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MailerLite Email Deliverability Report for the year 2019 (November)

In this email deliverability report for MailerLite (November 2019), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of MailerLite. It outlines the most important features of MailerLite, answers some questions and also publishes user reviews.

Email deliverability for MailerLite and other providers comparison

A total of 7.964 emails were sent with MailerLite. A total of 5.007 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.800 emails ended up in the spam folder. 157 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.8396.109
(77.93 %) 		1.615
(20.60 %) 		115
(1.47 %)
ActiveCampaign 7.9706.159
(77.28 %) 		1.743
(21.87 %) 		68
(0.85 %)
AWeber 8.3356.317
(75.79 %) 		1.909
(22.90 %) 		109
(1.31 %)
CleverReach 8.1695.871
(71.87 %) 		2.193
(26.85 %) 		105
(1.29 %)
Klick-Tipp 8.3075.966
(71.82 %) 		2.236
(26.92 %) 		105
(1.26 %)
Clever Elements 8.0215.644
(70.37 %) 		2.245
(27.99 %) 		132
(1.65 %)
CampaignMonitor 8.0295.527
(68.84 %) 		2.401
(29.90 %) 		101
(1.26 %)
MailChimp 8.3835.743
(68.51 %) 		2.381
(28.40 %) 		259
(3.09 %)
Newsletter2Go 8.2985.682
(68.47 %) 		2.522
(30.39 %) 		94
(1.13 %)
Mailjet 7.8585.360
(68.21 %) 		2.394
(30.47 %) 		104
(1.32 %)
SendInBlue 8.1195.525
(68.05 %) 		2.407
(29.65 %) 		187
(2.30 %)
HubSpot 7.8025.292
(67.83 %) 		2.338
(29.97 %) 		172
(2.20 %)
Moosend 8.1305.457
(67.12 %) 		2.534
(31.17 %) 		139
(1.71 %)
Mailify 8.0495.286
(65.67 %) 		2.587
(32.14 %) 		176
(2.19 %)
Rapidmail 8.0735.151
(63.81 %) 		2.818
(34.91 %) 		104
(1.29 %)
ConvertKit 8.5185.379
(63.15 %) 		2.940
(34.52 %) 		199
(2.34 %)
MailerLite 7.9645.007
(62.87 %) 		2.800
(35.16 %) 		157
(1.97 %)
SendPulse 7.6604.775
(62.34 %) 		2.785
(36.36 %) 		100
(1.31 %)
Benchmark Email 8.2835.107
(61.66 %) 		2.917
(35.22 %) 		259
(3.13 %)
Constant Contact 7.9114.390
(55.49 %) 		3.303
(41.75 %) 		218
(2.76 %)
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MailerLite email deliverability providers comparison 2019 (November)
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Email deliverability rates for MailerLite and other providers comparison

62.87 % of 7.964 emails sent with MailerLite ended up in the recipient's main mailbox. 35.16 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.97 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.93 %
(6.109) 		20.60 %
(1.615) 		1.47 %
(115)
ActiveCampaign 77.28 %
(6.159) 		21.87 %
(1.743) 		0.85 %
(68)
AWeber 75.79 %
(6.317) 		22.90 %
(1.909) 		1.31 %
(109)
CleverReach 71.87 %
(5.871) 		26.85 %
(2.193) 		1.29 %
(105)
Klick-Tipp 71.82 %
(5.966) 		26.92 %
(2.236) 		1.26 %
(105)
Clever Elements 70.37 %
(5.644) 		27.99 %
(2.245) 		1.65 %
(132)
CampaignMonitor 68.84 %
(5.527) 		29.90 %
(2.401) 		1.26 %
(101)
MailChimp 68.51 %
(5.743) 		28.40 %
(2.381) 		3.09 %
(259)
Newsletter2Go 68.47 %
(5.682) 		30.39 %
(2.522) 		1.13 %
(94)
Mailjet 68.21 %
(5.360) 		30.47 %
(2.394) 		1.32 %
(104)
SendInBlue 68.05 %
(5.525) 		29.65 %
(2.407) 		2.30 %
(187)
HubSpot 67.83 %
(5.292) 		29.97 %
(2.338) 		2.20 %
(172)
Moosend 67.12 %
(5.457) 		31.17 %
(2.534) 		1.71 %
(139)
Mailify 65.67 %
(5.286) 		32.14 %
(2.587) 		2.19 %
(176)
Rapidmail 63.81 %
(5.151) 		34.91 %
(2.818) 		1.29 %
(104)
ConvertKit 63.15 %
(5.379) 		34.52 %
(2.940) 		2.34 %
(199)
MailerLite 62.87 %
(5.007) 		35.16 %
(2.800) 		1.97 %
(157)
SendPulse 62.34 %
(4.775) 		36.36 %
(2.785) 		1.31 %
(100)
Benchmark Email 61.66 %
(5.107) 		35.22 %
(2.917) 		3.13 %
(259)
Constant Contact 55.49 %
(4.390) 		41.75 %
(3.303) 		2.76 %
(218)
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MailerLite email deliverability rates providers comparison 2019 (November)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Home & Garden, Clothing, Other, Food & Drink and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Cosmetics & Beauty and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 5413671621267.84 %29.94 %2.22 %
Clothing 7334962231467.67 %30.42 %1.91 %
Other 399267124866.92 %31.08 %2.01 %
Food & Drink 7124762211566.85 %31.04 %2.11 %
Pets 7595072371566.80 %31.23 %1.98 %
Job & Career 5423411911062.92 %35.24 %1.85 %
Sport & Fitness 6814272421262.70 %35.54 %1.76 %
Entertainment 4863041721062.55 %35.39 %2.06 %
Elektronics 5513431951362.25 %35.39 %2.36 %
Cosmetics & Beauty 7044362541461.93 %36.08 %1.99 %
Health 5733362261158.64 %39.44 %1.92 %
Finance 6643822701257.53 %40.66 %1.81 %
Dating 6193252831152.50 %45.72 %1.78 %
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MailerLite email deliverability by category 2019 (November)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 8905972761767.08 %31.01 %1.91 %
Zoho Mail 7314772401465.25 %32.83 %1.92 %
Mail.com 8905772951864.83 %33.15 %2.02 %
Yahoo Mail 8765632961764.27 %33.79 %1.94 %
ProtonMail 8145162831563.39 %34.77 %1.84 %
AOL Mail 7864982731563.36 %34.73 %1.91 %
Yandex Mail 7024352531461.97 %36.04 %1.99 %
GMX Mail 8014843011660.42 %37.58 %2.00 %
Outlook Mail 7444432851659.54 %38.31 %2.15 %
Gmail 7304172981557.12 %40.82 %2.05 %
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MailerLite email deliverability by email service provider 2019 (November)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

The following badges for MailerLite can be embedded into a website.

MailerLite
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MailerLite
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References and Resources

Further resources and references for MailerLite.