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MailerLite Email Deliverability Report for the year 2021 (September)

In this email deliverability report for MailerLite (September 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of MailerLite. It outlines the most important features of MailerLite, answers some questions and also publishes user reviews.

Email deliverability for MailerLite and other providers comparison

A total of 6.977 emails were sent with MailerLite. A total of 5.492 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.164 emails ended up in the spam folder. 321 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.7645.853
(86.53 %) 		729
(10.78 %) 		182
(2.69 %)
GetResponse 6.9846.001
(85.92 %) 		749
(10.72 %) 		234
(3.35 %)
CampaignMonitor 6.6625.667
(85.06 %) 		786
(11.80 %) 		209
(3.14 %)
CleverReach 6.8445.788
(84.57 %) 		813
(11.88 %) 		243
(3.55 %)
Klick-Tipp 6.8825.766
(83.78 %) 		870
(12.64 %) 		246
(3.57 %)
Mailjet 6.7015.577
(83.23 %) 		882
(13.16 %) 		242
(3.61 %)
HubSpot 6.8395.678
(83.02 %) 		898
(13.13 %) 		263
(3.85 %)
Moosend 6.9095.722
(82.82 %) 		924
(13.37 %) 		263
(3.81 %)
Rapidmail 6.6295.478
(82.64 %) 		906
(13.67 %) 		245
(3.70 %)
Mailify 6.9305.684
(82.02 %) 		981
(14.16 %) 		265
(3.82 %)
AWeber 6.7095.494
(81.89 %) 		944
(14.07 %) 		271
(4.04 %)
SendInBlue 6.7755.521
(81.49 %) 		1.004
(14.82 %) 		250
(3.69 %)
Benchmark Email 6.6575.405
(81.19 %) 		997
(14.98 %) 		255
(3.83 %)
ConvertKit 6.8505.557
(81.12 %) 		1.025
(14.96 %) 		268
(3.91 %)
MailChimp 6.6735.333
(79.92 %) 		1.068
(16.00 %) 		272
(4.08 %)
Constant Contact 6.8675.410
(78.78 %) 		1.151
(16.76 %) 		306
(4.46 %)
MailerLite 6.9775.492
(78.72 %) 		1.164
(16.68 %) 		321
(4.60 %)
SendPulse 6.7455.243
(77.73 %) 		1.158
(17.17 %) 		344
(5.10 %)
Clever Elements 6.7155.165
(76.92 %) 		1.243
(18.51 %) 		307
(4.57 %)
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MailerLite email deliverability providers comparison 2021 (September)
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Email deliverability rates for MailerLite and other providers comparison

78.72 % of 6.977 emails sent with MailerLite ended up in the recipient's main mailbox. 16.68 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.60 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.53 %
(5.853) 		10.78 %
(729) 		2.69 %
(182)
GetResponse 85.92 %
(6.001) 		10.72 %
(749) 		3.35 %
(234)
CampaignMonitor 85.06 %
(5.667) 		11.80 %
(786) 		3.14 %
(209)
CleverReach 84.57 %
(5.788) 		11.88 %
(813) 		3.55 %
(243)
Klick-Tipp 83.78 %
(5.766) 		12.64 %
(870) 		3.57 %
(246)
Mailjet 83.23 %
(5.577) 		13.16 %
(882) 		3.61 %
(242)
HubSpot 83.02 %
(5.678) 		13.13 %
(898) 		3.85 %
(263)
Moosend 82.82 %
(5.722) 		13.37 %
(924) 		3.81 %
(263)
Rapidmail 82.64 %
(5.478) 		13.67 %
(906) 		3.70 %
(245)
Mailify 82.02 %
(5.684) 		14.16 %
(981) 		3.82 %
(265)
AWeber 81.89 %
(5.494) 		14.07 %
(944) 		4.04 %
(271)
SendInBlue 81.49 %
(5.521) 		14.82 %
(1.004) 		3.69 %
(250)
Benchmark Email 81.19 %
(5.405) 		14.98 %
(997) 		3.83 %
(255)
ConvertKit 81.12 %
(5.557) 		14.96 %
(1.025) 		3.91 %
(268)
MailChimp 79.92 %
(5.333) 		16.00 %
(1.068) 		4.08 %
(272)
Constant Contact 78.78 %
(5.410) 		16.76 %
(1.151) 		4.46 %
(306)
MailerLite 78.72 %
(5.492) 		16.68 %
(1.164) 		4.60 %
(321)
SendPulse 77.73 %
(5.243) 		17.17 %
(1.158) 		5.10 %
(344)
Clever Elements 76.92 %
(5.165) 		18.51 %
(1.243) 		4.57 %
(307)
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MailerLite email deliverability rates providers comparison 2021 (September)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Food & Drink, Home & Garden, Clothing, Cosmetics & Beauty and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Sport & Fitness, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 567462852081.48 %14.99 %3.53 %
Home & Garden 590480872381.36 %14.75 %3.90 %
Clothing 466377682180.90 %14.59 %4.51 %
Cosmetics & Beauty 505407841480.59 %16.63 %2.77 %
Elektronics 549439852579.96 %15.48 %4.55 %
Entertainment 491392811879.84 %16.50 %3.67 %
Other 582462893179.38 %15.29 %5.33 %
Pets 555438892878.92 %16.04 %5.05 %
Health 5694381032876.98 %18.10 %4.92 %
Job & Career 508390962276.77 %18.90 %4.33 %
Sport & Fitness 535408973076.26 %18.13 %5.61 %
Finance 515391962875.92 %18.64 %5.44 %
Dating 5454081043374.86 %19.08 %6.06 %
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MailerLite email deliverability by category 2021 (September)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 7125771062981.04 %14.89 %4.07 %
ProtonMail 7416001113080.97 %14.98 %4.05 %
GMX Mail 7305881132980.55 %15.48 %3.97 %
Zoho Mail 7035651102880.37 %15.65 %3.98 %
Yahoo Mail 7425801293378.17 %17.39 %4.45 %
AOL Mail 6545101123277.98 %17.13 %4.89 %
Mail.com 6855301134277.37 %16.50 %6.13 %
Outlook Mail 6264821123277.00 %17.89 %5.11 %
Yandex Mail 6605081242876.97 %18.79 %4.24 %
Gmail 7245521343876.24 %18.51 %5.25 %
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MailerLite email deliverability by email service provider 2021 (September)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

The following badges for MailerLite can be embedded into a website.

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References and Resources

Further resources and references for MailerLite.