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ActiveCampaign Email Deliverability Report for the year 2020 (May)

In this email deliverability report for ActiveCampaign (May 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of ActiveCampaign. It outlines the most important features of ActiveCampaign, answers some questions and also publishes user reviews.

Email deliverability for ActiveCampaign and other providers comparison

A total of 8.452 emails were sent with ActiveCampaign. A total of 5.395 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.907 emails ended up in the spam folder. 150 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 8.0396.094
(75.81 %) 		1.875
(23.32 %) 		70
(0.87 %)
CleverReach 8.2386.159
(74.76 %) 		1.947
(23.63 %) 		132
(1.60 %)
Clever Elements 8.1456.010
(73.79 %) 		2.024
(24.85 %) 		111
(1.36 %)
AWeber 8.0175.896
(73.54 %) 		1.969
(24.56 %) 		152
(1.90 %)
HubSpot 8.4365.907
(70.02 %) 		2.350
(27.86 %) 		179
(2.12 %)
MailChimp 8.2315.735
(69.68 %) 		2.327
(28.27 %) 		169
(2.05 %)
Klick-Tipp 8.0675.561
(68.94 %) 		2.417
(29.96 %) 		89
(1.10 %)
Moosend 8.1265.513
(67.84 %) 		2.460
(30.27 %) 		153
(1.88 %)
Constant Contact 8.3025.623
(67.73 %) 		2.425
(29.21 %) 		254
(3.06 %)
Benchmark Email 7.8215.262
(67.28 %) 		2.256
(28.85 %) 		303
(3.87 %)
CampaignMonitor 8.1235.404
(66.53 %) 		2.574
(31.69 %) 		145
(1.79 %)
Rapidmail 7.9455.265
(66.27 %) 		2.573
(32.39 %) 		107
(1.35 %)
MailerLite 8.2035.416
(66.02 %) 		2.639
(32.17 %) 		148
(1.80 %)
SendPulse 7.9165.162
(65.21 %) 		2.684
(33.91 %) 		70
(0.88 %)
Mailjet 8.0465.192
(64.53 %) 		2.713
(33.72 %) 		141
(1.75 %)
ActiveCampaign 8.4525.395
(63.83 %) 		2.907
(34.39 %) 		150
(1.77 %)
Mailify 7.8574.944
(62.92 %) 		2.782
(35.41 %) 		131
(1.67 %)
ConvertKit 8.3075.146
(61.95 %) 		2.976
(35.83 %) 		185
(2.23 %)
SendInBlue 8.3744.995
(59.65 %) 		3.125
(37.32 %) 		254
(3.03 %)
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ActiveCampaign email deliverability providers comparison 2020 (May)
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Email deliverability rates for ActiveCampaign and other providers comparison

63.83 % of 8.452 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 34.39 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.77 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 75.81 %
(6.094) 		23.32 %
(1.875) 		0.87 %
(70)
CleverReach 74.76 %
(6.159) 		23.63 %
(1.947) 		1.60 %
(132)
Clever Elements 73.79 %
(6.010) 		24.85 %
(2.024) 		1.36 %
(111)
AWeber 73.54 %
(5.896) 		24.56 %
(1.969) 		1.90 %
(152)
HubSpot 70.02 %
(5.907) 		27.86 %
(2.350) 		2.12 %
(179)
MailChimp 69.68 %
(5.735) 		28.27 %
(2.327) 		2.05 %
(169)
Klick-Tipp 68.94 %
(5.561) 		29.96 %
(2.417) 		1.10 %
(89)
Moosend 67.84 %
(5.513) 		30.27 %
(2.460) 		1.88 %
(153)
Constant Contact 67.73 %
(5.623) 		29.21 %
(2.425) 		3.06 %
(254)
Benchmark Email 67.28 %
(5.262) 		28.85 %
(2.256) 		3.87 %
(303)
CampaignMonitor 66.53 %
(5.404) 		31.69 %
(2.574) 		1.79 %
(145)
Rapidmail 66.27 %
(5.265) 		32.39 %
(2.573) 		1.35 %
(107)
MailerLite 66.02 %
(5.416) 		32.17 %
(2.639) 		1.80 %
(148)
SendPulse 65.21 %
(5.162) 		33.91 %
(2.684) 		0.88 %
(70)
Mailjet 64.53 %
(5.192) 		33.72 %
(2.713) 		1.75 %
(141)
ActiveCampaign 63.83 %
(5.395) 		34.39 %
(2.907) 		1.77 %
(150)
Mailify 62.92 %
(4.944) 		35.41 %
(2.782) 		1.67 %
(131)
ConvertKit 61.95 %
(5.146) 		35.83 %
(2.976) 		2.23 %
(185)
SendInBlue 59.65 %
(4.995) 		37.32 %
(3.125) 		3.03 %
(254)
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ActiveCampaign email deliverability rates providers comparison 2020 (May)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Home & Garden, Other, Clothing, Pets and Food & Drink resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Entertainment and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 6924782011369.08 %29.05 %1.88 %
Other 5723951671069.06 %29.20 %1.75 %
Clothing 5914071721268.87 %29.10 %2.03 %
Pets 6264301851168.69 %29.55 %1.76 %
Food & Drink 5553811641068.65 %29.55 %1.80 %
Sport & Fitness 7474782551463.99 %34.14 %1.87 %
Cosmetics & Beauty 6914412381263.82 %34.44 %1.74 %
Job & Career 7094482481363.19 %34.98 %1.83 %
Elektronics 6824302411163.05 %35.34 %1.61 %
Entertainment 603380214963.02 %35.49 %1.49 %
Health 6183612471058.41 %39.97 %1.62 %
Finance 6773952701258.35 %39.88 %1.77 %
Dating 6893713051353.85 %44.27 %1.89 %
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ActiveCampaign email deliverability by category 2020 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, Mail.com and Yahoo Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 8295642501568.03 %30.16 %1.81 %
Mail.com 8935952831566.63 %31.69 %1.68 %
Yahoo Mail 8615732721666.55 %31.59 %1.86 %
AOL Mail 7074642291465.63 %32.39 %1.98 %
Zoho Mail 8475522781765.17 %32.82 %2.01 %
GMX Mail 8805553101563.07 %35.23 %1.70 %
ProtonMail 7924992801363.01 %35.35 %1.64 %
Yandex Mail 8245192911462.99 %35.32 %1.70 %
Outlook Mail 9115413541659.39 %38.86 %1.76 %
Gmail 9085333601558.70 %39.65 %1.65 %
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ActiveCampaign email deliverability by email service provider 2020 (May)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

ActiveCampaign
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ActiveCampaign
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ActiveCampaign
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References and Resources

Further resources and references for ActiveCampaign.