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MailerLite Email Deliverability Report for the year 2024 (April)

In this email deliverability report for MailerLite (April 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of MailerLite. It outlines the most important features of MailerLite, answers some questions and also publishes user reviews.

Email deliverability for MailerLite and other providers comparison

A total of 6.754 emails were sent with MailerLite. A total of 5.410 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.075 emails ended up in the spam folder. 269 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.9926.034
(86.30 %) 		755
(10.80 %) 		203
(2.90 %)
ActiveCampaign 6.8225.821
(85.33 %) 		787
(11.54 %) 		214
(3.14 %)
Rapidmail 6.7435.676
(84.18 %) 		834
(12.37 %) 		233
(3.46 %)
CampaignMonitor 6.7205.648
(84.05 %) 		849
(12.63 %) 		223
(3.32 %)
HubSpot 6.9105.806
(84.02 %) 		865
(12.52 %) 		239
(3.46 %)
Klick-Tipp 6.6705.585
(83.73 %) 		861
(12.91 %) 		224
(3.36 %)
CleverReach 6.7575.632
(83.35 %) 		875
(12.95 %) 		250
(3.70 %)
Mailjet 6.9305.751
(82.99 %) 		902
(13.02 %) 		277
(4.00 %)
ConvertKit 6.8255.656
(82.87 %) 		908
(13.30 %) 		261
(3.82 %)
Mailify 6.6955.527
(82.55 %) 		921
(13.76 %) 		247
(3.69 %)
Moosend 6.8745.636
(81.99 %) 		964
(14.02 %) 		274
(3.99 %)
AWeber 6.8085.548
(81.49 %) 		988
(14.51 %) 		272
(4.00 %)
Constant Contact 6.7515.447
(80.68 %) 		1.029
(15.24 %) 		275
(4.07 %)
SendInBlue 6.7715.447
(80.45 %) 		1.035
(15.29 %) 		289
(4.27 %)
MailerLite 6.7545.410
(80.10 %) 		1.075
(15.92 %) 		269
(3.98 %)
Benchmark Email 6.8465.476
(79.99 %) 		1.076
(15.72 %) 		294
(4.29 %)
MailChimp 6.7185.335
(79.41 %) 		1.085
(16.15 %) 		298
(4.44 %)
SendPulse 7.1095.538
(77.90 %) 		1.236
(17.39 %) 		335
(4.71 %)
Clever Elements 6.9055.354
(77.54 %) 		1.204
(17.44 %) 		347
(5.03 %)
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MailerLite email deliverability providers comparison 2024 (April)
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Email deliverability rates for MailerLite and other providers comparison

80.10 % of 6.754 emails sent with MailerLite ended up in the recipient's main mailbox. 15.92 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.98 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.30 %
(6.034) 		10.80 %
(755) 		2.90 %
(203)
ActiveCampaign 85.33 %
(5.821) 		11.54 %
(787) 		3.14 %
(214)
Rapidmail 84.18 %
(5.676) 		12.37 %
(834) 		3.46 %
(233)
CampaignMonitor 84.05 %
(5.648) 		12.63 %
(849) 		3.32 %
(223)
HubSpot 84.02 %
(5.806) 		12.52 %
(865) 		3.46 %
(239)
Klick-Tipp 83.73 %
(5.585) 		12.91 %
(861) 		3.36 %
(224)
CleverReach 83.35 %
(5.632) 		12.95 %
(875) 		3.70 %
(250)
Mailjet 82.99 %
(5.751) 		13.02 %
(902) 		4.00 %
(277)
ConvertKit 82.87 %
(5.656) 		13.30 %
(908) 		3.82 %
(261)
Mailify 82.55 %
(5.527) 		13.76 %
(921) 		3.69 %
(247)
Moosend 81.99 %
(5.636) 		14.02 %
(964) 		3.99 %
(274)
AWeber 81.49 %
(5.548) 		14.51 %
(988) 		4.00 %
(272)
Constant Contact 80.68 %
(5.447) 		15.24 %
(1.029) 		4.07 %
(275)
SendInBlue 80.45 %
(5.447) 		15.29 %
(1.035) 		4.27 %
(289)
MailerLite 80.10 %
(5.410) 		15.92 %
(1.075) 		3.98 %
(269)
Benchmark Email 79.99 %
(5.476) 		15.72 %
(1.076) 		4.29 %
(294)
MailChimp 79.41 %
(5.335) 		16.15 %
(1.085) 		4.44 %
(298)
SendPulse 77.90 %
(5.538) 		17.39 %
(1.236) 		4.71 %
(335)
Clever Elements 77.54 %
(5.354) 		17.44 %
(1.204) 		5.03 %
(347)
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MailerLite email deliverability rates providers comparison 2024 (April)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Food & Drink, Clothing, Home & Garden, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Cosmetics & Beauty, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 497410691882.49 %13.88 %3.62 %
Clothing 496409701782.46 %14.11 %3.43 %
Home & Garden 538441722581.97 %13.38 %4.65 %
Pets 546445821981.50 %15.02 %3.48 %
Other 542439802381.00 %14.76 %4.24 %
Sport & Fitness 497399841480.28 %16.90 %2.82 %
Entertainment 509408792280.16 %15.52 %4.32 %
Elektronics 531423822679.66 %15.44 %4.90 %
Health 534425901979.59 %16.85 %3.56 %
Job & Career 512402931778.52 %18.16 %3.32 %
Cosmetics & Beauty 527413872778.37 %16.51 %5.12 %
Dating 527410972077.80 %18.41 %3.80 %
Finance 498386902277.51 %18.07 %4.42 %
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MailerLite email deliverability by category 2024 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers AOL Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 630524911583.17 %14.44 %2.38 %
ProtonMail 668549942582.19 %14.07 %3.74 %
GMX Mail 660538942881.52 %14.24 %4.24 %
Zoho Mail 6795521022581.30 %15.02 %3.68 %
Mail.com 6845501082680.41 %15.79 %3.80 %
Yahoo Mail 6915461093679.02 %15.77 %5.21 %
Outlook Mail 7005511212878.71 %17.29 %4.00 %
Gmail 7325751312678.55 %17.90 %3.55 %
Yandex Mail 6425041122678.50 %17.45 %4.05 %
AOL Mail 6685211133477.99 %16.92 %5.09 %
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MailerLite email deliverability by email service provider 2024 (April)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

The following badges for MailerLite can be embedded into a website.

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References and Resources

Further resources and references for MailerLite.