Authors / Vitali Lutz 12 entries

Writing marketing emails: Layout, structure, and tips

Writing good marketing emails is a skill that must be learned. Once you understand what really matters, emails will serve exactly the purpose for whic...

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Increase email open rate: Proven tips from practice

Increase your email opens, clicks and revenue. These tried-and-tested strategies will help you to increase your open rate and improve the effectivenes...

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Top 10 Articles

1 10 proven types of email subject lines (+examples) with high open rates

If an email is not opened or generally achieves a poor open rate, the subject line is often to blame. Here are some examples of subject lines that work.
2 Send email newsletter as plain text or HTML — which is better?

You can send your email newsletter in text or HTML format. But which is better in terms of user satisfaction and marketing?
3 Free and professional HTML email templates to download

Free and professional HTML email templates to download, which are thematically suited to every newsletter and have proven themselves in practice.
4 Send newsletters for free — instructions and tips

There are many ways to send a newsletter free of charge. The best options, tips, and important information can be found here.
5 Guide: Sending newsletters and serial emails with Thunderbird and personalization

A simple email program such as Thunderbird can be very convenient for sending newsletters and serial emails. These instructions explain step by step how to do this.
6 The best free alternatives to phpList for sending newsletters

There is also free software available for sending newsletters. phpList is one of the best options, and here are some other alternatives.
7 The best sending time for a newsletter: When do email recipients read their emails?

Sending a newsletter at the best time increases open and click-through rates, and generates more revenue. But what is the right time to send a newsletter?
8 Email list building: Step by step to your first subscribers

Every company, whether large or small, needs to build an email list in order to survive and grow in highly competitive online markets. This is precisely why target group-specific email communication is essential.
9 More newsletter subscribers — the best strategies for more signups

To grow your email list, you need to focus on increasing your newsletter subscribers. Below are the best strategies from real-world experience.
10 Writing marketing emails: Layout, structure, and tips

Writing good marketing emails is a skill that must be learned. Once you understand what really matters, emails will serve exactly the purpose for which they were created.

Writing marketing emails: Layout, structure, and tips

Increase email open rate: Proven tips from practice

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