Klick-Tipp and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
385.950 385.544	307.998 301.349	67.201 72.290	10.751 11.905

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.80 % 78.16 %	17.41 % 18.75 %	2.79 % 3.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29423 29797	24440 24230	4298 4803	685 764	83.06 % 81.32 %	14.61 % 16.12 %	2.33 % 2.56 %
Elektronics	30026 29522	24169 23302	5050 5355	807 865	80.49 % 78.93 %	16.82 % 18.14 %	2.69 % 2.93 %
Entertainment	29740 29591	23701 23067	5217 5571	822 953	79.69 % 77.95 %	17.54 % 18.83 %	2.76 % 3.22 %
Cosmetics & Beauty	29355 29664	23431 23106	5147 5618	777 940	79.82 % 77.89 %	17.53 % 18.94 %	2.65 % 3.17 %
Food & Drink	29752 30131	24654 24350	4387 4930	711 851	82.87 % 80.81 %	14.75 % 16.36 %	2.39 % 2.82 %
Home & Garden	29687 29718	24587 24149	4337 4761	763 808	82.82 % 81.26 %	14.61 % 16.02 %	2.57 % 2.72 %
Finance	29525 29323	22572 21956	5978 6329	975 1038	76.45 % 74.88 %	20.25 % 21.58 %	3.30 % 3.54 %
Health	29552 29396	22834 22235	5784 6209	934 952	77.27 % 75.64 %	19.57 % 21.12 %	3.16 % 3.24 %
Pets	29407 29768	24114 23895	4544 5030	749 843	82.00 % 80.27 %	15.45 % 16.90 %	2.55 % 2.83 %
Sport & Fitness	29816 29848	23390 23005	5524 5899	902 944	78.45 % 77.07 %	18.53 % 19.76 %	3.03 % 3.16 %
Job & Career	30485 29818	23707 22759	5849 6053	929 1006	77.77 % 76.33 %	19.19 % 20.30 %	3.05 % 3.37 %
Dating	29284 29464	21922 21543	6423 6843	939 1078	74.86 % 73.12 %	21.93 % 23.22 %	3.21 % 3.66 %
Other	29898 29504	24477 23752	4663 4889	758 863	81.87 % 80.50 %	15.60 % 16.57 %	2.54 % 2.93 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38668 38452	29672 28870	7832 8279	1164 1303	76.74 % 75.08 %	20.25 % 21.53 %	3.01 % 3.39 %
Outlook Mail	39191 38668	30184 29213	7785 8113	1222 1342	77.02 % 75.55 %	19.86 % 20.98 %	3.12 % 3.47 %
Yahoo Mail	38269 38236	30403 29781	6711 7242	1155 1213	79.45 % 77.89 %	17.54 % 18.94 %	3.02 % 3.17 %
AOL Mail	38827 38895	30885 30250	6817 7387	1125 1258	79.55 % 77.77 %	17.56 % 18.99 %	2.90 % 3.23 %
Mail.com	38589 38779	31110 30612	6412 7002	1067 1165	80.62 % 78.94 %	16.62 % 18.06 %	2.77 % 3.00 %
Yandex Mail	38526 38489	30061 29441	7274 7761	1191 1287	78.03 % 76.49 %	18.88 % 20.16 %	3.09 % 3.34 %
GMX Mail	38438 38565	30949 30394	6520 7054	969 1117	80.52 % 78.81 %	16.96 % 18.29 %	2.52 % 2.90 %
Zoho Mail	38408 38886	31346 31005	6058 6738	1004 1143	81.61 % 79.73 %	15.77 % 17.33 %	2.61 % 2.94 %
ProtonMail	39152 38469	31915 30795	6288 6621	949 1053	81.52 % 80.05 %	16.06 % 17.21 %	2.42 % 2.74 %
Custom Mail	37882 38105	31473 30988	5504 6093	905 1024	83.08 % 81.32 %	14.53 % 15.99 %	2.39 % 2.69 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.