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SendPulse Email Deliverability Report for the year 2020 (February)
In this email deliverability report for SendPulse (February 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
There is a compact review of SendPulse. It outlines the most important features of SendPulse, answers some questions and also publishes user reviews.
Email deliverability for SendPulse and other providers comparison
A total of 8.020 emails were sent with SendPulse. A total of 5.468 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.449 emails ended up in the spam folder. 103 emails were lost on the way to the recipients.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|---|
| ActiveCampaign | 8.644 | 6.681 (77.29 %) | 1.898 (21.96 %) | 65 (0.75 %) |
| Clever Elements | 8.122 | 6.197 (76.30 %) | 1.798 (22.14 %) | 127 (1.56 %) |
| GetResponse | 8.060 | 6.088 (75.53 %) | 1.884 (23.37 %) | 88 (1.09 %) |
| Newsletter2Go | 8.087 | 5.865 (72.52 %) | 2.126 (26.29 %) | 96 (1.19 %) |
| CampaignMonitor | 8.058 | 5.812 (72.13 %) | 2.123 (26.35 %) | 123 (1.53 %) |
| CleverReach | 8.091 | 5.770 (71.31 %) | 2.166 (26.77 %) | 155 (1.92 %) |
| Moosend | 7.909 | 5.591 (70.69 %) | 2.181 (27.58 %) | 137 (1.73 %) |
| MailerLite | 7.909 | 5.553 (70.21 %) | 2.216 (28.02 %) | 140 (1.77 %) |
| AWeber | 8.043 | 5.622 (69.90 %) | 2.333 (29.01 %) | 88 (1.09 %) |
| ConvertKit | 7.557 | 5.266 (69.68 %) | 2.101 (27.80 %) | 190 (2.51 %) |
| Klick-Tipp | 8.070 | 5.528 (68.50 %) | 2.438 (30.21 %) | 104 (1.29 %) |
| SendPulse | 8.020 | 5.468 (68.18 %) | 2.449 (30.54 %) | 103 (1.28 %) |
| HubSpot | 8.400 | 5.721 (68.11 %) | 2.556 (30.43 %) | 123 (1.46 %) |
| Constant Contact | 7.492 | 5.023 (67.04 %) | 2.235 (29.83 %) | 234 (3.12 %) |
| Mailify | 7.954 | 5.304 (66.68 %) | 2.492 (31.33 %) | 158 (1.99 %) |
| Benchmark Email | 8.204 | 5.313 (64.76 %) | 2.617 (31.90 %) | 274 (3.34 %) |
| MailChimp | 7.769 | 4.960 (63.84 %) | 2.631 (33.87 %) | 178 (2.29 %) |
| Rapidmail | 7.976 | 4.821 (60.44 %) | 3.002 (37.64 %) | 153 (1.92 %) |
| Mailjet | 7.970 | 4.726 (59.30 %) | 3.089 (38.76 %) | 155 (1.94 %) |
| SendInBlue | 8.145 | 4.746 (58.27 %) | 3.147 (38.64 %) | 252 (3.09 %) |
Email deliverability rates for SendPulse and other providers comparison
68.18 % of 8.020 emails sent with SendPulse ended up in the recipient's main mailbox. 30.54 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.28 % of all emails sent did not reach the recipients.
| Provider | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|
| ActiveCampaign | 77.29 % (6.681) | 21.96 % (1.898) | 0.75 % (65) |
| Clever Elements | 76.30 % (6.197) | 22.14 % (1.798) | 1.56 % (127) |
| GetResponse | 75.53 % (6.088) | 23.37 % (1.884) | 1.09 % (88) |
| Newsletter2Go | 72.52 % (5.865) | 26.29 % (2.126) | 1.19 % (96) |
| CampaignMonitor | 72.13 % (5.812) | 26.35 % (2.123) | 1.53 % (123) |
| CleverReach | 71.31 % (5.770) | 26.77 % (2.166) | 1.92 % (155) |
| Moosend | 70.69 % (5.591) | 27.58 % (2.181) | 1.73 % (137) |
| MailerLite | 70.21 % (5.553) | 28.02 % (2.216) | 1.77 % (140) |
| AWeber | 69.90 % (5.622) | 29.01 % (2.333) | 1.09 % (88) |
| ConvertKit | 69.68 % (5.266) | 27.80 % (2.101) | 2.51 % (190) |
| Klick-Tipp | 68.50 % (5.528) | 30.21 % (2.438) | 1.29 % (104) |
| SendPulse | 68.18 % (5.468) | 30.54 % (2.449) | 1.28 % (103) |
| HubSpot | 68.11 % (5.721) | 30.43 % (2.556) | 1.46 % (123) |
| Constant Contact | 67.04 % (5.023) | 29.83 % (2.235) | 3.12 % (234) |
| Mailify | 66.68 % (5.304) | 31.33 % (2.492) | 1.99 % (158) |
| Benchmark Email | 64.76 % (5.313) | 31.90 % (2.617) | 3.34 % (274) |
| MailChimp | 63.84 % (4.960) | 33.87 % (2.631) | 2.29 % (178) |
| Rapidmail | 60.44 % (4.821) | 37.64 % (3.002) | 1.92 % (153) |
| Mailjet | 59.30 % (4.726) | 38.76 % (3.089) | 1.94 % (155) |
| SendInBlue | 58.27 % (4.746) | 38.64 % (3.147) | 3.09 % (252) |
Email deliverability by category
The delivery of the emails with SendPulse in the categories Pets, Food & Drink, Clothing, Other and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Entertainment and Elektronics.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Pets | 622 | 457 | 155 | 10 | 73.47 % | 24.92 % | 1.61 % |
| Food & Drink | 530 | 386 | 137 | 7 | 72.83 % | 25.85 % | 1.32 % |
| Clothing | 564 | 409 | 149 | 6 | 72.52 % | 26.42 % | 1.06 % |
| Other | 622 | 451 | 164 | 7 | 72.51 % | 26.37 % | 1.13 % |
| Home & Garden | 620 | 449 | 163 | 8 | 72.42 % | 26.29 % | 1.29 % |
| Cosmetics & Beauty | 656 | 452 | 197 | 7 | 68.90 % | 30.03 % | 1.07 % |
| Sport & Fitness | 550 | 375 | 167 | 8 | 68.18 % | 30.36 % | 1.45 % |
| Job & Career | 627 | 426 | 194 | 7 | 67.94 % | 30.94 % | 1.12 % |
| Elektronics | 558 | 379 | 171 | 8 | 67.92 % | 30.65 % | 1.43 % |
| Entertainment | 736 | 498 | 229 | 9 | 67.66 % | 31.11 % | 1.22 % |
| Finance | 685 | 430 | 247 | 8 | 62.77 % | 36.06 % | 1.17 % |
| Health | 607 | 381 | 216 | 10 | 62.77 % | 35.58 % | 1.65 % |
| Dating | 643 | 375 | 260 | 8 | 58.32 % | 40.44 % | 1.24 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with SendPulse are Custom Mail, Zoho Mail and AOL Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Custom Mail | 885 | 640 | 233 | 12 | 72.32 % | 26.33 % | 1.36 % |
| Zoho Mail | 784 | 550 | 225 | 9 | 70.15 % | 28.70 % | 1.15 % |
| AOL Mail | 657 | 460 | 189 | 8 | 70.02 % | 28.77 % | 1.22 % |
| Mail.com | 731 | 511 | 210 | 10 | 69.90 % | 28.73 % | 1.37 % |
| ProtonMail | 856 | 595 | 250 | 11 | 69.51 % | 29.21 % | 1.29 % |
| Yahoo Mail | 818 | 562 | 245 | 11 | 68.70 % | 29.95 % | 1.34 % |
| Yandex Mail | 805 | 540 | 254 | 11 | 67.08 % | 31.55 % | 1.37 % |
| GMX Mail | 657 | 437 | 209 | 11 | 66.51 % | 31.81 % | 1.67 % |
| Outlook Mail | 837 | 551 | 278 | 8 | 65.83 % | 33.21 % | 0.96 % |
| Gmail | 990 | 622 | 356 | 12 | 62.83 % | 35.96 % | 1.21 % |
All email deliverability reports for SendPulse
All available email deliverability reports for SendPulse.
SendPulse badges for website
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References and Resources
Further resources and references for SendPulse.