78.37 %
|
17.18 %
18.37 %
|
3.23 %
3.26 %
|
Finance |
29732
29812
|
21697
21439
|
6837
7106
|
1198
1267
|
72.98 %
71.91 %
|
23.00 %
23.84 %
|
4.03 %
4.25 %
|
Health |
29875
29791
|
22098
21624
|
6654
6977
|
1123
1190
|
73.97 %
72.59 %
|
22.27 %
23.42 %
|
3.76 %
3.99 %
|
Pets |
29974
30013
|
23621
23247
|
5368
5736
|
985
1030
|
78.80 %
77.46 %
|
17.91 %
19.11 %
|
3.29 %
3.43 %
|
Sport & Fitness |
29942
29347
|
22562
21861
|
6232
6328
|
1148
1158
|
75.35 %
74.49 %
|
20.81 %
21.56 %
|
3.83 %
3.95 %
|
Job & Career |
29847
29527
|
22295
21670
|
6376
6669
|
1176
1188
|
74.70 %
73.39 %
|
21.36 %
22.59 %
|
3.94 %
4.02 %
|
Dating |
29778
29392
|
21341
20732
|
7241
7493
|
1196
1167
|
71.67 %
70.54 %
|
24.32 %
25.49 %
|
4.02 %
3.97 %
|
Other |
29540
29416
|
23287
22761
|
5284
5608
|
969
1047
|
78.83 %
77.38 %
|
17.89 %
19.06 %
|
3.28 %
3.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38585
39508
|
28305
28352
|
8787
9569
|
1493
1587
|
73.36 %
71.76 %
|
22.77 %
24.22 %
|
3.87 %
4.02 %
|
Outlook Mail |
38320
37965
|
28266
27742
|
8531
8706
|
1523
1517
|
73.76 %
73.07 %
|
22.26 %
22.93 %
|
3.97 %
4.00 %
|
Yahoo Mail |
39382
38297
|
30044
28800
|
7942
8051
|
1396
1446
|
76.29 %
75.20 %
|
20.17 %
21.02 %
|
3.54 %
3.78 %
|
AOL Mail |
38738
39018
|
29497
29127
|
7807
8369
|
1434
1522
|
76.14 %
74.65 %
|
20.15 %
21.45 %
|
3.70 %
3.90 %
|
Mail.com |
37931
38744
|
29485
29547
|
7118
7806
|
1328
1391
|
77.73 %
76.26 %
|
18.77 %
20.15 %
|
3.50 %
3.59 %
|
Yandex Mail |
38099
38597
|
28546
28422
|
8058
8671
|
1495
1504
|
74.93 %
73.64 %
|
21.15 %
22.47 %
|
3.92 %
3.90 %
|
GMX Mail |
39108
38543
|
30036
29305
|
7712
7903
|
1360
1335
|
76.80 %
76.03 %
|
19.72 %
20.50 %
|
3.48 %
3.46 %
|
Zoho Mail |
39431
38361
|
30722
29601
|
7346
7423
|
1363
1337
|
77.91 %
77.16 %
|
18.63 %
19.35 %
|
3.46 %
3.49 %
|
ProtonMail |
38703
38873
|
30289
29891
|
7186
7611
|
1228
1371
|
78.26 %
76.89 %
|
18.57 %
19.58 %
|
3.17 %
3.53 %
|
Custom Mail |
39145
38909
|
31119
30443
|
6780
7142
|
1246
1324
|
79.50 %
78.24 %
|
17.32 %
18.36 %
|
3.18 %
3.40 %
|
Compare ConvertKit with other providers
Compare the email deliverability of ConvertKit with other providers.
- ConvertKit and ActiveCampaign comparison
- ConvertKit and AWeber comparison
- ConvertKit and Benchmark Email comparison
- ConvertKit and CampaignMonitor comparison
- ConvertKit and Clever Elements comparison
- ConvertKit and CleverReach comparison
- ConvertKit and Constant Contact comparison
- ConvertKit and GetResponse comparison
- ConvertKit and HubSpot comparison
- ConvertKit and Klick-Tipp comparison
- ConvertKit and MailChimp comparison
- ConvertKit and MailerLite comparison
- ConvertKit and Mailify comparison
- ConvertKit and Mailjet comparison
- ConvertKit and Moosend comparison
- ConvertKit and Newsletter2Go comparison
- ConvertKit and Rapidmail comparison
- ConvertKit and SendInBlue comparison
- ConvertKit and SendPulse comparison