Writing marketing emails: Layout, structure, and tips
Writing good marketing emails is a skill that must be learned. Once you understand what really matters, emails will serve exactly the purpose for which they were created.
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Increase email open rate: Proven tips from practice
Increase your email opens, clicks and revenue. These tried-and-tested strategies will help you to increase your open rate and improve the effectiveness of email marketing.
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Introduction to using email marketing with WordPress and free plugins
WordPress is a highly flexible content management system (CMS) that can be easily integrated into email marketing campaigns using the appropriate tools and plugins.
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Personalization and Salutations in Emails: "Hello Thomas" or just "Hello"?
With modern marketing solutions, emails can be personalized very easily and quickly. But to what extent is personalization useful and beneficial for modern email marketing?
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The most common mistakes in email marketing and how to avoid them
Email marketing is one of the most effective tools for direct communication with prospects and customers. Some common mistakes not only undermine results but also pose risks to businesses.
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Opt-in and Opt-out in email marketing – What companies need to know
Opt-in, Double opt-in, and Opt-out explained simply: Rules for legally compliant email marketing, as well as the distribution of newsletters and other email campaigns.
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