Mailify and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Mailify and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
386.332
386.815
|
297.267
291.230
|
76.020
81.251
|
13.045
14.334
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
76.95 %
75.29 %
|
19.68 %
21.01 %
|
3.38 %
3.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29172
29728
|
23348
23316
|
4963
5402
|
861
1010
|
80.04 %
78.43 %
|
17.01 %
18.17 %
|
2.95 %
3.40 %
|
Elektronics |
30202
29658
|
23500
22556
|
5792
6071
|
910
1031
|
77.81 %
76.05 %
|
19.18 %
20.47 %
|
3.01 %
3.48 %
|
Entertainment |
29600
29767
|
22762
22297
|
5818
6378
|
1020
1092
|
76.90 %
74.91 %
|
19.66 %
21.43 %
|
3.45 %
3.67 %
|
Cosmetics & Beauty |
29988
29712
|
23098
22258
|
5932
6286
|
958
1168
|
77.02 %
74.91 %
|
19.78 %
21.16 %
|
3.19 %
3.93 %
|
Food & Drink |
29959
30447
|
23986
23798
|
5064
5647
|
909
1002
|
80.06 %
78.16 %
|
16.90 %
18.55 %
|
3.03 %
3.29 %
|
Home & Garden |
29709
30205
|
23764
23671
|
5050
5550
|
895
984
|
79.99 %
78.37 %
|
17.00 %
18.37 %
|
3.01 %
3.26 %
|
Finance |
29819
29812
|
21879
21439
|
6813
7106
|
1127
1267
|
73.37 %
71.91 %
|
22.85 %
23.84 %
|
3.78 %
4.25 %
|
Health |
29410
29791
|
21943
21624
|
6410
6977
|
1057
1190
|
74.61 %
72.59 %
|
21.80 %
23.42 %
|
3.59 %
3.99 %
|
Pets |
29811
30013
|
23523
23247
|
5288
5736
|
1000
1030
|
78.91 %
77.46 %
|
17.74 %
19.11 %
|
3.35 %
3.43 %
|
Sport & Fitness |
29261
29347
|
22267
21861
|
5987
6328
|
1007
1158
|
76.10 %
74.49 %
|
20.46 %
21.56 %
|
3.44 %
3.95 %
|
Job & Career |
29877
29527
|
22332
21670
|
6385
6669
|
1160
1188
|
74.75 %
73.39 %
|
21.37 %
22.59 %
|
3.88 %
4.02 %
|
Dating |
29878
29392
|
21453
20732
|
7273
7493
|
1152
1167
|
71.80 %
70.54 %
|
24.34 %
25.49 %
|
3.86 %
3.97 %
|
Other |
29646
29416
|
23412
22761
|
5245
5608
|
989
1047
|
78.97 %
77.38 %
|
17.69 %
19.06 %
|
3.34 %
3.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39140
39508
|
28816
28352
|
8887
9569
|
1437
1587
|
73.62 %
71.76 %
|
22.71 %
24.22 %
|
3.67 %
4.02 %
|
Outlook Mail |
38561
37965
|
28604
27742
|
8484
8706
|
1473
1517
|
74.18 %
73.07 %
|
22.00 %
22.93 %
|
3.82 %
4.00 %
|
Yahoo Mail |
39057
38297
|
29972
28800
|
7754
8051
|
1331
1446
|
76.74 %
75.20 %
|
19.85 %
21.02 %
|
3.41 %
3.78 %
|
AOL Mail |
38795
39018
|
29718
29127
|
7679
8369
|
1398
1522
|
76.60 %
74.65 %
|
19.79 %
21.45 %
|
3.60 %
3.90 %
|
Mail.com |
38478
38744
|
29931
29547
|
7225
7806
|
1322
1391
|
77.79 %
76.26 %
|
18.78 %
20.15 %
|
3.44 %
3.59 %
|
Yandex Mail |
38004
38597
|
28609
28422
|
7996
8671
|
1399
1504
|
75.28 %
73.64 %
|
21.04 %
22.47 %
|
3.68 %
3.90 %
|
GMX Mail |
38346
38543
|
29817
29305
|
7337
7903
|
1192
1335
|
77.76 %
76.03 %
|
19.13 %
20.50 %
|
3.11 %
3.46 %
|
Zoho Mail |
38350
38361
|
30246
29601
|
6937
7423
|
1167
1337
|
78.87 %
77.16 %
|
18.09 %
19.35 %
|
3.04 %
3.49 %
|
ProtonMail |
39222
38873
|
30866
29891
|
7179
7611
|
1177
1371
|
78.70 %
76.89 %
|
18.30 %
19.58 %
|
3.00 %
3.53 %
|
Custom Mail |
38379
38909
|
30688
30443
|
6542
7142
|
1149
1324
|
79.96 %
78.24 %
|
17.05 %
18.36 %
|
2.99 %
3.40 %
|
Compare Mailify with other providers
Compare the email deliverability of Mailify with other providers.
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