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SendPulse Email Deliverability Report for the year 2023 (December)

In this email deliverability report for SendPulse (December 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.658 emails were sent with SendPulse. A total of 5.269 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.109 emails ended up in the spam folder. 280 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.9175.979
(86.44 %)
712
(10.29 %)
226
(3.27 %)
ActiveCampaign 6.8805.890
(85.61 %)
775
(11.26 %)
215
(3.13 %)
Mailjet 6.7915.783
(85.16 %)
789
(11.62 %)
219
(3.22 %)
Klick-Tipp 6.8245.769
(84.54 %)
828
(12.13 %)
227
(3.33 %)
CleverReach 6.7225.679
(84.48 %)
827
(12.30 %)
216
(3.21 %)
CampaignMonitor 6.8325.706
(83.52 %)
877
(12.84 %)
249
(3.64 %)
Rapidmail 6.8345.694
(83.32 %)
879
(12.86 %)
261
(3.82 %)
ConvertKit 6.9615.783
(83.08 %)
935
(13.43 %)
243
(3.49 %)
HubSpot 6.8175.608
(82.26 %)
938
(13.76 %)
271
(3.98 %)
Mailify 6.6505.441
(81.82 %)
934
(14.05 %)
275
(4.14 %)
AWeber 6.8915.627
(81.66 %)
985
(14.29 %)
279
(4.05 %)
MailChimp 6.9935.700
(81.51 %)
1.018
(14.56 %)
275
(3.93 %)
Moosend 6.7885.494
(80.94 %)
1.033
(15.22 %)
261
(3.85 %)
SendInBlue 6.9115.511
(79.74 %)
1.111
(16.08 %)
289
(4.18 %)
Benchmark Email 6.9305.509
(79.49 %)
1.111
(16.03 %)
310
(4.47 %)
Constant Contact 6.9155.484
(79.31 %)
1.141
(16.50 %)
290
(4.19 %)
SendPulse 6.6585.269
(79.14 %)
1.109
(16.66 %)
280
(4.21 %)
MailerLite 6.7805.357
(79.01 %)
1.126
(16.61 %)
297
(4.38 %)
Clever Elements 6.6485.033
(75.71 %)
1.257
(18.91 %)
358
(5.39 %)

Email deliverability rates for SendPulse and other providers comparison

79.14 % of 6.658 emails sent with SendPulse ended up in the recipient's main mailbox. 16.66 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.21 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.44 %
(5.979)
10.29 %
(712)
3.27 %
(226)
ActiveCampaign 85.61 %
(5.890)
11.26 %
(775)
3.13 %
(215)
Mailjet 85.16 %
(5.783)
11.62 %
(789)
3.22 %
(219)
Klick-Tipp 84.54 %
(5.769)
12.13 %
(828)
3.33 %
(227)
CleverReach 84.48 %
(5.679)
12.30 %
(827)
3.21 %
(216)
CampaignMonitor 83.52 %
(5.706)
12.84 %
(877)
3.64 %
(249)
Rapidmail 83.32 %
(5.694)
12.86 %
(879)
3.82 %
(261)
ConvertKit 83.08 %
(5.783)
13.43 %
(935)
3.49 %
(243)
HubSpot 82.26 %
(5.608)
13.76 %
(938)
3.98 %
(271)
Mailify 81.82 %
(5.441)
14.05 %
(934)
4.14 %
(275)
AWeber 81.66 %
(5.627)
14.29 %
(985)
4.05 %
(279)
MailChimp 81.51 %
(5.700)
14.56 %
(1.018)
3.93 %
(275)
Moosend 80.94 %
(5.494)
15.22 %
(1.033)
3.85 %
(261)
SendInBlue 79.74 %
(5.511)
16.08 %
(1.111)
4.18 %
(289)
Benchmark Email 79.49 %
(5.509)
16.03 %
(1.111)
4.47 %
(310)
Constant Contact 79.31 %
(5.484)
16.50 %
(1.141)
4.19 %
(290)
SendPulse 79.14 %
(5.269)
16.66 %
(1.109)
4.21 %
(280)
MailerLite 79.01 %
(5.357)
16.61 %
(1.126)
4.38 %
(297)
Clever Elements 75.71 %
(5.033)
18.91 %
(1.257)
5.39 %
(358)

Email deliverability by category

The delivery of the emails with SendPulse in the categories Home & Garden, Entertainment, Pets, Clothing and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Sport & Fitness, Dating, Finance, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 582476871981.79 %14.95 %3.26 %
Entertainment 485393781481.03 %16.08 %2.89 %
Pets 478386751780.75 %15.69 %3.56 %
Clothing 474382712180.59 %14.98 %4.43 %
Other 541433862280.04 %15.90 %4.07 %
Elektronics 490389772479.39 %15.71 %4.90 %
Cosmetics & Beauty 545430922378.90 %16.88 %4.22 %
Food & Drink 490385733278.57 %14.90 %6.53 %
Health 519407922078.42 %17.73 %3.85 %
Job & Career 526410971977.95 %18.44 %3.61 %
Finance 475369881877.68 %18.53 %3.79 %
Dating 491378922176.99 %18.74 %4.28 %
Sport & Fitness 5624311013076.69 %17.97 %5.34 %

Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Mail.com, GMX Mail and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, AOL Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Mail.com 6305121021681.27 %16.19 %2.54 %
GMX Mail 7065691092880.59 %15.44 %3.97 %
ProtonMail 651523963280.34 %14.75 %4.92 %
Zoho Mail 6615301042780.18 %15.73 %4.08 %
Custom Mail 674540993580.12 %14.69 %5.19 %
Yahoo Mail 6395051132179.03 %17.68 %3.29 %
Yandex Mail 6985501272178.80 %18.19 %3.01 %
Gmail 6945391282777.67 %18.44 %3.89 %
AOL Mail 6545031123976.91 %17.13 %5.96 %
Outlook Mail 6514981193476.50 %18.28 %5.22 %

All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

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References and Resources

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