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ActiveCampaign Email Deliverability Report for the year 2024 (April)

In this email deliverability report for ActiveCampaign (April 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 6.822 emails were sent with ActiveCampaign. A total of 5.821 emails were delivered to the recipient's main mailbox. Of all emails sent, 787 emails ended up in the spam folder. 214 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.9926.034
(86.30 %) 		755
(10.80 %) 		203
(2.90 %)
ActiveCampaign 6.8225.821
(85.33 %) 		787
(11.54 %) 		214
(3.14 %)
Rapidmail 6.7435.676
(84.18 %) 		834
(12.37 %) 		233
(3.46 %)
CampaignMonitor 6.7205.648
(84.05 %) 		849
(12.63 %) 		223
(3.32 %)
HubSpot 6.9105.806
(84.02 %) 		865
(12.52 %) 		239
(3.46 %)
Klick-Tipp 6.6705.585
(83.73 %) 		861
(12.91 %) 		224
(3.36 %)
CleverReach 6.7575.632
(83.35 %) 		875
(12.95 %) 		250
(3.70 %)
Mailjet 6.9305.751
(82.99 %) 		902
(13.02 %) 		277
(4.00 %)
ConvertKit 6.8255.656
(82.87 %) 		908
(13.30 %) 		261
(3.82 %)
Mailify 6.6955.527
(82.55 %) 		921
(13.76 %) 		247
(3.69 %)
Moosend 6.8745.636
(81.99 %) 		964
(14.02 %) 		274
(3.99 %)
AWeber 6.8085.548
(81.49 %) 		988
(14.51 %) 		272
(4.00 %)
Constant Contact 6.7515.447
(80.68 %) 		1.029
(15.24 %) 		275
(4.07 %)
SendInBlue 6.7715.447
(80.45 %) 		1.035
(15.29 %) 		289
(4.27 %)
MailerLite 6.7545.410
(80.10 %) 		1.075
(15.92 %) 		269
(3.98 %)
Benchmark Email 6.8465.476
(79.99 %) 		1.076
(15.72 %) 		294
(4.29 %)
MailChimp 6.7185.335
(79.41 %) 		1.085
(16.15 %) 		298
(4.44 %)
SendPulse 7.1095.538
(77.90 %) 		1.236
(17.39 %) 		335
(4.71 %)
Clever Elements 6.9055.354
(77.54 %) 		1.204
(17.44 %) 		347
(5.03 %)
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ActiveCampaign email deliverability providers comparison 2024 (April)
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Email deliverability rates for ActiveCampaign and other providers comparison

85.33 % of 6.822 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 11.54 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.14 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.30 %
(6.034) 		10.80 %
(755) 		2.90 %
(203)
ActiveCampaign 85.33 %
(5.821) 		11.54 %
(787) 		3.14 %
(214)
Rapidmail 84.18 %
(5.676) 		12.37 %
(834) 		3.46 %
(233)
CampaignMonitor 84.05 %
(5.648) 		12.63 %
(849) 		3.32 %
(223)
HubSpot 84.02 %
(5.806) 		12.52 %
(865) 		3.46 %
(239)
Klick-Tipp 83.73 %
(5.585) 		12.91 %
(861) 		3.36 %
(224)
CleverReach 83.35 %
(5.632) 		12.95 %
(875) 		3.70 %
(250)
Mailjet 82.99 %
(5.751) 		13.02 %
(902) 		4.00 %
(277)
ConvertKit 82.87 %
(5.656) 		13.30 %
(908) 		3.82 %
(261)
Mailify 82.55 %
(5.527) 		13.76 %
(921) 		3.69 %
(247)
Moosend 81.99 %
(5.636) 		14.02 %
(964) 		3.99 %
(274)
AWeber 81.49 %
(5.548) 		14.51 %
(988) 		4.00 %
(272)
Constant Contact 80.68 %
(5.447) 		15.24 %
(1.029) 		4.07 %
(275)
SendInBlue 80.45 %
(5.447) 		15.29 %
(1.035) 		4.27 %
(289)
MailerLite 80.10 %
(5.410) 		15.92 %
(1.075) 		3.98 %
(269)
Benchmark Email 79.99 %
(5.476) 		15.72 %
(1.076) 		4.29 %
(294)
MailChimp 79.41 %
(5.335) 		16.15 %
(1.085) 		4.44 %
(298)
SendPulse 77.90 %
(5.538) 		17.39 %
(1.236) 		4.71 %
(335)
Clever Elements 77.54 %
(5.354) 		17.44 %
(1.204) 		5.03 %
(347)
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ActiveCampaign email deliverability rates providers comparison 2024 (April)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Home & Garden, Elektronics, Clothing, Food & Drink and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Sport & Fitness, Health and Finance.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 534471521188.20 %9.74 %2.06 %
Elektronics 538468561486.99 %10.41 %2.60 %
Clothing 553481531986.98 %9.58 %3.44 %
Food & Drink 483420471686.96 %9.73 %3.31 %
Pets 511444541386.89 %10.57 %2.54 %
Other 580503641386.72 %11.03 %2.24 %
Entertainment 475409531386.11 %11.16 %2.74 %
Cosmetics & Beauty 546461652084.43 %11.90 %3.66 %
Finance 546458741483.88 %13.55 %2.56 %
Health 533447671983.86 %12.57 %3.56 %
Sport & Fitness 477400611683.86 %12.79 %3.35 %
Job & Career 532440702282.71 %13.16 %4.14 %
Dating 514419712481.52 %13.81 %4.67 %
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ActiveCampaign email deliverability by category 2024 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Zoho Mail, GMX Mail and Custom Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Zoho Mail 671590671487.93 %9.99 %2.09 %
GMX Mail 644565661387.73 %10.25 %2.02 %
Custom Mail 692603682187.14 %9.83 %3.03 %
ProtonMail 717622702586.75 %9.76 %3.49 %
Mail.com 699599792185.69 %11.30 %3.00 %
Outlook Mail 694585911884.29 %13.11 %2.59 %
AOL Mail 670563842384.03 %12.54 %3.43 %
Yahoo Mail 661555802683.96 %12.10 %3.93 %
Yandex Mail 669559872383.56 %13.00 %3.44 %
Gmail 705580953082.27 %13.48 %4.26 %
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ActiveCampaign email deliverability by email service provider 2024 (April)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

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References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.