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Newsletter2Go Email Deliverability Report for the year 2019
In this email deliverability report for Newsletter2Go (2019), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
There is a compact review of Newsletter2Go. It outlines the most important features of Newsletter2Go, answers some questions and also publishes user reviews.
Email deliverability for Newsletter2Go and other providers comparison
A total of 16.339 emails were sent with Newsletter2Go. A total of 11.310 emails were delivered to the recipient's main mailbox. Of all emails sent, 4.856 emails ended up in the spam folder. 173 emails were lost on the way to the recipients.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|---|
| GetResponse | 15.752 | 12.137 (77.05 %) | 3.404 (21.61 %) | 211 (1.34 %) |
| ActiveCampaign | 16.465 | 12.644 (76.79 %) | 3.653 (22.19 %) | 168 (1.02 %) |
| AWeber | 16.449 | 12.275 (74.62 %) | 3.964 (24.10 %) | 210 (1.28 %) |
| Clever Elements | 16.080 | 11.532 (71.72 %) | 4.296 (26.72 %) | 252 (1.57 %) |
| CleverReach | 16.119 | 11.281 (69.99 %) | 4.607 (28.58 %) | 231 (1.43 %) |
| Newsletter2Go | 16.339 | 11.310 (69.22 %) | 4.856 (29.72 %) | 173 (1.06 %) |
| Klick-Tipp | 16.181 | 11.192 (69.17 %) | 4.786 (29.58 %) | 203 (1.25 %) |
| Moosend | 16.202 | 11.012 (67.97 %) | 4.875 (30.09 %) | 315 (1.94 %) |
| MailChimp | 16.609 | 11.155 (67.16 %) | 4.991 (30.05 %) | 463 (2.79 %) |
| SendPulse | 15.621 | 10.406 (66.62 %) | 4.999 (32.00 %) | 216 (1.38 %) |
| HubSpot | 16.025 | 10.627 (66.32 %) | 5.117 (31.93 %) | 281 (1.75 %) |
| CampaignMonitor | 16.547 | 10.825 (65.42 %) | 5.447 (32.92 %) | 275 (1.66 %) |
| Mailify | 15.786 | 10.225 (64.77 %) | 5.255 (33.29 %) | 306 (1.94 %) |
| Mailjet | 16.111 | 10.362 (64.32 %) | 5.493 (34.09 %) | 256 (1.59 %) |
| Rapidmail | 15.928 | 10.219 (64.16 %) | 5.495 (34.50 %) | 214 (1.34 %) |
| ConvertKit | 16.280 | 10.387 (63.80 %) | 5.509 (33.84 %) | 384 (2.36 %) |
| SendInBlue | 16.398 | 10.217 (62.31 %) | 5.753 (35.08 %) | 428 (2.61 %) |
| MailerLite | 16.244 | 10.100 (62.18 %) | 5.774 (35.55 %) | 370 (2.28 %) |
| Constant Contact | 16.515 | 10.006 (60.59 %) | 6.030 (36.51 %) | 479 (2.90 %) |
| Benchmark Email | 16.490 | 9.616 (58.31 %) | 6.326 (38.36 %) | 548 (3.32 %) |
Email deliverability rates for Newsletter2Go and other providers comparison
69.22 % of 16.339 emails sent with Newsletter2Go ended up in the recipient's main mailbox. 29.72 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.06 % of all emails sent did not reach the recipients.
| Provider | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|
| GetResponse | 77.05 % (12.137) | 21.61 % (3.404) | 1.34 % (211) |
| ActiveCampaign | 76.79 % (12.644) | 22.19 % (3.653) | 1.02 % (168) |
| AWeber | 74.62 % (12.275) | 24.10 % (3.964) | 1.28 % (210) |
| Clever Elements | 71.72 % (11.532) | 26.72 % (4.296) | 1.57 % (252) |
| CleverReach | 69.99 % (11.281) | 28.58 % (4.607) | 1.43 % (231) |
| Newsletter2Go | 69.22 % (11.310) | 29.72 % (4.856) | 1.06 % (173) |
| Klick-Tipp | 69.17 % (11.192) | 29.58 % (4.786) | 1.25 % (203) |
| Moosend | 67.97 % (11.012) | 30.09 % (4.875) | 1.94 % (315) |
| MailChimp | 67.16 % (11.155) | 30.05 % (4.991) | 2.79 % (463) |
| SendPulse | 66.62 % (10.406) | 32.00 % (4.999) | 1.38 % (216) |
| HubSpot | 66.32 % (10.627) | 31.93 % (5.117) | 1.75 % (281) |
| CampaignMonitor | 65.42 % (10.825) | 32.92 % (5.447) | 1.66 % (275) |
| Mailify | 64.77 % (10.225) | 33.29 % (5.255) | 1.94 % (306) |
| Mailjet | 64.32 % (10.362) | 34.09 % (5.493) | 1.59 % (256) |
| Rapidmail | 64.16 % (10.219) | 34.50 % (5.495) | 1.34 % (214) |
| ConvertKit | 63.80 % (10.387) | 33.84 % (5.509) | 2.36 % (384) |
| SendInBlue | 62.31 % (10.217) | 35.08 % (5.753) | 2.61 % (428) |
| MailerLite | 62.18 % (10.100) | 35.55 % (5.774) | 2.28 % (370) |
| Constant Contact | 60.59 % (10.006) | 36.51 % (6.030) | 2.90 % (479) |
| Benchmark Email | 58.31 % (9.616) | 38.36 % (6.326) | 3.32 % (548) |
Email deliverability by category
The delivery of the emails with Newsletter2Go in the categories Other, Pets, Food & Drink, Clothing and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Job & Career and Cosmetics & Beauty.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Other | 1.321 | 980 | 330 | 11 | 74.19 % | 24.98 % | 0.83 % |
| Pets | 1.209 | 896 | 303 | 10 | 74.11 % | 25.06 % | 0.83 % |
| Food & Drink | 1.238 | 914 | 308 | 16 | 73.83 % | 24.88 % | 1.29 % |
| Clothing | 1.209 | 890 | 306 | 13 | 73.61 % | 25.31 % | 1.08 % |
| Home & Garden | 1.386 | 1.018 | 353 | 15 | 73.45 % | 25.47 % | 1.08 % |
| Elektronics | 1.224 | 844 | 367 | 13 | 68.95 % | 29.98 % | 1.06 % |
| Sport & Fitness | 1.309 | 901 | 395 | 13 | 68.83 % | 30.18 % | 0.99 % |
| Entertainment | 1.328 | 911 | 404 | 13 | 68.60 % | 30.42 % | 0.98 % |
| Cosmetics & Beauty | 1.268 | 869 | 384 | 15 | 68.53 % | 30.28 % | 1.18 % |
| Job & Career | 1.170 | 798 | 357 | 15 | 68.21 % | 30.51 % | 1.28 % |
| Health | 1.229 | 788 | 432 | 9 | 64.12 % | 35.15 % | 0.73 % |
| Finance | 1.266 | 809 | 442 | 15 | 63.90 % | 34.91 % | 1.18 % |
| Dating | 1.182 | 692 | 475 | 15 | 58.54 % | 40.19 % | 1.27 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with Newsletter2Go are Custom Mail, Mail.com and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Custom Mail | 1.649 | 1.202 | 432 | 15 | 72.89 % | 26.20 % | 0.91 % |
| Mail.com | 1.709 | 1.223 | 467 | 19 | 71.56 % | 27.33 % | 1.11 % |
| Zoho Mail | 1.528 | 1.093 | 417 | 18 | 71.53 % | 27.29 % | 1.18 % |
| AOL Mail | 1.888 | 1.335 | 532 | 21 | 70.71 % | 28.18 % | 1.11 % |
| Yahoo Mail | 1.582 | 1.113 | 451 | 18 | 70.35 % | 28.51 % | 1.14 % |
| ProtonMail | 1.592 | 1.118 | 456 | 18 | 70.23 % | 28.64 % | 1.13 % |
| Yandex Mail | 1.691 | 1.151 | 521 | 19 | 68.07 % | 30.81 % | 1.12 % |
| GMX Mail | 1.450 | 986 | 449 | 15 | 68.00 % | 30.97 % | 1.03 % |
| Outlook Mail | 1.687 | 1.088 | 582 | 17 | 64.49 % | 34.50 % | 1.01 % |
| Gmail | 1.563 | 1.001 | 549 | 13 | 64.04 % | 35.12 % | 0.83 % |
All email deliverability reports for Newsletter2Go
All available email deliverability reports for Newsletter2Go.
Newsletter2Go badges for website
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References and Resources
Further resources and references for Newsletter2Go.
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