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ActiveCampaign Email Deliverability Report for the year 2021 (August)

In this email deliverability report for ActiveCampaign (August 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of ActiveCampaign. It outlines the most important features of ActiveCampaign, answers some questions and also publishes user reviews.

Email deliverability for ActiveCampaign and other providers comparison

A total of 6.548 emails were sent with ActiveCampaign. A total of 5.610 emails were delivered to the recipient's main mailbox. Of all emails sent, 738 emails ended up in the spam folder. 200 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8495.905
(86.22 %) 		740
(10.80 %) 		204
(2.98 %)
ActiveCampaign 6.5485.610
(85.68 %) 		738
(11.27 %) 		200
(3.05 %)
Klick-Tipp 6.7605.774
(85.41 %) 		780
(11.54 %) 		206
(3.05 %)
Mailjet 6.9125.885
(85.14 %) 		798
(11.55 %) 		229
(3.31 %)
Rapidmail 7.1095.975
(84.05 %) 		898
(12.63 %) 		236
(3.32 %)
CleverReach 6.7885.666
(83.47 %) 		884
(13.02 %) 		238
(3.51 %)
AWeber 6.8525.705
(83.26 %) 		914
(13.34 %) 		233
(3.40 %)
CampaignMonitor 6.8125.668
(83.21 %) 		903
(13.26 %) 		241
(3.54 %)
HubSpot 6.9225.748
(83.04 %) 		913
(13.19 %) 		261
(3.77 %)
Moosend 6.7555.560
(82.31 %) 		951
(14.08 %) 		244
(3.61 %)
Mailify 6.7245.480
(81.50 %) 		985
(14.65 %) 		259
(3.85 %)
SendInBlue 6.8405.549
(81.13 %) 		1.039
(15.19 %) 		252
(3.68 %)
MailChimp 6.5755.318
(80.88 %) 		991
(15.07 %) 		266
(4.05 %)
ConvertKit 6.7895.448
(80.25 %) 		1.025
(15.10 %) 		316
(4.65 %)
Constant Contact 6.8205.469
(80.19 %) 		1.054
(15.45 %) 		297
(4.35 %)
Benchmark Email 6.8695.489
(79.91 %) 		1.092
(15.90 %) 		288
(4.19 %)
MailerLite 6.9005.455
(79.06 %) 		1.137
(16.48 %) 		308
(4.46 %)
SendPulse 6.7665.317
(78.58 %) 		1.135
(16.78 %) 		314
(4.64 %)
Clever Elements 6.6675.137
(77.05 %) 		1.182
(17.73 %) 		348
(5.22 %)
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ActiveCampaign email deliverability providers comparison 2021 (August)
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Email deliverability rates for ActiveCampaign and other providers comparison

85.68 % of 6.548 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 11.27 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.05 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.22 %
(5.905) 		10.80 %
(740) 		2.98 %
(204)
ActiveCampaign 85.68 %
(5.610) 		11.27 %
(738) 		3.05 %
(200)
Klick-Tipp 85.41 %
(5.774) 		11.54 %
(780) 		3.05 %
(206)
Mailjet 85.14 %
(5.885) 		11.55 %
(798) 		3.31 %
(229)
Rapidmail 84.05 %
(5.975) 		12.63 %
(898) 		3.32 %
(236)
CleverReach 83.47 %
(5.666) 		13.02 %
(884) 		3.51 %
(238)
AWeber 83.26 %
(5.705) 		13.34 %
(914) 		3.40 %
(233)
CampaignMonitor 83.21 %
(5.668) 		13.26 %
(903) 		3.54 %
(241)
HubSpot 83.04 %
(5.748) 		13.19 %
(913) 		3.77 %
(261)
Moosend 82.31 %
(5.560) 		14.08 %
(951) 		3.61 %
(244)
Mailify 81.50 %
(5.480) 		14.65 %
(985) 		3.85 %
(259)
SendInBlue 81.13 %
(5.549) 		15.19 %
(1.039) 		3.68 %
(252)
MailChimp 80.88 %
(5.318) 		15.07 %
(991) 		4.05 %
(266)
ConvertKit 80.25 %
(5.448) 		15.10 %
(1.025) 		4.65 %
(316)
Constant Contact 80.19 %
(5.469) 		15.45 %
(1.054) 		4.35 %
(297)
Benchmark Email 79.91 %
(5.489) 		15.90 %
(1.092) 		4.19 %
(288)
MailerLite 79.06 %
(5.455) 		16.48 %
(1.137) 		4.46 %
(308)
SendPulse 78.58 %
(5.317) 		16.78 %
(1.135) 		4.64 %
(314)
Clever Elements 77.05 %
(5.137) 		17.73 %
(1.182) 		5.22 %
(348)
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ActiveCampaign email deliverability rates providers comparison 2021 (August)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Food & Drink, Home & Garden, Elektronics, Clothing and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Entertainment and Pets.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 49344144889.45 %8.92 %1.62 %
Home & Garden 551488511288.57 %9.26 %2.18 %
Elektronics 47341648987.95 %10.15 %1.90 %
Clothing 503438491687.08 %9.74 %3.18 %
Other 518451531487.07 %10.23 %2.70 %
Sport & Fitness 46440057786.21 %12.28 %1.51 %
Health 478411561185.98 %11.72 %2.30 %
Cosmetics & Beauty 486414571585.19 %11.73 %3.09 %
Pets 502427542185.06 %10.76 %4.18 %
Entertainment 501425542284.83 %10.78 %4.39 %
Finance 528441711683.52 %13.45 %3.03 %
Dating 557460752282.59 %13.46 %3.95 %
Job & Career 494398692780.57 %13.97 %5.47 %
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ActiveCampaign email deliverability by category 2021 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, GMX Mail and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 678599611888.35 %9.00 %2.65 %
GMX Mail 621544601787.60 %9.66 %2.74 %
ProtonMail 625546592087.36 %9.44 %3.20 %
Zoho Mail 703612721987.06 %10.24 %2.70 %
Mail.com 624536672185.90 %10.74 %3.37 %
Yahoo Mail 684580842084.80 %12.28 %2.92 %
AOL Mail 624529752084.78 %12.02 %3.21 %
Gmail 672564882083.93 %13.10 %2.98 %
Yandex Mail 695581912383.60 %13.09 %3.31 %
Outlook Mail 622519812283.44 %13.02 %3.54 %
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ActiveCampaign email deliverability by email service provider 2021 (August)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

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References and Resources

Further resources and references for ActiveCampaign.