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Benchmark Email Email Deliverability Report for the year 2024 (April)

In this email deliverability report for Benchmark Email (April 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 6.846 emails were sent with Benchmark Email. A total of 5.476 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.076 emails ended up in the spam folder. 294 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.9926.034
(86.30 %) 		755
(10.80 %) 		203
(2.90 %)
ActiveCampaign 6.8225.821
(85.33 %) 		787
(11.54 %) 		214
(3.14 %)
Rapidmail 6.7435.676
(84.18 %) 		834
(12.37 %) 		233
(3.46 %)
CampaignMonitor 6.7205.648
(84.05 %) 		849
(12.63 %) 		223
(3.32 %)
HubSpot 6.9105.806
(84.02 %) 		865
(12.52 %) 		239
(3.46 %)
Klick-Tipp 6.6705.585
(83.73 %) 		861
(12.91 %) 		224
(3.36 %)
CleverReach 6.7575.632
(83.35 %) 		875
(12.95 %) 		250
(3.70 %)
Mailjet 6.9305.751
(82.99 %) 		902
(13.02 %) 		277
(4.00 %)
ConvertKit 6.8255.656
(82.87 %) 		908
(13.30 %) 		261
(3.82 %)
Mailify 6.6955.527
(82.55 %) 		921
(13.76 %) 		247
(3.69 %)
Moosend 6.8745.636
(81.99 %) 		964
(14.02 %) 		274
(3.99 %)
AWeber 6.8085.548
(81.49 %) 		988
(14.51 %) 		272
(4.00 %)
Constant Contact 6.7515.447
(80.68 %) 		1.029
(15.24 %) 		275
(4.07 %)
SendInBlue 6.7715.447
(80.45 %) 		1.035
(15.29 %) 		289
(4.27 %)
MailerLite 6.7545.410
(80.10 %) 		1.075
(15.92 %) 		269
(3.98 %)
Benchmark Email 6.8465.476
(79.99 %) 		1.076
(15.72 %) 		294
(4.29 %)
MailChimp 6.7185.335
(79.41 %) 		1.085
(16.15 %) 		298
(4.44 %)
SendPulse 7.1095.538
(77.90 %) 		1.236
(17.39 %) 		335
(4.71 %)
Clever Elements 6.9055.354
(77.54 %) 		1.204
(17.44 %) 		347
(5.03 %)
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Benchmark Email email deliverability providers comparison 2024 (April)
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Email deliverability rates for Benchmark Email and other providers comparison

79.99 % of 6.846 emails sent with Benchmark Email ended up in the recipient's main mailbox. 15.72 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.29 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.30 %
(6.034) 		10.80 %
(755) 		2.90 %
(203)
ActiveCampaign 85.33 %
(5.821) 		11.54 %
(787) 		3.14 %
(214)
Rapidmail 84.18 %
(5.676) 		12.37 %
(834) 		3.46 %
(233)
CampaignMonitor 84.05 %
(5.648) 		12.63 %
(849) 		3.32 %
(223)
HubSpot 84.02 %
(5.806) 		12.52 %
(865) 		3.46 %
(239)
Klick-Tipp 83.73 %
(5.585) 		12.91 %
(861) 		3.36 %
(224)
CleverReach 83.35 %
(5.632) 		12.95 %
(875) 		3.70 %
(250)
Mailjet 82.99 %
(5.751) 		13.02 %
(902) 		4.00 %
(277)
ConvertKit 82.87 %
(5.656) 		13.30 %
(908) 		3.82 %
(261)
Mailify 82.55 %
(5.527) 		13.76 %
(921) 		3.69 %
(247)
Moosend 81.99 %
(5.636) 		14.02 %
(964) 		3.99 %
(274)
AWeber 81.49 %
(5.548) 		14.51 %
(988) 		4.00 %
(272)
Constant Contact 80.68 %
(5.447) 		15.24 %
(1.029) 		4.07 %
(275)
SendInBlue 80.45 %
(5.447) 		15.29 %
(1.035) 		4.27 %
(289)
MailerLite 80.10 %
(5.410) 		15.92 %
(1.075) 		3.98 %
(269)
Benchmark Email 79.99 %
(5.476) 		15.72 %
(1.076) 		4.29 %
(294)
MailChimp 79.41 %
(5.335) 		16.15 %
(1.085) 		4.44 %
(298)
SendPulse 77.90 %
(5.538) 		17.39 %
(1.236) 		4.71 %
(335)
Clever Elements 77.54 %
(5.354) 		17.44 %
(1.204) 		5.03 %
(347)
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Benchmark Email email deliverability rates providers comparison 2024 (April)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Pets, Home & Garden, Elektronics, Other and Clothing resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Sport & Fitness, Finance and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Pets 514424761482.49 %14.79 %2.72 %
Home & Garden 547451771982.45 %14.08 %3.47 %
Elektronics 559459802082.11 %14.31 %3.58 %
Other 497405741881.49 %14.89 %3.62 %
Clothing 539438782381.26 %14.47 %4.27 %
Health 504407851280.75 %16.87 %2.38 %
Food & Drink 489394702580.57 %14.31 %5.11 %
Cosmetics & Beauty 535428852280.00 %15.89 %4.11 %
Entertainment 517409812779.11 %15.67 %5.22 %
Finance 514401872678.02 %16.93 %5.06 %
Sport & Fitness 580452973177.93 %16.72 %5.34 %
Job & Career 500389882377.80 %17.60 %4.60 %
Dating 551419983476.04 %17.79 %6.17 %
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Benchmark Email email deliverability by category 2024 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are GMX Mail, Custom Mail and ProtonMail. The delivery rates were worst for the email providers Yandex Mail, Outlook Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
GMX Mail 6845691001583.19 %14.62 %2.19 %
Custom Mail 714589972882.49 %13.59 %3.92 %
ProtonMail 642526882881.93 %13.71 %4.36 %
Zoho Mail 7335881073880.22 %14.60 %5.18 %
AOL Mail 6875481142579.77 %16.59 %3.64 %
Mail.com 6675321053079.76 %15.74 %4.50 %
Yahoo Mail 6825421093179.47 %15.98 %4.55 %
Gmail 6545121132978.29 %17.28 %4.43 %
Outlook Mail 7065501253177.90 %17.71 %4.39 %
Yandex Mail 6775201183976.81 %17.43 %5.76 %
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Benchmark Email email deliverability by email service provider 2024 (April)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

The following badges for Benchmark Email can be embedded into a website.

Benchmark Email
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References and Resources

Further resources and references for Benchmark Email.

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