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ActiveCampaign Email Deliverability Report for the year 2020 (June)

In this email deliverability report for ActiveCampaign (June 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of ActiveCampaign. It outlines the most important features of ActiveCampaign, answers some questions and also publishes user reviews.

Email deliverability for ActiveCampaign and other providers comparison

A total of 8.452 emails were sent with ActiveCampaign. A total of 5.584 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.701 emails ended up in the spam folder. 167 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 8.5146.572
(77.19 %) 		1.851
(21.74 %) 		91
(1.07 %)
AWeber 8.5066.302
(74.09 %) 		2.083
(24.49 %) 		121
(1.42 %)
CleverReach 8.0865.956
(73.66 %) 		2.024
(25.03 %) 		106
(1.31 %)
Clever Elements 8.2135.954
(72.49 %) 		2.159
(26.29 %) 		100
(1.22 %)
CampaignMonitor 8.2245.939
(72.22 %) 		2.180
(26.51 %) 		105
(1.28 %)
Klick-Tipp 8.0085.556
(69.38 %) 		2.349
(29.33 %) 		103
(1.29 %)
Rapidmail 7.6025.194
(68.32 %) 		2.259
(29.72 %) 		149
(1.96 %)
SendPulse 7.9695.363
(67.30 %) 		2.514
(31.55 %) 		92
(1.15 %)
ActiveCampaign 8.4525.584
(66.07 %) 		2.701
(31.96 %) 		167
(1.98 %)
Moosend 8.0595.316
(65.96 %) 		2.618
(32.49 %) 		125
(1.55 %)
MailerLite 8.1075.272
(65.03 %) 		2.659
(32.80 %) 		176
(2.17 %)
Benchmark Email 8.3765.424
(64.76 %) 		2.672
(31.90 %) 		280
(3.34 %)
HubSpot 8.5905.468
(63.66 %) 		3.001
(34.94 %) 		121
(1.41 %)
Mailjet 8.4215.345
(63.47 %) 		2.910
(34.56 %) 		166
(1.97 %)
Mailify 7.8624.932
(62.73 %) 		2.804
(35.67 %) 		126
(1.60 %)
ConvertKit 8.5025.136
(60.41 %) 		3.177
(37.37 %) 		189
(2.22 %)
Constant Contact 7.7664.613
(59.40 %) 		2.890
(37.21 %) 		263
(3.39 %)
MailChimp 8.3244.822
(57.93 %) 		3.290
(39.52 %) 		212
(2.55 %)
SendInBlue 8.3244.734
(56.87 %) 		3.400
(40.85 %) 		190
(2.28 %)
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ActiveCampaign email deliverability providers comparison 2020 (June)
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Email deliverability rates for ActiveCampaign and other providers comparison

66.07 % of 8.452 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 31.96 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.98 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.19 %
(6.572) 		21.74 %
(1.851) 		1.07 %
(91)
AWeber 74.09 %
(6.302) 		24.49 %
(2.083) 		1.42 %
(121)
CleverReach 73.66 %
(5.956) 		25.03 %
(2.024) 		1.31 %
(106)
Clever Elements 72.49 %
(5.954) 		26.29 %
(2.159) 		1.22 %
(100)
CampaignMonitor 72.22 %
(5.939) 		26.51 %
(2.180) 		1.28 %
(105)
Klick-Tipp 69.38 %
(5.556) 		29.33 %
(2.349) 		1.29 %
(103)
Rapidmail 68.32 %
(5.194) 		29.72 %
(2.259) 		1.96 %
(149)
SendPulse 67.30 %
(5.363) 		31.55 %
(2.514) 		1.15 %
(92)
ActiveCampaign 66.07 %
(5.584) 		31.96 %
(2.701) 		1.98 %
(167)
Moosend 65.96 %
(5.316) 		32.49 %
(2.618) 		1.55 %
(125)
MailerLite 65.03 %
(5.272) 		32.80 %
(2.659) 		2.17 %
(176)
Benchmark Email 64.76 %
(5.424) 		31.90 %
(2.672) 		3.34 %
(280)
HubSpot 63.66 %
(5.468) 		34.94 %
(3.001) 		1.41 %
(121)
Mailjet 63.47 %
(5.345) 		34.56 %
(2.910) 		1.97 %
(166)
Mailify 62.73 %
(4.932) 		35.67 %
(2.804) 		1.60 %
(126)
ConvertKit 60.41 %
(5.136) 		37.37 %
(3.177) 		2.22 %
(189)
Constant Contact 59.40 %
(4.613) 		37.21 %
(2.890) 		3.39 %
(263)
MailChimp 57.93 %
(4.822) 		39.52 %
(3.290) 		2.55 %
(212)
SendInBlue 56.87 %
(4.734) 		40.85 %
(3.400) 		2.28 %
(190)
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ActiveCampaign email deliverability rates providers comparison 2020 (June)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Clothing, Other, Food & Drink, Home & Garden and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Elektronics and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 6204381701270.65 %27.42 %1.94 %
Other 7465262051570.51 %27.48 %2.01 %
Food & Drink 6064261671370.30 %27.56 %2.15 %
Home & Garden 6594621851270.11 %28.07 %1.82 %
Pets 7935552211769.99 %27.87 %2.14 %
Sport & Fitness 6024001911166.45 %31.73 %1.83 %
Cosmetics & Beauty 6474262091265.84 %32.30 %1.85 %
Job & Career 6714412151565.72 %32.04 %2.24 %
Entertainment 5643701831165.60 %32.45 %1.95 %
Elektronics 6003892001164.83 %33.33 %1.83 %
Finance 6323852351260.92 %37.18 %1.90 %
Health 6644022491360.54 %37.50 %1.96 %
Dating 6483642711356.17 %41.82 %2.01 %
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ActiveCampaign email deliverability by category 2020 (June)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 9436672591770.73 %27.47 %1.80 %
Zoho Mail 9816722901968.50 %29.56 %1.94 %
Mail.com 6934742061368.40 %29.73 %1.88 %
AOL Mail 8966062721867.63 %30.36 %2.01 %
Yahoo Mail 6984702161267.34 %30.95 %1.72 %
ProtonMail 8795812801866.10 %31.85 %2.05 %
Yandex Mail 8465482811764.78 %33.22 %2.01 %
GMX Mail 8375392801864.40 %33.45 %2.15 %
Outlook Mail 8575313081861.96 %35.94 %2.10 %
Gmail 8224963091760.34 %37.59 %2.07 %
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ActiveCampaign email deliverability by email service provider 2020 (June)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

ActiveCampaign
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References and Resources

Further resources and references for ActiveCampaign.