Clever Elements and MailChimp Email Deliverability Comparison
In this comparison, the deliverability of Clever Elements and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for MailChimp.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
385.987
385.773
|
293.317
292.816
|
77.791
78.855
|
14.879
14.102
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats MailChimp in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
75.99 %
75.90 %
|
20.15 %
20.44 %
|
3.85 %
3.66 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29786
29815
|
23510
23508
|
5194
5322
|
1082
985
|
78.93 %
78.85 %
|
17.44 %
17.85 %
|
3.63 %
3.30 %
|
Elektronics |
29546
29779
|
22657
22860
|
5819
5888
|
1070
1031
|
76.68 %
76.77 %
|
19.69 %
19.77 %
|
3.62 %
3.46 %
|
Entertainment |
29597
29386
|
22449
22186
|
5984
6063
|
1164
1137
|
75.85 %
75.50 %
|
20.22 %
20.63 %
|
3.93 %
3.87 %
|
Cosmetics & Beauty |
29816
29712
|
22643
22497
|
6073
6118
|
1100
1097
|
75.94 %
75.72 %
|
20.37 %
20.59 %
|
3.69 %
3.69 %
|
Food & Drink |
29590
29806
|
23344
23564
|
5185
5287
|
1061
955
|
78.89 %
79.06 %
|
17.52 %
17.74 %
|
3.59 %
3.20 %
|
Home & Garden |
30076
30068
|
23735
23722
|
5251
5384
|
1090
962
|
78.92 %
78.89 %
|
17.46 %
17.91 %
|
3.62 %
3.20 %
|
Finance |
30078
29618
|
21849
21514
|
6992
6917
|
1237
1187
|
72.64 %
72.64 %
|
23.25 %
23.35 %
|
4.11 %
4.01 %
|
Health |
29814
29837
|
21943
21902
|
6742
6811
|
1129
1124
|
73.60 %
73.41 %
|
22.61 %
22.83 %
|
3.79 %
3.77 %
|
Pets |
29568
28948
|
23113
22668
|
5371
5255
|
1084
1025
|
78.17 %
78.31 %
|
18.16 %
18.15 %
|
3.67 %
3.54 %
|
Sport & Fitness |
29673
29122
|
22251
21863
|
6184
6141
|
1238
1118
|
74.99 %
75.07 %
|
20.84 %
21.09 %
|
4.17 %
3.84 %
|
Job & Career |
29474
29451
|
21808
21804
|
6398
6423
|
1268
1224
|
73.99 %
74.03 %
|
21.71 %
21.81 %
|
4.30 %
4.16 %
|
Dating |
29617
30602
|
21105
21599
|
7284
7766
|
1228
1237
|
71.26 %
70.58 %
|
24.59 %
25.38 %
|
4.15 %
4.04 %
|
Other |
29352
29629
|
22910
23129
|
5314
5480
|
1128
1020
|
78.05 %
78.06 %
|
18.10 %
18.50 %
|
3.84 %
3.44 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than MailChimp.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
38972
38624
|
28315
28008
|
9017
9043
|
1640
1573
|
72.65 %
72.51 %
|
23.14 %
23.41 %
|
4.21 %
4.07 %
|
Outlook Mail |
37964
38234
|
27902
28091
|
8498
8614
|
1564
1529
|
73.50 %
73.47 %
|
22.38 %
22.53 %
|
4.12 %
4.00 %
|
Yahoo Mail |
38891
38641
|
29388
29221
|
7883
7965
|
1620
1455
|
75.57 %
75.62 %
|
20.27 %
20.61 %
|
4.17 %
3.77 %
|
AOL Mail |
38776
38894
|
29393
29386
|
7874
8058
|
1509
1450
|
75.80 %
75.55 %
|
20.31 %
20.72 %
|
3.89 %
3.73 %
|
Mail.com |
39033
38764
|
29948
29679
|
7576
7670
|
1509
1415
|
76.72 %
76.56 %
|
19.41 %
19.79 %
|
3.87 %
3.65 %
|
Yandex Mail |
38387
38663
|
28535
28741
|
8292
8450
|
1560
1472
|
74.34 %
74.34 %
|
21.60 %
21.86 %
|
4.06 %
3.81 %
|
GMX Mail |
38197
38593
|
29262
29585
|
7547
7679
|
1388
1329
|
76.61 %
76.66 %
|
19.76 %
19.90 %
|
3.63 %
3.44 %
|
Zoho Mail |
38851
38866
|
30205
30072
|
7259
7484
|
1387
1310
|
77.75 %
77.37 %
|
18.68 %
19.26 %
|
3.57 %
3.37 %
|
ProtonMail |
38474
38052
|
29981
29620
|
7159
7140
|
1334
1292
|
77.93 %
77.84 %
|
18.61 %
18.76 %
|
3.47 %
3.40 %
|
Custom Mail |
38442
38442
|
30388
30413
|
6686
6752
|
1368
1277
|
79.05 %
79.11 %
|
17.39 %
17.56 %
|
3.56 %
3.32 %
|
Compare Clever Elements with other providers
Compare the email deliverability of Clever Elements with other providers.
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