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SendInBlue Email Deliverability Report for the year 2022 (October)

In this email deliverability report for SendInBlue (October 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of SendInBlue. It outlines the most important features of SendInBlue, answers some questions and also publishes user reviews.

Email deliverability for SendInBlue and other providers comparison

A total of 6.812 emails were sent with SendInBlue. A total of 5.415 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.091 emails ended up in the spam folder. 306 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Klick-Tipp 6.8195.840
(85.64 %) 		774
(11.35 %) 		205
(3.01 %)
CampaignMonitor 6.8555.868
(85.60 %) 		776
(11.32 %) 		211
(3.08 %)
Mailjet 6.8485.859
(85.56 %) 		769
(11.23 %) 		220
(3.21 %)
GetResponse 6.8085.814
(85.40 %) 		757
(11.12 %) 		237
(3.48 %)
ActiveCampaign 6.8165.793
(84.99 %) 		796
(11.68 %) 		227
(3.33 %)
HubSpot 6.8585.783
(84.32 %) 		862
(12.57 %) 		213
(3.11 %)
Rapidmail 6.9015.782
(83.78 %) 		872
(12.64 %) 		247
(3.58 %)
CleverReach 6.7035.603
(83.59 %) 		863
(12.87 %) 		237
(3.54 %)
ConvertKit 6.7585.559
(82.26 %) 		919
(13.60 %) 		280
(4.14 %)
AWeber 6.8245.607
(82.17 %) 		948
(13.89 %) 		269
(3.94 %)
Moosend 6.9115.645
(81.68 %) 		1.000
(14.47 %) 		266
(3.85 %)
MailChimp 6.8945.607
(81.33 %) 		1.010
(14.65 %) 		277
(4.02 %)
Mailify 6.8455.559
(81.21 %) 		1.013
(14.80 %) 		273
(3.99 %)
Benchmark Email 6.7645.430
(80.28 %) 		1.037
(15.33 %) 		297
(4.39 %)
Constant Contact 6.7615.408
(79.99 %) 		1.056
(15.62 %) 		297
(4.39 %)
SendInBlue 6.8125.415
(79.49 %) 		1.091
(16.02 %) 		306
(4.49 %)
MailerLite 6.8935.429
(78.76 %) 		1.167
(16.93 %) 		297
(4.31 %)
Clever Elements 6.8605.358
(78.10 %) 		1.184
(17.26 %) 		318
(4.64 %)
SendPulse 6.7485.198
(77.03 %) 		1.213
(17.98 %) 		337
(4.99 %)
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SendInBlue email deliverability providers comparison 2022 (October)
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Email deliverability rates for SendInBlue and other providers comparison

79.49 % of 6.812 emails sent with SendInBlue ended up in the recipient's main mailbox. 16.02 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.49 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Klick-Tipp 85.64 %
(5.840) 		11.35 %
(774) 		3.01 %
(205)
CampaignMonitor 85.60 %
(5.868) 		11.32 %
(776) 		3.08 %
(211)
Mailjet 85.56 %
(5.859) 		11.23 %
(769) 		3.21 %
(220)
GetResponse 85.40 %
(5.814) 		11.12 %
(757) 		3.48 %
(237)
ActiveCampaign 84.99 %
(5.793) 		11.68 %
(796) 		3.33 %
(227)
HubSpot 84.32 %
(5.783) 		12.57 %
(862) 		3.11 %
(213)
Rapidmail 83.78 %
(5.782) 		12.64 %
(872) 		3.58 %
(247)
CleverReach 83.59 %
(5.603) 		12.87 %
(863) 		3.54 %
(237)
ConvertKit 82.26 %
(5.559) 		13.60 %
(919) 		4.14 %
(280)
AWeber 82.17 %
(5.607) 		13.89 %
(948) 		3.94 %
(269)
Moosend 81.68 %
(5.645) 		14.47 %
(1.000) 		3.85 %
(266)
MailChimp 81.33 %
(5.607) 		14.65 %
(1.010) 		4.02 %
(277)
Mailify 81.21 %
(5.559) 		14.80 %
(1.013) 		3.99 %
(273)
Benchmark Email 80.28 %
(5.430) 		15.33 %
(1.037) 		4.39 %
(297)
Constant Contact 79.99 %
(5.408) 		15.62 %
(1.056) 		4.39 %
(297)
SendInBlue 79.49 %
(5.415) 		16.02 %
(1.091) 		4.49 %
(306)
MailerLite 78.76 %
(5.429) 		16.93 %
(1.167) 		4.31 %
(297)
Clever Elements 78.10 %
(5.358) 		17.26 %
(1.184) 		4.64 %
(318)
SendPulse 77.03 %
(5.198) 		17.98 %
(1.213) 		4.99 %
(337)
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SendInBlue email deliverability rates providers comparison 2022 (October)
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Email deliverability by category

The delivery of the emails with SendInBlue in the categories Other, Food & Drink, Clothing, Pets and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Job & Career, Dating, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Other 513423781282.46 %15.20 %2.34 %
Food & Drink 524431741982.25 %14.12 %3.63 %
Clothing 560458792381.79 %14.11 %4.11 %
Pets 513417771981.29 %15.01 %3.70 %
Home & Garden 534434752581.27 %14.04 %4.68 %
Entertainment 536428882079.85 %16.42 %3.73 %
Elektronics 521413792979.27 %15.16 %5.57 %
Cosmetics & Beauty 570447913278.42 %15.96 %5.61 %
Sport & Fitness 507397882278.30 %17.36 %4.34 %
Health 531414912677.97 %17.14 %4.90 %
Dating 472368871777.97 %18.43 %3.60 %
Job & Career 493381882477.28 %17.85 %4.87 %
Finance 538404963875.09 %17.84 %7.06 %
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SendInBlue email deliverability by category 2022 (October)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendInBlue are ProtonMail, Custom Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Yandex Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 683561982482.14 %14.35 %3.51 %
Custom Mail 678554962881.71 %14.16 %4.13 %
Mail.com 6655361052480.60 %15.79 %3.61 %
Zoho Mail 6855491043280.15 %15.18 %4.67 %
GMX Mail 7235781073879.94 %14.80 %5.26 %
Yahoo Mail 6805401142679.41 %16.76 %3.82 %
AOL Mail 7555931273578.54 %16.82 %4.64 %
Outlook Mail 6555081173077.56 %17.86 %4.58 %
Yandex Mail 6635141143577.53 %17.19 %5.28 %
Gmail 6254821093477.12 %17.44 %5.44 %
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SendInBlue email deliverability by email service provider 2022 (October)
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All email deliverability reports for SendInBlue

All available email deliverability reports for SendInBlue.

SendInBlue badges for website

The following badges for SendInBlue can be embedded into a website.

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References and Resources

Further resources and references for SendInBlue.

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