MailerLite and Rapidmail Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
385.988
385.544
|
289.787
301.349
|
81.767
72.290
|
14.434
11.905
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.08 %
78.16 %
|
21.18 %
18.75 %
|
3.74 %
3.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29659
29797
|
23118
24230
|
5522
4803
|
1019
764
|
77.95 %
81.32 %
|
18.62 %
16.12 %
|
3.44 %
2.56 %
|
Elektronics |
29161
29522
|
22115
23302
|
5958
5355
|
1088
865
|
75.84 %
78.93 %
|
20.43 %
18.14 %
|
3.73 %
2.93 %
|
Entertainment |
29456
29591
|
22170
23067
|
6251
5571
|
1035
953
|
75.26 %
77.95 %
|
21.22 %
18.83 %
|
3.51 %
3.22 %
|
Cosmetics & Beauty |
29977
29664
|
22380
23106
|
6435
5618
|
1162
940
|
74.66 %
77.89 %
|
21.47 %
18.94 %
|
3.88 %
3.17 %
|
Food & Drink |
29887
30131
|
23296
24350
|
5574
4930
|
1017
851
|
77.95 %
80.81 %
|
18.65 %
16.36 %
|
3.40 %
2.82 %
|
Home & Garden |
29641
29718
|
23137
24149
|
5452
4761
|
1052
808
|
78.06 %
81.26 %
|
18.39 %
16.02 %
|
3.55 %
2.72 %
|
Finance |
30267
29323
|
21662
21956
|
7334
6329
|
1271
1038
|
71.57 %
74.88 %
|
24.23 %
21.58 %
|
4.20 %
3.54 %
|
Health |
29855
29396
|
21683
22235
|
7059
6209
|
1113
952
|
72.63 %
75.64 %
|
23.64 %
21.12 %
|
3.73 %
3.24 %
|
Pets |
29642
29768
|
22881
23895
|
5725
5030
|
1036
843
|
77.19 %
80.27 %
|
19.31 %
16.90 %
|
3.50 %
2.83 %
|
Sport & Fitness |
29851
29848
|
22068
23005
|
6649
5899
|
1134
944
|
73.93 %
77.07 %
|
22.27 %
19.76 %
|
3.80 %
3.16 %
|
Job & Career |
29943
29818
|
21919
22759
|
6807
6053
|
1217
1006
|
73.20 %
76.33 %
|
22.73 %
20.30 %
|
4.06 %
3.37 %
|
Dating |
29177
29464
|
20562
21543
|
7382
6843
|
1233
1078
|
70.47 %
73.12 %
|
25.30 %
23.22 %
|
4.23 %
3.66 %
|
Other |
29472
29504
|
22796
23752
|
5619
4889
|
1057
863
|
77.35 %
80.50 %
|
19.07 %
16.57 %
|
3.59 %
2.93 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38597
38452
|
27728
28870
|
9258
8279
|
1611
1303
|
71.84 %
75.08 %
|
23.99 %
21.53 %
|
4.17 %
3.39 %
|
Outlook Mail |
38804
38668
|
28196
29213
|
9066
8113
|
1542
1342
|
72.66 %
75.55 %
|
23.36 %
20.98 %
|
3.97 %
3.47 %
|
Yahoo Mail |
38528
38236
|
28759
29781
|
8245
7242
|
1524
1213
|
74.64 %
77.89 %
|
21.40 %
18.94 %
|
3.96 %
3.17 %
|
AOL Mail |
38321
38895
|
28643
30250
|
8212
7387
|
1466
1258
|
74.74 %
77.77 %
|
21.43 %
18.99 %
|
3.83 %
3.23 %
|
Mail.com |
38950
38779
|
29535
30612
|
7955
7002
|
1460
1165
|
75.83 %
78.94 %
|
20.42 %
18.06 %
|
3.75 %
3.00 %
|
Yandex Mail |
38131
38489
|
28024
29441
|
8597
7761
|
1510
1287
|
73.49 %
76.49 %
|
22.55 %
20.16 %
|
3.96 %
3.34 %
|
GMX Mail |
38759
38565
|
29382
30394
|
8039
7054
|
1338
1117
|
75.81 %
78.81 %
|
20.74 %
18.29 %
|
3.45 %
2.90 %
|
Zoho Mail |
38432
38886
|
29573
31005
|
7499
6738
|
1360
1143
|
76.95 %
79.73 %
|
19.51 %
17.33 %
|
3.54 %
2.94 %
|
ProtonMail |
38553
38469
|
29625
30795
|
7647
6621
|
1281
1053
|
76.84 %
80.05 %
|
19.84 %
17.21 %
|
3.32 %
2.74 %
|
Custom Mail |
38913
38105
|
30322
30988
|
7249
6093
|
1342
1024
|
77.92 %
81.32 %
|
18.63 %
15.99 %
|
3.45 %
2.69 %
|
Compare MailerLite with other providers
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