Moosend and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Moosend and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
386.266
386.815
|
301.262
291.230
|
72.313
81.251
|
12.691
14.334
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.99 %
75.29 %
|
18.72 %
21.01 %
|
3.29 %
3.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
30097
29728
|
24412
23316
|
4810
5402
|
875
1010
|
81.11 %
78.43 %
|
15.98 %
18.17 %
|
2.91 %
3.40 %
|
Elektronics |
29372
29658
|
23116
22556
|
5358
6071
|
898
1031
|
78.70 %
76.05 %
|
18.24 %
20.47 %
|
3.06 %
3.48 %
|
Entertainment |
29327
29767
|
22865
22297
|
5484
6378
|
978
1092
|
77.97 %
74.91 %
|
18.70 %
21.43 %
|
3.33 %
3.67 %
|
Cosmetics & Beauty |
29807
29712
|
23167
22258
|
5647
6286
|
993
1168
|
77.72 %
74.91 %
|
18.95 %
21.16 %
|
3.33 %
3.93 %
|
Food & Drink |
29395
30447
|
23821
23798
|
4712
5647
|
862
1002
|
81.04 %
78.16 %
|
16.03 %
18.55 %
|
2.93 %
3.29 %
|
Home & Garden |
29924
30205
|
24240
23671
|
4774
5550
|
910
984
|
81.01 %
78.37 %
|
15.95 %
18.37 %
|
3.04 %
3.26 %
|
Finance |
29668
29812
|
22129
21439
|
6422
7106
|
1117
1267
|
74.59 %
71.91 %
|
21.65 %
23.84 %
|
3.76 %
4.25 %
|
Health |
30230
29791
|
22730
21624
|
6432
6977
|
1068
1190
|
75.19 %
72.59 %
|
21.28 %
23.42 %
|
3.53 %
3.99 %
|
Pets |
29536
30013
|
23732
23247
|
4897
5736
|
907
1030
|
80.35 %
77.46 %
|
16.58 %
19.11 %
|
3.07 %
3.43 %
|
Sport & Fitness |
29293
29347
|
22573
21861
|
5729
6328
|
991
1158
|
77.06 %
74.49 %
|
19.56 %
21.56 %
|
3.38 %
3.95 %
|
Job & Career |
30124
29527
|
22956
21670
|
6079
6669
|
1089
1188
|
76.21 %
73.39 %
|
20.18 %
22.59 %
|
3.62 %
4.02 %
|
Dating |
29848
29392
|
21762
20732
|
7027
7493
|
1059
1167
|
72.91 %
70.54 %
|
23.54 %
25.49 %
|
3.55 %
3.97 %
|
Other |
29645
29416
|
23759
22761
|
4942
5608
|
944
1047
|
80.15 %
77.38 %
|
16.67 %
19.06 %
|
3.18 %
3.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38680
39508
|
28895
28352
|
8375
9569
|
1410
1587
|
74.70 %
71.76 %
|
21.65 %
24.22 %
|
3.65 %
4.02 %
|
Outlook Mail |
39426
37965
|
29691
27742
|
8292
8706
|
1443
1517
|
75.31 %
73.07 %
|
21.03 %
22.93 %
|
3.66 %
4.00 %
|
Yahoo Mail |
38810
38297
|
30200
28800
|
7321
8051
|
1289
1446
|
77.81 %
75.20 %
|
18.86 %
21.02 %
|
3.32 %
3.78 %
|
AOL Mail |
38770
39018
|
30128
29127
|
7318
8369
|
1324
1522
|
77.71 %
74.65 %
|
18.88 %
21.45 %
|
3.42 %
3.90 %
|
Mail.com |
38391
38744
|
30276
29547
|
6823
7806
|
1292
1391
|
78.86 %
76.26 %
|
17.77 %
20.15 %
|
3.37 %
3.59 %
|
Yandex Mail |
38756
38597
|
29584
28422
|
7795
8671
|
1377
1504
|
76.33 %
73.64 %
|
20.11 %
22.47 %
|
3.55 %
3.90 %
|
GMX Mail |
38548
38543
|
30340
29305
|
7042
7903
|
1166
1335
|
78.71 %
76.03 %
|
18.27 %
20.50 %
|
3.02 %
3.46 %
|
Zoho Mail |
38708
38361
|
30849
29601
|
6703
7423
|
1156
1337
|
79.70 %
77.16 %
|
17.32 %
19.35 %
|
2.99 %
3.49 %
|
ProtonMail |
38175
38873
|
30507
29891
|
6539
7611
|
1129
1371
|
79.91 %
76.89 %
|
17.13 %
19.58 %
|
2.96 %
3.53 %
|
Custom Mail |
38002
38909
|
30792
30443
|
6105
7142
|
1105
1324
|
81.03 %
78.24 %
|
16.06 %
18.36 %
|
2.91 %
3.40 %
|
Compare Moosend with other providers
Compare the email deliverability of Moosend with other providers.
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- Moosend and Constant Contact comparison
- Moosend and ConvertKit comparison
- Moosend and GetResponse comparison
- Moosend and HubSpot comparison
- Moosend and Klick-Tipp comparison
- Moosend and MailChimp comparison
- Moosend and MailerLite comparison
- Moosend and Mailify comparison
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- Moosend and Newsletter2Go comparison
- Moosend and Rapidmail comparison
- Moosend and SendInBlue comparison
- Moosend and SendPulse comparison